
Managing Director & Executive Creative Director at Ogilvy Public Relations
Washington D.C. Metro Area

Managing Director & Executive Creative Director at Ogilvy Public Relations
Washington D.C. Metro Area
Executive Creative Director immersed in interactive, television and print and understanding how to integrate brands across mediums.
Digital Influence pioneer yes, I can say that with a straight face mostly cause I am that old and have done many firsts like the first interactive ad on the CD-ROM version of launch, the first interactive TV trial with AT&T and Viacom (okay, one of the firsts but you get the idea) and now, the first digital influence group at Ogilvy Public Relations Worldwide.
Evangelist for co-creation where consumers (or Prosumers) produce content and co-create brands.
Grew up at the intersection of design (M&Co. and RG/A) and television (Charlex, MTV) and love design and its business impact to this day
brand stewardship, design, digital influence strategy, marketing strategy, communications strategy, user experience design, creative direction, copywriting
(Public Company; 5001-10,000 employees; wpp; Marketing and Advertising industry)
June 2006 — Present (2 years 2 months)
John is always scouting the next wave of innovation that can help business, advocacy groups or social marketing causes build stronger, more genuine connections with people.
He heads up the global 360° Digital Influence team - Ogilvy PRs latest interactive discipline designed to manage brands in an era when anyone can be an influencer and we are all influenced in new ways. It connects our brand-building PR expertise with insiders knowledge of new digital trends. This team of Digital Influence Strategists uses the power of personal media and technology and social innovations to create a comprehensive approach to all things interactive. He has developed strategy and executed award-winning programs for clients including Lenovo, Unilever, Johnson & Johnson, and the National Institutes of Health.
(Public Company; 5001-10,000 employees; wpp; Marketing and Advertising industry)
April 2006 — June 2006 (3 months)
(Public Company; 5001-10,000 employees; wpp; Marketing and Advertising industry)
April 2001 — April 2006 (5 years 1 month)
(Privately Held; 201-500 employees; E-Learning industry)
January 2000 — April 2001 (1 year 4 months)
Served as Creative Director for online elearning portal - start-up
(Privately Held; 1001-5000 employees; Online Media industry)
September 1998 — January 2000 (1 year 5 months)
Served as Creative Director for all discovery.com properties: discovery.com, tlc.com, animalplanet.com, discoverykids.com, discoveryhealth.com, travelchannel.com
(Privately Held; 51-200 employees; Marketing and Advertising industry)
September 1995 — September 1998 (3 years 1 month)
(Marketing and Advertising industry)
1990 — 1992 (2 years)
(Privately Held; 51-200 employees; Animation industry)
1982 — 1989 (7 years)
BA, History, Communications, 1978 — 1980
1974 — 1978
I knew the Skeet fields all too well
digital influence, online marketing, marketing and communications strategy, design, graphic design, motion design, nick cave, social distortion, richard ford
AIGA, AdClub, Vloggercon BlogHer
SABRE Awards 2003-5
PRSA Awards 2003-5
WebAwards 2002-2005
Milia DOr Best Website, Discovery.com
Applied Arts Design Award, Discovery.com
ESchool News Award, HiFusion