Jonathan Coffman

Jonathan Coffman

Change Agent, Social Media Strategist and Product Manager, PBS

Washington D.C. Metro Area

Current
Past
  • Owner at Entrepreneur
  • Web Editor / New-Media Consultant at KOMU TV-8
  • Interactive News and Community Management Internship at WDAF-TV 4
Education
  • University of Missouri-Columbia
Connections
240 connections
Industry
Online Media
Websites

Jonathan Coffman’s Summary

Short Introduction:

I am a social media enthusiast passionate about connecting consumers with the brands they use. Transparency, communications, and online community building are key areas of interest for me.

Longer Introduction:

As a professional working in the social media field I excel in finding new solutions to old problems. With a background in journalism and online media I work to ensure that the people behind the brands are able to effectively connect and share with their audiences and consumers.

In my role as product manager for PBS Engage, a grant funded initiative to "put the public back in public media" I conceptualized and oversaw the development and lifecycle of a suite of social media products for use on PBS.org, national producer web sites as well as local TV station web sites.

Jonathan Coffman’s Specialties:

Social media, online community building, personal and corporate branding and identity, product development, communications, transparency


Jonathan Coffman’s Experience

  • Co-Editor

    Personal Branding Magazine

    (Online Media industry)

    January 2009Present (11 months)

    I select and review submitted articles for the #1 publication covering personal branding and marketing on the web.

  • Associate Product Manager, Social Media

    Public Broadcasting Service

    (Privately Held; Financial Services industry)

    May 2008Present (1 year 7 months)

    As Product Manager for social media at PBS I research, develop, and launch social-media products which are used across the Public Broadcasting Service and the 350 member stations.

    I work on a small team of social-media, product, and content specialists working to engage and connect with a diverse audience at the local and national level.

  • Owner

    Entrepreneur

    (Privately Held; Publishing industry)

    January 2003December 2008 (6 years )

    Over the last several years I have started, sold, and spun-off many online and offline business ventures including a perennial plant nursery that shipped thousands of plants across the nation for a year and a half, an online volunteering forum and community, and multiple blogs and community sites.

    In addition, I am currently working on Contributr.net a User Generated Content solution for news organizations that simplifies the submission and processing of text, audio, video, images, and more.

  • Web Editor / New-Media Consultant

    KOMU TV-8

    (Privately Held; 51-200 employees; Broadcast Media industry)

    2005May 2008 (3 years )

    As web editor I produced and promoted online content on a daily basis including coordinating breaking news, editing original web-only video, and promoting online products both on-air and online.

    As a new-media consultant to KOMU I also researched, planned, and implemented new-media and social-media strategies to enhance online community building and viewer awareness of web properties.

  • Interactive News and Community Management Internship

    WDAF-TV 4

    (Online Media industry)

    May 2007August 2007 (4 months)

    I was the MyFoxKC.com intern for the summer of 2007. Some of my duties included daily writing and editing of content for the web, as well as market research and later design and implementation of a community "Kansas City Pets" web site.

    In addition, I covered live and breaking news online via company blogs, discussion boards, and live-chat areas of the web site.


Jonathan Coffman’s Education

  • University of Missouri-Columbia

    BJ , Convergence Journalism , 20042008

    My degree is a Bachelor of Journalism in Media Convergence with a concentration in Television and online media. I also have a minor in Sociology.

    Career related paid positions during school:
    - Online Producer, KBIA-FM an NPR affiliate
    - Convergence Editor, Columbia Missourian newspaper

    Activities and Societies:
    I was an active member of both the Radio and Television News Director's Association, and the Society of Professional Journalists.

Additional Information

Jonathan Coffman’s Websites:

Jonathan Coffman’s Interests:

social media, online communities, brand transparency, effective communications strategy, new technology and gadgets

Jonathan Coffman’s Groups:

Member, Washington DC Social Media Club
Syndicated Blogger, Brazen Careerist

  •    Society for New Communications Research
  •    Agile Alliance
  •    Mizzou Alumni
  •    Social Media Marketing
  •    User Experience
  •    Media Professionals Worldwide
  •    Mizzou Mafia: Missouri School of Journalism Alumni
  •    Missouri Journalism Alumni
  •    Social Media Club
  •    Technology Volunteers & Nonprofits
  •    DC Drupal
  •    Web Managers Roundtable
  •    Agile Product Management CoP

Jonathan Coffman’s Honors:

2008 Adobe AIR Journalism Technology Development Contest Finalist


Jonathan Coffman’s Contact Settings

Interested In:

  • career opportunities
  • consulting offers
  • new ventures
  • job inquiries
  • expertise requests
  • business deals
  • reference requests
  • getting back in touch

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