Joe Wall

Past

• Director of eCommerce at Foxwoods Resort Casino
• Principal at JJWall Associates
• Senior Vice President at Association Resources

• Director Business Development at Competitive Computing

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Education

• College of the Holy Cross
• Kingswood Oxford

Connections

213 connections

Industry

Gambling & Casinos

Joe Wall’s Summary

The world of Digital Communications is evolving rapidly as technology shapes the way we communicate. Utilizing interactive websites, email, text messages, online advertising, HD broadcasting and social networks keeps us stay connected in the human network. Whether it is called eCommerce, eMedia, online advertising, digital communications or digital marketing, it all deals with proactively pushing communications programs to targeted audiences over the internet and taking advantage of advanced corporate databases, online technology and market analysis. I am presently seeking challenging opportunities with a businesses that is committed to online marketing that will attract new clients or sell products through web and digital communications.

Joe Wall’s Specialties:

My expertise encompasses business management, marketing, design and IT development. I have been engaged with the Web for over ten years and my career path has included such things as; online business strategy, digital marketing, online media buys, web architecture/development and business analysis of web campaigns. I can provide a business client with the expertise to integrate a digital marketing and web development solution with business results.

Joe Wall’s Experience

• Director of eCommerce

  Foxwoods Resort Casino

  (Gambling & Casinos industry)

  March 2007 — June 2008 (1 year 4 months)

  Strategic planning, online marketing and internet development focused on managing multiple websites for Foxwoods Resort Casino and MGM at Foxwoods hotel properties. Participated on executive management team responsible for grand opening of MGM Grand at Foxwoods.
  • Develop strategic online marketing programs utilizing internet marketing, including SEO/SEM, social networks, email and SMS with goal of optimizing market penetration.
  • Provided marketing initiatives for Grand Opening of MGM Grand at Foxwoods (Spring 08) with casino & hotel digital signage, in-room video on demand programs, casino kiosks, slot messaging and online media promotions.
  • Developed business strategies to interface Foxwoods business systems/data warehouse with web based development for behavioral modeling.

• Principal

  JJWall Associates

  (Internet industry)

  August 2005 — February 2007 (1 year 7 months)

  Strategic online business planning, online advertising and internet development focused on website personalization and interactive video on demand
  
  • Strategic planning for business clients. Develop business plans that include product development, online marketing programs and implementation projects for clients.
  • Developing communications programs utilizing web and broadcast medias. Developing SEO/SEM programs using analytics and audience measurement.
  • Producing interactive online video broadcasts.

• Senior Vice President

  Association Resources

  (Non-Profit Organization Management industry)

  August 2002 — July 2005 (3 years )

  Senior Vice President, Operations/IT/Communications. Managed consulting business that provided client services for 25 national & international, professional associations and medical societies

• Director Business Development

  Competitive Computing

  (Privately Held; 11-50 employees; Information Technology and Services industry)

  March 1996 — February 2002 (6 years )

  Developed new business opportunities with Direct Marketing and Retail business segments. Established consulting group designed exclusively for developing eCommerce solutions for retail and direct response.

Joe Wall’s Contact Settings

Interested In:

• career opportunities
• consulting offers
• new ventures
• job inquiries
• expertise requests
• business deals
• reference requests
• getting back in touch