Director of Online Reputation Management & Assistant Director of Content at SEOP
Greater Los Angeles Area
- Current
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- Director of Online Reputation Management, Assistant Director of Content, Social Media Specialist at SEOP
- Past
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- Public Relations/Copy Editor at DNP International
- Product Marketing Manager at EnviroGuard: Compliance, Safety & Security Solutions
- Staff Writer at Entertainment Today
- Education
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- Claremont McKenna College
- Recommended
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3 people have recommended Jon - Connections
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63
connections
- Industry
- Online Media
- Websites
Jon Barilone’s Summary
Originally a freelance writer and editor for both newspapers and magazines. Gained experience in Marketing and Public Relations which translated into the Web 2.0 version of both those practices: Reputation Management. I continue to use my Communications background in this exciting new field and hope to gain more experience in the broader Communications field.
Jon Barilone’s Specialties:
Copy writing, copy editing (AP Style), magazine/newspaper layout, data entry, logistics, graphic design, public relations, marketing communications, inside sales, partnership acquisition, code compliance research, quality assurance, presentations, public speaking, search engine optimization, search engine marketing, social networking, reputation management, reputation repair.
Jon Barilone’s Experience
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Director of Online Reputation Management, Assistant Director of Content, Social Media Specialist
SEOP
(Privately Held; 11-50 employees; Internet industry)
April 2008 — Present (8 months)
"SEOPerformance is the first and only search engine optimization company co-founded by former, respected top search engine experts from Google and Yahoo -- and teamed with top online marketing minds from Proctor & Gamble, Gillette and Coca Cola to give you expert SEO results and maximum revenue."
Current responsibilities include but are not limited to:
-Managing the Online Reputation Management department in its entirety
-Overseeing the creation of new client websites
-Consistently optimizing current client websites
-Editing and creating content for client websites
-Generating and highlighting positive press for clients
-Editing various types of website content, including Keyword-Rich Content, Syndicated Articles, Press Releases, and Meta Tags
-Managing SEOP's own online reputation management
-Assisting the Director of Content by researching and targeting cost-effective solutions for content production
-Social Media creation and optimization for various clients -
Public Relations/Copy Editor
DNP International
(Privately Held; 11-50 employees; Wholesale industry)
March 2008 — April 2008 (2 months)
DNP International distributes raw ingredients, helping manufacturers advance products in the food, beverage, nutritional supplement, pharmaceutical, cosmetic, and feed industries.
Personal responsibilities include but are not limited to:
-Providing and editing all content for DNP's monthly mini-magazine: Ingredient Times.
-Strengthening existing media relationships and establishing new media contacts
-Overseeing the preparations for tradeshows DNP attends
-Writing News and Press Releases and distributing them to media contacts
-Researching current market/industry news and trends
-Representing DNP as the company's media contact -
Product Marketing Manager
EnviroGuard: Compliance, Safety & Security Solutions
(Privately Held; 11-50 employees; Environmental Services industry)
January 2007 — January 2008 (1 year 1 month)
I oversee the Marketing department of a small but successful manufacturing company. The company manufactures and sells spill containment systems for lead-acid batteries which are mainly used for standby power. Industries that use these batteries range from electric utilities to telecommunications to data centers. The company is an industry leader in that it has various certifications that competitors do not have, including Underwriter's Laboratories certifications and being registered to ISO 9001 standards. My main responsibilities include but are not limited to: generating qualified leads for our Sales team; updating and improving various Marketing materials; creating newsletters and press releases to be distributed internationally; conducting market research both domestically and internationally; preparing for trade show and conference events; and finding opportunities for educational presentations and white paper submissions.
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Staff Writer
Entertainment Today
(Privately Held; 51-200 employees; Entertainment industry)
August 2006 — January 2007 (6 months)
As a Staff Writer for Entertainment Today, I chose writing assignments that interested me. I mainly reviewed music and movies for the few months I was there and had several stories featured on the magazine's front cover. Highlights included attending press junkets for "Blood Diamond" and the highly touted indie film "A Guide to Recognizing Your Saints." I had a chance to interview Robert Downey Jr. and Channing Tatum in an intimate setting and participated in a press conference with Leonardo DiCaprio and Jennifer Connelly. I also was able to interview and write two features on the highly popular indie rock band We Are Scientists.
Jon Barilone’s Education
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Claremont McKenna College
Bachelor of Arts, Literature/English, 2002 — 2006
Was especially involved with intercollegiate/intramural sports and campus publications. Senior Thesis entitled: "From Antichrist to Trusted Advisor: Robert de Boron's Influence on the Character of Merlin."
- Activities and Societies:
- Claremont-Mudd-Scripps Track & Field Event Staff--Event Staff Worker; Claremont Colleges Taiko Drumming Club--Member; Claremont Colleges Intramural Sports; InterVarsity Christian Fellowship--Outreach Ministry Leader; “Faith In Him"--Drummer; “To Serve Mankind”--Lead Guitarist; Community Service – Ember Health Convalescent Home; Claremont McKenna College Yearbook--Staff Writer/Photagrapher; Claremont-Mudd-Scripps Track & Field Team--Letterman
Additional Information
Jon Barilone’s Websites:
Jon Barilone’s Interests:
social media optimization, search engine optimization, writing, editing/proofreading, screenwriting, film, soccer, track & field, pizza
Jon Barilone’s Groups:
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Pro Marketers - For Marketing Professionals -
Online Advertising Professionals -
The Content Wrangler Community -
Search Marketing Salon -
Innovative Marketing, PR, Word-of-Mouth & Buzz Innovators -
Social Media Today -
Social Media Marketing -
Social Media Mafia -
Public Relations and Communications Professionals -
Claremont McKenna College Alumni Association
Jon Barilone’s Honors:
Too many to name from elementary school through high school. The official awards (plaques, trophies, certificates, etc) naturally faded out upon graduation. Some random highlights:
-3rd Place for "Original Bird," Knott's Berry Farm Bird Call Contest: 1994
-Actor's Award, 6th Grade Play ("Peter Pan"; role of Michael Darling): 1996
-1st Place, Problem Solving, Riverside County Mathematics Field Day: 1997
-2nd Place, Proofreading/Editing, Riverside County Language Arts Field Day: 1998
-Coach's Award, King High Varsity Soccer: 2000
-Most Valuable Hurdler, King High T&F: 2001,2002
-School Record Holder in 2000M Steeplechase, King High T&F: 2002-Present
-National ARMY Scholar-Athlete: 2002
-Letterman, Claremont-Mudd-Scripps Track and Field: 2003
Jon Barilone’s Contact Settings
Interested In:
- career opportunities
- job inquiries
- expertise requests
- reference requests
- getting back in touch
