Jonathan Edward Goodman

President of Market Merchants

Greater New York City Area

Current
  • President at Market Merchants
Past
Education
  • Fairleigh Dickinson University
  • College of New Rochelle
  • Ringling School of Art and Design
Connections
241 connections
Industry
Internet

Jonathan Edward Goodman’s Summary

An innovative results-oriented e-commerce expert with a solutions-focused vision for driving top-line growth and bottom-line profits, which capitalizes on 15 years of progressive leadership, creativity, initiative and financial savvy.

Jonathan Edward Goodman’s Specialties:

• Grew sales to $1.5+ Million, achieved 20+% average profit and 55+% annual growth for Suburban Energy Services’ e-commerce department.

• Accomplished 50% per annum growth in revenue for Earthweb’s e-commerce department.

• Created profitable business opportunities for major corporate partners helping to move online sales to over 20 million dollars annually.


Jonathan Edward Goodman’s Experience

  • President

    Market Merchants

    (Retail industry)

    April 2006Present (2 years 8 months)

    • Negotiated acquisition of Suburban Energy Services’ e-commerce business to self-owned company, Market Merchants.

    • Re-branded site, updated customer relationship management (CRM) and expanded to thirty thousand products.

    • Utilized search engine optimization and pay-per-click marketing strategies, created category specific blogs, e-mail campaigns and viral marketing to lower customer acquisition costs and improve customer retention.

  • Manager of E-Commerce

    Suburban Propane

    (Public Company; 1001-5000 employees; SPH; Oil & Energy industry)

    October 2000April 2006 (5 years 7 months)

    • Recruited to manage a 4-year old e-commerce website with tepid sales.

    • 2000% increase within first 6 months through site redesign, simplification of checkout process and increased number of products available.

    • Grew sales from $0 to $1.5+ Million. Achieved 20+% profit margins and 55+% year-over-year annual growth.

    • Reported to CIO with full P&L accountability.

  • Manager of E-Commerce

    Earthweb

    (Information Technology and Services industry)

    February 1998October 2000 (2 years 9 months)

    • Recruited to manage all phases of e-commerce department with hands-on management of cross-functional and technical team comprised of creative services & marketing, inventory & logistics, vendor contracts, and customer service.

    • Accomplished 50% per annum growth in revenues by simplifying the shopping cart checkout process, marketing to a niche audience and working with a third party to simplify digital delivery method of sales.

    • One of the first 25 pre-IPO employees reporting directly to the Senior Vice President.

    • Planned, timed, and executed divestiture strategy of e-commerce website from main corporate holdings.

  • E-commerce Producer

    MicroWarehouse, Inc.

    (Privately Held; 51-200 employees; Computer Software industry)

    August 1996February 1998 (1 year 7 months)

    • Key member of e-commerce team working to move catalog sales online from start-up revenue to over 20 million dollars annually.

    • Created profitable business opportunities for major partners to commercialize their product offerings through the website.


Jonathan Edward Goodman’s Education

  • Fairleigh Dickinson University

    MBA, Entrepreneurial Studies, 20012005

  • College of New Rochelle

    MS, Computer Illustration, 19982001

  • Ringling School of Art and Design

    BFA, Graphic Design & Photography, 19891993


Additional Information

Jonathan Edward Goodman’s Interests:

Adjunct professor (January 2007 – Present) focusing on e-Business and e-Marketing within the Entrepreneurial Studies Department of Silberman College at Fairleigh Dickinson University.

Jonathan Edward Goodman’s Groups:

SEOmoz (Search Engine Optimization) - Professional Member

Better Business Bureau (BBB) - Accredited Member

Kansas City Barbecue Society (KCBS) - Certified Barbecue Judge

National Barbecue Association (NBBQ) - Corporate Member

Hearth Patio & Barbecue Association (HPBA) - Corporate Member

  •    SMX - Search Marketing Expo
  •    Search Engine Strategies Conference & Expo
  •    Fairleigh Dickinson University Alumni
  •    Human Rights Campaign
  •    Semantic Web
  •    Internet Technology
  •    GLBT Network
  •    College of New Rochelle Alumni Group
  •    Advanced Web Metrics with Google Analytics
  •    Ringling College of Art & Design Alumni

Jonathan Edward Goodman’s Honors:

Google - Participating Professor in the 2008 Google Online Challenge

Guest Curator and Lecturer (1999) Hopper House Art Center

Lecturer (2001) Suburban Propane Managerial Education Series

Lecturer (2007) Teaching and Learning Center Sparkler Series

Lecturer (2008) Teaching with New Technologies Institute


Jonathan Edward Goodman’s Contact Settings

Interested In:

  • career opportunities
  • consulting offers
  • new ventures
  • job inquiries
  • expertise requests
  • business deals
  • reference requests
  • getting back in touch

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