John Gordon

Current

• Vice President of Digital Strategy at Fenton Communications

Past

• Director of New Media at Spitfire Strategies
• Director, Interactive Communications & Marketing at Girl Scouts of the USA
• Partner | Creative Director at CTSG / Kintera

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Education

• University of Oregon
• Whitney High School

Connections

262 connections

Industry

Public Relations and Communications

John Gordon’s Summary

Strategist with extensive experience developing integrated campaigns for nonprofits, foundations, issue groups, and candidates

John Gordon’s Experience

• Vice President of Digital Strategy

  Fenton Communications

  (Privately Held; Public Relations and Communications industry)

  February 2009 — Present (11 months)

• Director of New Media

  Spitfire Strategies

  (Public Relations and Communications industry)

  November 2007 — November 2008 (1 year 1 month)

• Director, Interactive Communications & Marketing

  Girl Scouts of the USA

  (Non-Profit; 501-1000 employees; Non-Profit Organization Management industry)

  November 2005 — November 2007 (2 years 1 month)

  Developed and implemented strategic Internet and new media communication and marketing initiatives that supported both the core business strategy of the national organization and over 300 Girl Scout councils.

• Partner | Creative Director

  CTSG / Kintera

  (Public Company; 201-500 employees; Public Relations and Communications industry)

  March 1999 — November 2005 (6 years 9 months)

  Strategic Consulting: Developed online and offline roadmap strategies for national and international progressive issue groups that translated complex policy debates into creative campaigns and tactics that moved grassroots supporters and influenced decision makers.
  
  Creative Consulting: Led development and direction of award-winning creative campaigns. Responsibilities included: strategic planning, concept development, messaging, branding, script-writing, copy-writing, and movie direction.
  
  Senior Designer: Designed effective and award winning Web sites and branding efforts.

John Gordon’s Education

• University of Oregon

  BS , Marketing , 1991 — 1994

• Whitney High School

  1985 — 1989

Additional Information

John Gordon’s Honors:

POLLIE | American Association of Political Consultants
2005 Best Email/Viral Marketing: DCCC
2005 Web Animation: DCCC
2005 Website, Landing Page: Amnesty International
2005 Website, Negative/Contrast: MoveOn.org
2004 Congressional Website, House: Nancy Pelosi
2004 Flash Animation: Amnesty International USA

GOLDEN DOT | Inst. for Politics, Democracy & the Internet
2005 Finalist, Best Political Web Video/Animation: DCCC
2004 Finalist, Best National Internet Campaign: VPC
2002 Winner, Innovation Award: Oceana

SXSW INTERACTIVE FESTIVAL
2004 Finalist, Green/Nonprofit Campaign: NRDC

WEBBY AWARD
2003 Webby Winner, Health Site
2002 Webby Nominee, Health Site
2001 Webby Winner, Health Site

John Gordon’s Contact Settings

Interested In:

• career opportunities
• consulting offers
• expertise requests
• getting back in touch