Marketing and Business Development Pro for Online Media
San Francisco Bay Area
- Current
-
- Business Development Manager at GigaOM
- Past
-
- Mixer Chair at Monte Jade Science & Technology Association - Asian American Chapter
- Business Development Manager at The STIRR Network
- Business Analyst at Strategic Decisions Group
- Information Management Analyst at Johnson & Johnson
- Services Marketing Web Specialist at Juniper Networks
- Marketing Associate at Headlight.com
- Marketing Associate at Extensity
- Education
-
- University of California, Berkeley
- Lowell High School
- Recommended
-
3 people have recommended Joanne - Connections
-
500+
connections
- Industry
- Online Media
- Websites
Joanne Wan’s Summary
Hello!
Thanks for showing an interest and reading my bio. The tech community usually calls me “Joey” and I can be found on most social applications as "joeywan." I am actively involved in the Silicon Valley tech community and enjoy contributing to the cutting edge ideas that come out of the Valley.
Since December 2006, I have been the Business Development Manager for leading tech publishing network, Giga Omni Media. The GigaOM Network includes 7 news websites: GigaOM, NewTeeVee, WebWorkerDaily, Earth2Tech, OStatic, jkOnTheRun and TheAppleBlog. I focus on developing the GigaOM Network's events and conferences, creating marketing programs and managing media partnerships.
Past events I have produced include the sold-out NewTeeVee Live 07 (http://events.newteevee.com/live/07/), Structure 08 (http://structureconf.com) and Mobilize (http://mobilizeconf.com) conferences in addition to the popular NewTeeVee Pier Screenings series (http://screenings.newteevee.com)
I have experience with both startups and Fortune 500 companies in a variety of industries. Prior to GigaOM, I held marketing positions with Juniper Networks, Extensity and Headlight.com. My tech industry experience is coupled with knowledge of the Life Sciences industry. I was selected for the Leadership Development Program (only 45 selected nationwide) at Johnson & Johnson and served as a management consultant to top 10 pharmaceutical and biotech companies through Strategic Decisions Group.
Feel free to contact me if you're interested in working with GigaOM on advertising or partnerships.
Joanne Wan’s Specialties:
marketing, business development, events & conferences, operations management, online media, online advertising, event sponsorship
Joanne Wan’s Experience
-
Business Development Manager
GigaOM
(Privately Held; 1-10 employees; Online Media industry)
December 2006 — Present (2 years)
I was the first business hire (and employee #3) at GigaOM and have been growing GigaOM as a new media company. As with any startup business position, my business development responsibilities are broad but all focus on revenue generation.
These include:
-- Create and manage online advertising and event marketing programs as well as all outbound company communications
-- Produce and execute events that drive awareness and bring to life the online content of GigaOM’s news properties (GigaOM, NewTeeVee, WebWorkerDaily, Earth2Tech, OStatic, and jkOnTheRun)
-- Develop partnerships with media outlets ranging from large print publications to bloggers to technology associations
-- Serve as product manager for GigaOM web properties, which includes technical product enhancements to increase page views as well as launch new microsites to sell advertising and drive traffic on the main properties
-- Work closely with sales and technology teams to optimize online advertising operations -
Mixer Chair
Monte Jade Science & Technology Association - Asian American Chapter
(Non-Profit; 1001-5000 employees; Professional Training & Coaching industry)
June 2006 — July 2007 (1 year 2 months)
Monte Jade Asian American Chapter (MJAA) is a chapter under the global Monte Jade Science and Technology Association, which was established by a group of high-tech Chinese-American executives in Silicon Valley in 1989. MJAA aims to serve the needs of Asian American young professionals in the high tech industry.
As the Mixer Chair, I chose the themes and speakers for professional networking events focused on topics of interest to young Asian Americans in high tech. Then I worked on planning, organizing, and executing the mixer events.
Mixer events included:
-- "The Road from Employee to Founder" focused on transitioning from a corporate employee to starting your own company
-- "Cleantech Forum" focused on what is cleantech, what are the investment trends, and how is it applicable to your daily life -
Business Development Manager
The STIRR Network
(Privately Held; 1-10 employees; Internet industry)
March 2006 — October 2006 (8 months)
--- Plan and coordinate a monthly events (STIRR Mixer and Founder's Table) that provide a forum for entrepreneurs from recently-launched startups to present new products and services to their peers, as well as an opportunity for everyone in the community (stealth-mode folk, journalists/bloggers, connectors and investors) to socialize and swap thoughts and ideas.
-
Business Analyst
Strategic Decisions Group
(Privately Held; 51-200 employees; Management Consulting industry)
November 2004 — September 2006 (1 year 11 months)
--- Build financial models which value strategic alternatives and analyze the revenue and risk associated, and then perform probabilistic analyses to determine the optimal decision in defined market conditions
--- Gather and analyze market research and financial data to provide business and market assessments to clients
SAMPLE PROJECTS
--- For the North American subsidiary of a large Japanese pharmaceutical company, forecasted the commercial value of a newly approved drug by assessing the cost, timing, risk, sales and value potential for follow-on indications
--- For the second largest mobile carrier in the Czech Republic, created an overview of global competitor UMTS service offerings and mobile devices and conducted research on Asian wireless handset makers - NEC, Samsung, Sanyo and LG -
Information Management Analyst
Johnson & Johnson
(Public Company; 10,001 or more employees; JNJ; Pharmaceuticals industry)
July 2002 — July 2004 (2 years 1 month)
Information Management Leadership Development Program:
This 2-year program provided leadership assignments across three 8-month rotations within different Johnson & Johnson companies. The rotations provided exposure to a range of business segments (Pharmaceuticals, Medical Devices, Consumer Products, and Corporate), operating environments, information technologies, and geographic regions.
Rotation #1 - Ortho Biotech
--- Assisted in the implementation of Siebel eClinical to Clinical Affairs field staff
Rotation #2 - Ethicon Endo-Surgery
--- Led a Six Sigma Green Belt project which decreased development and delivery time of patient education and relationship-building product information websites for healthcare professionals from 4 months to less than 2 months
Rotation #3 - Pharmaceutical Group Strategic Marketing
--- Designed and delivered an innovative application to optimize the development, implementation, and monitoring of the Annual Strategic Plan for Board Members -
Services Marketing Web Specialist
Juniper Networks
(Public Company; 1001-5000 employees; JNPR; Computer Networking industry)
May 2001 — December 2001 (8 months)
--- Governed and coordinated the restructuring of Customer Service department’s intranet content and design
--- Evaluated and increased intranet usability by conducting user interviews throughout the process of conceptualization
--- Instituted production process to catalogue, organize, and convert 2000 web pages and documents to new framework -
Marketing Associate
Headlight.com
(E-Learning industry)
June 2000 — September 2000 (4 months)
--- Formulated marketing strategy for a new sales development email newsletter to 3,600 customer leads
--- Spearheaded an eight-person, cross-functional team to design, produce, and successfully implement email newsletter
--- Analyzed quantitative and qualitative customer research to determine effective messaging for disparate markets
--- Established market segmentation model and complementary content strategy for a multi-part Text/HTML email pushed out by Kana Connect to 42,000 registered users -
Marketing Associate
Extensity
(Public Company; 201-500 employees; EXTN; Computer Software industry)
March 1999 — March 2000 (1 year 1 month)
--- Produced an interactive CD-ROM featuring demos of all four products in suite of applications
--- Developed and wrote new collateral, and revised dated collateral to reflect new product marketing
--- Designed and maintained Access databases of sales leads and tradeshow attendees
--- Contacted tradeshow attendees by telephone and direct mail fulfillment to determine prospect level sale
Joanne Wan’s Education
-
University of California, Berkeley
Bachelors of Arts, Psychology
San Francisco District Co-Chair for Cal's Alumni Scholarship - The Achievement Award Program (TAAP). I helped select the scholarship recipients and coordinate the Cal alumni volunteers.Go to the TAAP website for more info and opportunities to help out! - alumni.berkeley.edu/taap.
-
Lowell High School
Additional Information
Joanne Wan’s Websites:
Joanne Wan’s Interests:
online media, online advertising, design, photography, food, travel
Joanne Wan’s Groups:
Cal Alumni Association, Monte Jade, AAMA
-
Women 2.0 -
SDG Alumni Network -
Entrepreneurial Dream Team
