John Bradley Jackson

John Bradley Jackson

Sales and marketing executive, author, Professor of Marketing, public speaker, consultant, and entrepreneur

Greater Los Angeles Area

Current
  • Director of Business Development at MRG
  • Professor, Marketing and Entrepreneurship at California State University, Fullerton (CSUF)
  • Entrepreneur at The BirdDog Group (Sole Proprietorship)
Past
  • Sales Director at Forrester
  • Vice President of Sales at Communication Industry Researchers
  • Senior Vice President at Bowne and Company
  • Vice President at Dataquest
  • Sales Engineer at Signetics
Education
  • Pepperdine University
  • California State University-Fullerton
Connections
302 connections
Industry
Market Research
Websites

John Bradley Jackson’s Summary

Experience:

- 25 years in sales, marketing, operations in high technology, market research, and financial services

- Author of a new book called "First, Best, or Different: What Every Entrepreneur Needs to Know About Niche Marketing" . Available at firstbestordifferent.com

- Professor of Marketing and Entrepreneurship at CSUF's Center for Entrepreneurship

- Owner of the BirdDog Group, a consulting firm that specializes in helping small to medium sized firms with marketing, sales, and strategy

- Public speaker with topics focused on entrepreneurial marketing and negotiation

Goal: To Make a Difference

John Bradley Jackson’s Specialties:

Entrepreneurial marketing and sales
Negotiation
Sales, marketing, and operations management
Start up strategy


John Bradley Jackson’s Experience

  • Director of Business Development

    MRG

    (Market Research industry)

    September 2006Present (1 year 11 months)

  • Professor, Marketing and Entrepreneurship

    California State University, Fullerton (CSUF)

    (Government Agency; 10,001 or more employees; Education Management industry)

    September 2002Present (5 years 11 months)

  • Entrepreneur

    The BirdDog Group (Sole Proprietorship)

    (Sole Proprietorship; 10,001 or more employees; Market Research industry)

    July 2001Present (7 years 1 month)

    I help small to medium sized businesses with marketing and sales strategy.

  • Sales Director

    Forrester

    (Public Company; 1001-5000 employees; Market Research industry)

    February 2003August 2006 (3 years 7 months)

    Director of Sales for Canada and West Region

  • Vice President of Sales

    Communication Industry Researchers

    (Privately Held; 11-50 employees; Information Services industry)

    March 2001February 2002 (1 year)

    VP of Worldwide Sales

  • Senior Vice President

    Bowne and Company

    (Public Company; 1001-5000 employees; BNE; Capital Markets industry)

    January 1994July 2001 (7 years 7 months)

    Various senior management roles in sales, marketing, and operations

  • Vice President

    Dataquest

    (Public Company; 501-1000 employees; Market Research industry)

    June 1983April 1992 (8 years 11 months)

  • Sales Engineer

    Signetics

    (Public Company; Market Research industry)

    19801983 (3 years)


John Bradley Jackson’s Education

  • Pepperdine University

    MBA, Business Administration, 19791981

    California State University Fullerton

    BA Business Administration 1977

  • California State University-Fullerton

    BA, Economics, 19731977


Additional Information

John Bradley Jackson’s Websites:

John Bradley Jackson’s Interests:

I am life long horseman and currently own five horses.

John Bradley Jackson’s Groups:

Active in the greater Southern California community, I have served as a board member for Los Angeles Sports Council, the Southern California Committee for the Olympic Games, Junior Achievement of Southern California, and the Los Angeles Triathlon.


John Bradley Jackson’s Contact Settings

Interested In:

  • job inquiries
  • expertise requests
  • business deals
  • reference requests
  • getting back in touch

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