
Sales/Marketing Executive, Author, Blogger, CSUF Center for Entrepreneurship Director, CSUF Professor of Entrepreneur
Greater Los Angeles Area

Sales/Marketing Executive, Author, Blogger, CSUF Center for Entrepreneurship Director, CSUF Professor of Entrepreneur
Greater Los Angeles Area
Experience:
- 25 years in sales, marketing, and operations in high technology, market research, and financial services
- Author of a new book called "First, Best, or Different: What Every Entrepreneur Needs to Know About Niche Marketing" . Available at www.firstbestordifferent.com
- Director for CSUF Center for Entrepreneurship; I teach Entrepreneurial Marketing, Marketing Strategy, Professional Selling, Negotiation, and New Venture Creation.
- Owner of The BirdDog Group, a consulting firm that specializes in helping small to medium sized firms with marketing, sales, and strategy
- Public speaker with topics focused on entrepreneurial marketing and negotiation
Goal: To help others to unleash their genius.
Entrepreneurial marketing and sales
Negotiation
Sales, marketing, and operations management
Start up strategy
(Market Research industry)
September 2006 — Present (2 years 11 months)
(Educational Institution; Higher Education industry)
September 2002 — Present (6 years 11 months)
(Market Research industry)
July 2001 — Present (8 years 1 month)
I help small to medium sized businesses with marketing and sales strategy.
(Public Company; 1001-5000 employees; Market Research industry)
February 2003 — August 2006 (3 years 7 months)
Director of Sales for Canada and West Region
(Privately Held; 11-50 employees; Information Services industry)
March 2001 — February 2002 (1 year)
VP of Worldwide Sales
(Public Company; 1001-5000 employees; BNE; Capital Markets industry)
January 1994 — July 2001 (7 years 7 months)
Various senior management roles in sales, marketing, and operations
(Public Company; 501-1000 employees; Market Research industry)
June 1983 — April 1992 (8 years 11 months)
(Public Company; Market Research industry)
1980 — 1983 (3 years)
MBA , Business Administration , 1979 — 1981
California State University Fullerton
BA Business Administration 1977
BA , Economics , 1973 — 1977
I am life long horseman and currently own five horses. I also have double yellow head amazon parrot who shares my office with me. I am also active in dog training and have a special interest in therapy dogs.
Active in the greater Southern California community, I have served as a board member for the Los Angeles Sports Council, the Southern California Committee for the Olympic Games, Junior Achievement of Southern California, and the Los Angeles Triathlon.
2000 Board Member of the Year for Junior Achievement of Southern California