
Marketing Consultant at Bosgra Marketing / Adviseur Communicatie & Marketing a.i. at Waterbedrijf Groningen
Netherlands

Marketing Consultant at Bosgra Marketing / Adviseur Communicatie & Marketing a.i. at Waterbedrijf Groningen
Netherlands
Marketing Consultant and freelance Marketing Professional with experience in strategic marketing, marketing management, communication and internet marketing.
Multilingual: Dutch, English, German, Frisian
Health sector
Cultural sector
Education sector
and other non-profit sectors
(Performing Arts industry)
June 2009 — Present (6 months)
Chambermusic festival with 7 summerconcerts in 5 different botanical gardens in Amsterdan, Leiden, Utrecht, Putten, Haren.Vera Stravinsky was the central theme in 2009.
Marketing, Communication, press, website etc.
(Non-Profit; Consumer Services industry)
April 2009 — Present (8 months)
Strategy development, market research, marketing plan, communication plans, product development strategy, internet marketing.
(Marketing and Advertising industry)
July 2008 — Present (1 year 5 months)
Marketing consultancy for health, cultural and other non-profit organizations. Specialised in strategic marketing, internet marketing (conversion improvement, Google Adwords) and customer satisfaction surveys.
Johannes Bosgra can be hired as a freelance marketing professional.
(Performing Arts industry)
April 2008 — March 2009 (1 year )
Head of marketing department and member of Management Team. Responsibilites are marketing strategy, marketing communication (NNO Magazine, Season Brochure, direct mail), ticket sales, sponsorships, press relations, database marketing, internet marketing, market research and fundraising.
Developed a more strategic method of doing marketing based on market research and long-term planning. Introduced internet marketing with online ticket sales, e-mail marketing, Google Adwords.
(Hospital & Health Care industry)
January 2007 — March 2008 (1 year 3 months)
Responsible for marketing strategy, marketing communication (brochures, direct mail, newsletter), database, internet marketing (new website, e-mail marketing), PR, sales to health insurance companies, events, market research.
(Computer Software industry)
December 2003 — December 2006 (3 years 1 month)
Management of spin-off (3 programmers), marketingstrategy, market research, relationship marketing, website, large events, partnerships, sales of large projects to companies like Shell, ABN AMRO, Rijksgebouwendienst, Menzis, Euroborg, Blauwe Stad, Eemshaven, Deventer Ziekenhuis, Groninger Museum.
(Public Company; FTID; Internet industry)
January 2001 — July 2001 (7 months)
Bachelor thesis
Researched profitabilty of e-commerce at supermarkets. Thesis has been published and received two awards: VendexKBB Award and Hoofdbedrijfschap Detailhandel Scriptieprijs.
(Public Company; KPN; Telecommunications industry)
January 1999 — June 1999 (6 months)
Internship which focused on B2B sales and training of personnel in ICT, mobile internet, etcetera.
Master of Science , Business Administration , 2001 — 2005
Majors: Strategy, marketing, philosophy
Bachelor, with honors , Retail Management , 1997 — 2001
Majors: Retailmarketing, retailmanagement, strategy
Marketing, Internet Marketing, Strategy, Non-profit Marketing, E-commerce, Showjumping, Piano, Snowboarding, Nature photography
MARUG, Marketing Association University of Groningen
NIMA
VendexKBB Award 2001 of the Retail Business School Leeuwarden. Based on thesis and an assessment at VendexKBB.
Thesis Award 2002 of Hoofdbedrijfschap Detailhandel, The Hague. For my thesis on e-commerce for supermarkets, thesis has been published.
Selected as showjumping (equestrian) talent by the Royal Dutch Equestrian Federation in 1999 and 2000