Joe Minock

Joe Minock

Founder & CEO- WhatUNeed Media, Inc. / Web Usability & Architecture Consultant

Greater Detroit Area

Current
  • Chair / Board Member at Digital Edge Mi
  • Founder & CEO at WhatUNeed Media, Inc.
Past
  • Project Management / IA at Sagient
  • Founder, Executive Manager and Lead Consultant at Techsperts
  • Principal, Chief Consultant at Intuitech

1 more...

Education
  • Cleary University
  • Washtenaw Community College
  • Howell High School
Connections
209 connections
Industry
Internet
Websites

Joe Minock’s Summary

I am a serial entrepreneur seeking to connect with like minded business professionals to help in improving their bottom line through strategic partnerships or consultation.

Through my consulting practice, I have three main focuses:

Rapid Visualization in Product or Service development- I work with businesses to help them in rapid visualization of current and new services. Through this process, I guide business owners, managers, or development teams through their visions and facilitate the a clear view and understanding of what it is that they truly want to offer.

Social Media- As an expert in social media, I help businesses realize new profit centers and identify specifically how to reach into the new markets while working in parallel with their current marketing strategies.

Website Usability and Information Architure- I partner with companies needing assistance with initial concept design, wireframe prototyping, usability, and developing scalable web solutions.

As CEO of WhatUNeed Media, Inc., my primary focus is in developing new business opportunities with local business organizations, media companies, and all sizes of local businesses. Our new service which is coming in Q3 of 2008 will help facilitate a more effective connection between businesses and the consumers that seek their products and services.

Joe Minock’s Specialties:

Information Architecture, Website Usability, Online Business Development, Technology Consulting, Web Branding and Ad Space Positioning, Mobile Web, Mobile Web Ad space, Web Directory development, Technology Coaching, Brand development, Social Networking and Marketing, Viral Marketing, Rapid Visualization and Prototyping, Product and Service development


Joe Minock’s Experience

  • Chair / Board Member

    Digital Edge Mi

    (Internet industry)

    October 2007Present (10 months)

    Digital Edge Mi is a networking group for Digital / Web Entrepreneurs, founders, and CEO's of Online Initiatives. It's focus is in creating awareness and support for web initiatives and services here in Southeast Michigan. .

    Essentially it is led by thought Leaders, CEO's, or Representatives of Michigan Based Web 2.0 companies. Digital Edge Me meets quarterly to share insights into building, operating, and selling online software companies.

    Its members range from self funded start ups to C-level executives who have raised $100,000 - $1,000,000+ for their enterprise.

  • Founder & CEO

    WhatUNeed Media, Inc.

    (Privately Held; 1-10 employees; Marketing and Advertising industry)

    June 2006Present (2 years 2 months)

    WhatUNeed Media, Inc. is a technology incubator focused on the development of web based, location specific directory assets for both mobile / cellular devices and PC's .

    In December of 06', BuyJoe.com launched as an "Alpha Test" for our new service which is in development. BuyJoe.com was a web based business directory for us on mobile devices and pc/mac in the Ann Arbor / Ypsilanti Michigan area.

    With the yet to be launched application, WhatUNeed Media, inc. seeks to establish partnerships with chambers of commerce, media associations, and other directory services.


Additional Information

Joe Minock’s Websites:

Joe Minock’s Groups:

BNI, Former LBN, Brighton Chamber of Commerce, Howell Chamber of Commerce, Brighton Jaycees, Ann Arbor Spark, Digital Edge Mi CEO's, Fusion, Linked In Questions, Detroit Young Professionals, After5Detroit, Young Professionals, connectech, Motor City Connect, Linked In Questions

  •    Interaction Design Association member
  •    313digital member
  •    a2b3 - Ann Arbor Bi Bim Bop member
  •    ConnecTech Detroit member
  •    Motor City Connect member
  •    Twitter member
  •    Digital Edge Michigan member
  •    User Experience member
  •    Detroit Young Professionals member
  •    Fusion: Detroit Regional Young Professionals & Entrepreneurs member
  •    Web Standards Design + Development member
  •    Social Media Marketing Group member
  •    Boneheadx member
  •    Young Professional Connection member
  •    Mentors and Mentees member

Joe Minock’s Contact Settings

Interested In:

  • career opportunities
  • consulting offers
  • new ventures
  • job inquiries
  • expertise requests
  • business deals
  • reference requests
  • getting back in touch

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