John Pribble III

John Pribble III

Design thinking & strategy consultant

Columbus, Ohio Area

Current
Past
  • Vice President/Management Supervisor at HGA advertising and design
  • Director, Communications & Technology Strategy at marchFIRST
  • Director, Client strategy and services at MC2 Interactive
  • Senior Associate /Business Development at Fitch
  • Account Executive at SBC Advertising
  • Advertising Director/Business Manager at Campus Press, University of Colorado
  • VP at Workshop Design Consultants
Education
  • University of Colorado at Boulder
  • The Ohio State University
  • Franklin University
  • Ohio University
  • Thomas Worthington HS
  • Whetstone HS
Connections
500+ connections
Industry
Design
Websites

John Pribble III’s Summary

My background is understanding the consumer and their needs, and then helping to position, align and integrate (improve information flows and processes) companies and design their points of interaction to provide significant competitive advantage and differentiation. This POV has come to be known recently as design thinking, but it applies to every stakeholder impression -- whether in advertising, retail, new product development, identity and visual language, packaging and communications, public relations and Internet technology.

John Pribble III’s Specialties:

Design strategy, design thinking, marketing strategies and branding

I've been on the creative end as an award-winning copywriter, managed a lot of printing and media, run an award-winning newspaper, taught advertising and marketing classes at undergraduate and graduate levels, managed hundreds of marketing, communications and multidisciplinary design projects.


John Pribble III’s Experience

  • Adjunct Instructor

    Dept of Marketing & Logistics, Fisher College of Business, The Ohio State University

    (Educational Institution; Higher Education industry)

    June 2009Present (6 months)

    Teach Promotional Strategy to undergraduate business majors -- marketing, advertising, sales promotions, PR and Direct/CRM

  • Proprietor

    German Village Guest House

    (Privately Held; 1-10 employees; Hospitality industry)

    May 2005Present (4 years 7 months)

    More than a bed & breakfast, the German Village Guest House is a chic variation on the theme. We offer spacious, cool and extraordinarily comfortable rooms in the Guest House, and exclusive luxury at Whittier Suites. Discover a metro lifestyle contrasted with 1800s architecture, brick streets, private storybook gardens and a short, charming walk to the best dining, shopping, galleries and parks that the Midwest has to offer.

  • Partner

    Think-Brand, llc

    (Privately Held; Management Consulting industry)

    January 20082009 (1 year )

    Think-Brand is a design strategy firm — we work with companies to activate design thinking.

    We believe that design-thinking is one of the most powerful and under-utilized business competencies for motivating your audience, aligning resources, positioning your offer, and increasing top-/bottom-line growth.

    Our mission is to create highly compelling experiences for the end-user, making them more likely to be adopted, retained and become a meaningful part of their life.

    We want to work with clients to build the expertise within their organizations by aligning teams under a shared vision, developing the tools to inspire customers to the benefits of the brand, and enable increased productivity, revenue growth and innovation.

  • Adjunct Instructor

    Franklin University

    (Educational Institution; Higher Education industry)

    January 20032009 (6 years )

    Graduate Adjunct, teaching Marketing Strategies and Branding, Marketing Management, Integrated Marketing Communications, Marketing Research and Strategic Consumer Behavior to students enrolled in the MBA/MS Marketing & Communication (MCM) programs.

    Undergraduate Marketing adjunct, teaching Consumer & Market Behavior, Advertising & Integrated Brand Promotions, Principles of Marketing to Business Administration and Marketing majors in person and online.

  • Director, strategic development

    Fitch

    (Public Company; 51-200 employees; wppgy; Design industry)

    20032006 (3 years )

    Fitch designs consumer experiences that enhance people’s lives across multiple points of interaction. Fitch is a WPP Group (NASDAQ: WPPGY) marketing services brand.

  • Vice President/Management Supervisor

    HGA advertising and design

    (Privately Held; 11-50 employees; Marketing and Advertising industry)

    April 2002June 2003 (1 year 3 months)

    HGA provides in-depth, multiple media marketing, advertising and creative services.

  • Director, Communications & Technology Strategy

    marchFIRST

    (Public Company; 5001-10,000 employees; MRCH; Information Technology and Services industry)

    August 1999November 2001 (2 years 4 months)

    marchFIRST (entity previously known as USWeb/CKS) was the world's largest internet consulting firm during the dot-com era. Its vision was to intergrate strategy, brand building and technolgy into a comprehensive offering. My role was to lead business development, and define strategic technology and brand building efforts for Fortune 500 and ‘Big brand’ initiatives.

  • Director, Client strategy and services

    MC2 Interactive

    (Internet industry)

    December 1996August 1999 (2 years 9 months)

    Strategic account leadership for Fortune 500 and ‘Big brand’ companies in business-to-consumer, business-to-business,
    and e-commerce web development.

  • Senior Associate /Business Development

    Fitch

    (Public Company; Design industry)

    December 1993December 1996 (3 years 1 month)

    Fitch designs consumer experiences that enhance people’s lives across multiple points of interaction.

  • Account Executive

    SBC Advertising

    (Privately Held; 51-200 employees; Marketing and Advertising industry)

    November 1992November 1993 (1 year 1 month)

    Guardian of the brand for $17 million Frigidaire brand major appliance account. Developed strategy and managed tactical execution of national communications systems, including print and broadcast, consumer and dealer collateral, POP and merchandising, promotions, PR and direct.

  • Advertising Director/Business Manager

    Campus Press, University of Colorado

    (Newspapers industry)

    June 1990August 1992 (2 years 3 months)

    Managed sales, operations, production, distribution for award-winning, twice-weekly 11,000 distribution student-laboratory newspaper published by the School of Journalism and Mass Communications at the University of Colorado. Full P&L responsibility. Increased sales by 50% over two years and regained market share in a very competitive environment. Set single issue and yearly sales records. Trained new sales and production staff every semester.

  • VP

    Workshop Design Consultants

    (Management Consulting industry)

    19841990 (6 years )


John Pribble III’s Education

  • University of Colorado at Boulder

    MA Journalism and Mass Communication , Integrated marketing communications, design management , 19901992

    Thesis: Integration of Design and Marketing in Higher Education. Published in Journalism Abstracts, 1992.

    Activities and Societies:
    Advertising Director/Business Manager, Campus Press
  • The Ohio State University

    BA Journalism , Advertising, Marketing, English , 19841989

    Activities and Societies:
    Captain, The Ohio State University National Student Advertising Competition team, 1987-88 (3rd in region), 1988-89 (4th in region).
  • Franklin University

    19831983

  • Ohio University

    Radio/TV, English 19821983

  • Thomas Worthington HS

    19811982

  • Whetstone HS

    19791981


Additional Information

John Pribble III’s Websites:

John Pribble III’s Interests:

Design strategy & branding, blues and jazz, guitar, innovation, bicycling, sports car racing and driving, news, German Village Proprietor, German Village Guest House "Nicest Guest House in the Midwest ..." -- NYPost 12.25.07 More than a bed & breakfast, the German Village Guest House is a chic variation on the theme. We offer spacious, cool and extraordinarily comfortable rooms in the Guest House, and exclusive luxury at Whittier Suites. Discover a metro lifestyle contrasted with 1800s architecture, brick streets, private storybook gardens and a short, charming walk to the best dining, shopping, galleries and parks that the Midwest has to offer. 748 Jaeger St Columbus OH 43206 614 437 9712 866 587 2738 (toll free) info@gvguesthouse.com www.gvguesthouse.com

John Pribble III’s Groups:

American Marketing Association, Design Management Institute, Industrial Designers Society of America, Columbus Society of Communicating Arts, Columbus Advertising Federation, German Village Business Community, Ohio Hotel & Lodging Association, CAPA, Columbus Underground, Experience Columbus, German Village, Columbus Technology Council, The Ohio State University Alumni Association (lifetime member), University of Colorado at Boulder Alumni Association

  •    Fisher College of Business at The Ohio State University
  •    CU Business Networking
  •    Inbound Marketers - For Marketing Professionals
  •    Advertising Professional
  •    Design Thinking
  •    American Marketing Association, Columbus Chapter
  •    TechColumbus
  •    ColumbusUnderground.com
  •    Industrial Designers Society of America (IDSA)
  •    Central Ohio Network
  •    LinkedColumbus
  •    E-Commerce Network
  •    Innovative New Product & Service Innovators & Inventors
  •    Alumni of The Ohio State University
  •    Buckeye Alumni Network
  •    Columbus Society of Communicating Arts
  •    Columbus Marketing Executives
  •    Design World
  •    Franklin University MMC Graduates
  •    Industrial Design
  •    marchFIRST Alumni /Former employees
  •    USWeb Alumni
  •    WhittmanHart Alumni and Friends
  •    University of Colorado Boulder Alumni
  •    Franklin University's Alumni Group
  •    DMI Design Management Institute
  •    The Ohio 200 Linked
  •    Franklin University MCM Group
  •    CU School of Journalism & Mass Communication
  •    CYP CLUB (Columbus Young Professionals Club)
  •    FITCH and FITCH/RPA Alumni
  •    TechLife Columbus
  •    X RS
  •    VERB: The power of language & brands
  •    Columbus Technology Sales Careers
  •    Fisher College of Business MBA - Working Professionals

John Pribble III’s Honors:

Fred & Howard Ambassador Award from the German Village Society, 2008

Creative recognition
* American Advertising Federation
* Columbus Society of Communicating Arts
* American Marketing Association
* Mid-Ohio Direct Marketing Association
* Public Relations Society of America
* Business Marketing Magazine
* Web Marketing Association
* New Media Magazine (Invision Awards)
* International Web Page Awards (Webby Awards)

Other
* Public speaker on topics in Advertising, Marketing, Internet and eBusiness
* Business First 40 Under 40, 2002
* United Way, Young Leadership Group
* Volunteer Mentor, YMCA Future Leaders of America program, 2003, 2001
* Executive Board, Columbus Chapter American Marketing Assn, 2003-05
* Organizing committee, Digital-Cocktail, 2000
* Chair, Columbus chapter Industrial Designer’s Society of America (IDSA), 1994-95
* Board seat, National IDSA, 1994-95


John Pribble III’s Contact Settings

Interested In:

  • consulting offers
  • new ventures
  • job inquiries
  • expertise requests
  • business deals
  • reference requests
  • getting back in touch

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