John Santangelo

Internet Marketing Manager at MPS Group

Jacksonville, Florida Area

Current
Past
  • Internet Sales & Marketing at l'art et l'automobile gallery and auction house
  • Web Designer and Search Marketing (Intern) at Luxury Living
Education
  • Roger Williams University
Connections
91 connections
Industry
Marketing and Advertising
Websites

John Santangelo’s Summary

• Internet Marketing
• Organic Search Engine Optimization
• Paid Search
• Web Analytics
• Web Information Architecture

John Santangelo’s Specialties:

Getting sites more traffic, making that traffic convert, measuring the results, and making improvements based on that data.


John Santangelo’s Experience

  • Internet Marketing Manager

    MPS Group

    (Public Company; MPS; Staffing and Recruiting industry)

    May 2008Present (1 year 7 months)

    Internet marketing for a Fortune 1000 staffing firm. The staffing firm's businesses located around the globe are my clients.

  • Project Analyst (Medicare Websites)

    First Coast Service Options

    (Insurance industry)

    January 2007May 2008 (1 year 5 months)

    * Continuously improved Web site navigation and content based on user feedback, analytics, and surveys.
    * Project Lead on Web site redesign efforts. Tasks included:
    ->Worked with outside vendor on Web redesign requirements gathering from internal development staff and external site users.
    -> Aligned content inventory with graphical mock-ups for use by development staff.
    ->Managed team of four contractors in Web site redesign content transfer.
    *Developed RFP, researched vendors, chose vendor for electronic newsletter distribution system.
    *Worked with corporate parent company on procurement of web analytics licenses for use on Medicare provider Web sites.
    * Researched and recommended purchase of search engine for Medicare Provider Web sites. Configured search profiles, results ranking, and search interface.
    * Generated ideas, researched vendors, developed reports, and developed requests for proposals for projects aimed at increasing overall web site customer satisfaction and usage levels.
    * Worked with web administrators to improve processes for day-to-day maintenance of web sites, including the development of content workflows.
    * Proofread and processed web site content submissions.
    * Developed a standardized look and feel through the use templates for web pages and PDFs.

    Experience with these tools:
    *Web Analytics
    -WebTrends Analytics 8 On Demand
    *Surveys
    -ForeSee Results
    *Site Search
    -Thunderstone Search
    -Google Search Appliance

  • Web Page Developer

    Florida Community College at Jacksonville

    (Educational Institution; Higher Education industry)

    20062006 (less than a year)

    Web Monkey

  • Owner

    Nautical Gifts LLC

    (Retail industry)

    20052006 (1 year )

    I worked from home but didn't like actually taking and filling orders. Closed business after a year-long experiment.

    * Formed company and created business plan.
    * Designed, created, optimized, and launched company e-commerce web site.
    * Wrote and/or edited product descriptions.

  • Internet Sales & Marketing

    l'art et l'automobile gallery and auction house

    (Retail industry)

    20032005 (2 years )

    * Wrote and proofread press releases, product descriptions, web content, marketing material, and auction catalogs.
    * Created layout and design of company web sites, catalogs, and marketing material.
    * Photographed items and subsequently edited and optimized the photographs for use in catalogs, web sites, and other marketing material.
    * Launched search engine optimization campaigns (organic and pay-per-click), which resulted in increased web site traffic and sales.
    * Wrote, designed, developed, and launched e-mail marketing campaigns.
    * Continuously tracked and analyzed web site statistics to make marketing and web site improvements.

  • Web Designer and Search Marketing (Intern)

    Luxury Living

    (Retail industry)

    June 2003October 2003 (5 months)

    * Managed and maintained web site content and design.
    * Edited and optimized images for size and quality.
    * Optimized web site text for readability and search engine optimization.


John Santangelo’s Education

  • Roger Williams University

    B.S. , Computer Information Systems , 19992003

    Concentration in Psychology
    Honors: Dean's List
    GPA: 3.4/4.0


Additional Information

John Santangelo’s Websites:

John Santangelo’s Interests:

the interweb

John Santangelo’s Groups:

  •    FloridaSEO
  •    Internet Marketing
  •    SMX - Search Marketing Expo
  •    Indeed.com
  •    Search Engine Strategies Conference & Expo
  •    Digg
  •    Search Marketing Salon
  •    Search Engine Land
  •    Idea Integration Business Intelligence
  •    Tweeple
  •    Beeline Employee Group
  •    Roger Williams University Alumni Group
  •    Jacksonville Jaguars Fan Club
  •    Modis, Inc.
  •    Scary SEO
  •    The MPS Group Championships
  •    MPS Group

John Santangelo’s Honors:

Centers for Medicare & Medicaid Services PCSP ROCSTAR, May, 2008.


John Santangelo’s Contact Settings

Interested In:

  • new ventures
  • expertise requests
  • reference requests
  • getting back in touch

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