
Sales and marketing executive, author, Professor of Marketing, public speaker, consultant, and entrepreneur
Greater Los Angeles Area

Sales and marketing executive, author, Professor of Marketing, public speaker, consultant, and entrepreneur
Greater Los Angeles Area
Experience:
- 25 years in sales, marketing, operations in high technology, market research, and financial services
- Author of a new book called "First, Best, or Different: What Every Entrepreneur Needs to Know About Niche Marketing" . Available at firstbestordifferent.com
- Professor of Marketing and Entrepreneurship at CSUF's Center for Entrepreneurship
- Owner of the BirdDog Group, a consulting firm that specializes in helping small to medium sized firms with marketing, sales, and strategy
- Public speaker with topics focused on entrepreneurial marketing and negotiation
Goal: To Make a Difference
Entrepreneurial marketing and sales
Negotiation
Sales, marketing, and operations management
Start up strategy
(Market Research industry)
September 2006 — Present (1 year 11 months)
(Government Agency; 10,001 or more employees; Education Management industry)
September 2002 — Present (5 years 11 months)
(Sole Proprietorship; 10,001 or more employees; Market Research industry)
July 2001 — Present (7 years 1 month)
I help small to medium sized businesses with marketing and sales strategy.
(Public Company; 1001-5000 employees; Market Research industry)
February 2003 — August 2006 (3 years 7 months)
Director of Sales for Canada and West Region
(Privately Held; 11-50 employees; Information Services industry)
March 2001 — February 2002 (1 year)
VP of Worldwide Sales
(Public Company; 1001-5000 employees; BNE; Capital Markets industry)
January 1994 — July 2001 (7 years 7 months)
Various senior management roles in sales, marketing, and operations
(Public Company; 501-1000 employees; Market Research industry)
June 1983 — April 1992 (8 years 11 months)
(Public Company; Market Research industry)
1980 — 1983 (3 years)
MBA, Business Administration, 1979 — 1981
California State University Fullerton
BA Business Administration 1977
BA, Economics, 1973 — 1977
I am life long horseman and currently own five horses.
Active in the greater Southern California community, I have served as a board member for Los Angeles Sports Council, the Southern California Committee for the Olympic Games, Junior Achievement of Southern California, and the Los Angeles Triathlon.