John Lalley

Digital Marketing Manager

Toronto, Canada Area

Current
Education
  • Canadian Marketing Association
  • IAB Canada
  • University of Toronto
Connections
156 connections
Industry
Financial Services

John Lalley’s Summary

Currently working as a digital marketing manager, I’ve done a lot of different kinds of work and my ability to quickly adapt to any situation or challenge has been the cornerstone for me. I’m ever optimistic and affable - two qualities I’ve come to believe are indispensable in the working world as well as my personal life.

Areas of interest and focus for me at the moment are e-business and social media, partnership work, communications, the delicate and tender dance that is profit and loss and getting the most out of site performance analytics. I'm also interested in the marriage of telecommunications to marketing and commerce and the future of mobile technology.

John Lalley’s Specialties:

Digital marketing, website, program and product development, communications, partner relations, internal business controls and regulatory compliance.


John Lalley’s Experience

  • Digital Marketing Manager

    Citi Cards Canada

    (Public Company; Financial Services industry)

    April 2009Present (1 year )


John Lalley’s Education

  • Canadian Marketing Association

  • IAB Canada

  • University of Toronto


Additional Information

John Lalley’s Interests:

I'm interested in continuing education, developing technology, fitness, music, history, politics and communications. I’m a certified SPIN instructor and teach a popular high energy Thursday night class at Eclipse Fitness in Toronto as well as an awesome Friday morning class at the Citi Campus in Mississauga – wanna go for a ride? And it continues - I'm a semi-retired professional musician, having played drums with Bootsauce, Kid Koala, the Skydiggers, Econoline Crush and Rusty among others. Still active musically, I’m currently recording a CD with my friends Organical. I've also been involved in several corporate events as a writer, on air personality, video producer and editor and even as a slightly irreverent and tastefully wayward karaoke host.

John Lalley’s Groups:

Canadian Marketing Association

  •    eMarketing Association Network
  •    Interactive Advertising Bureau of Canada
  •    Citi Global Alumni Network (Citi Network)
  •    ThoseinMedia
  •    Canadian Marketing Association
  •    Citigroup Alumni Network
  •    Toronto Digital Marketing Professionals
  •    Social Media Marketing
  •    Media Professionals Worldwide
  •    TED: Ideas Worth Spreading
  •    twitter innovators Innovation & Creativity Network of Tweeters
  •    nextMEDIA
  •    Canadian Social Media Professionals & Enthusiasts
  •    Citicards
  •    Mobile Games and Applications
  •    Multi-level marketing (MLM) - Network Marketing Group
  •    BusinessOwnersGetIt
  •    Digital Marketing Professionals Network

John Lalley’s Honors:

Citi Cards Quality Excellence Award - Q107
Citi Cards Quality Excellence Award - Q204
Juno Award – Best Dance Recording, 1991 - Bootsauce
Gold Record - The Brown Album, Bootsauce - 1990
Gold Record - Bull, Bootsauce - 1992
Most Improved Bowler - 1977


John Lalley’s Contact Settings

Interested In:

  • career opportunities
  • new ventures
  • expertise requests
  • reference requests
  • getting back in touch

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