Joel R. Petersen

Current

• CEO/Founder at ZazHub.com

Past

• Sales Engineer at Premier Technology
• Sales Engineer at Coombs Associates, Inc.
• President / Sales Manager at JRP Technical Sales

• Strategic Account Manager at TDI Batteries, Inc. (Now a Tyco Company)

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Education

• Northern Illinois University

Connections

71 connections

Industry

Electrical/Electronic Manufacturing

Joel R. Petersen’s Summary

Professional Objective
A Senior Sales/Management Professional prepared by training and experience to manage people, identify opportunities, interface with customers, secure sales and increase profitability for your high growth industrial, electronics or high tech company. My knowledge and acumen will be put to work for my employer’s strategic advantage.

Joel R. Petersen’s Specialties:

Sales Management / National Sales Manager / Entrepreneur / Training-Trainer / Technical Expertise / Motivator / Diversity in Experience and Knowledge / International Travel / Computer and Software Proficiency

Joel R. Petersen’s Experience

• CEO/Founder

  ZazHub.com

  (Internet industry)

  April 2008 — Present (1 year 8 months)

  ZazHub is the FREE ultimate enhanced Social Network for people who love their vehicles - that much! At the center of ZazHub you can build a "virtual glove box" with all your receipts, documents, photos, videos and service events then share that with other people with similar interests and with Service Pros. Then when you decide to sell you have an excellent marketing tool and ZazHub even has a free Classifieds page for you to buy and sell your Zaz and a whole lot more.

• Sales Engineer

  Premier Technology

  (Privately Held; Information Technology and Services industry)

  May 2008 — February 2009 (10 months)

  Premier Technology Inc. (www.premier-rep.com) Electronics manufacturer’s representative firm contracted to manage OEM and distribution sales for the Illinois, Wisconsin and Texas territories. (See Addendum A for Detail of Principals)
  07/08 – 02/09 Sales Engineer and Distributor Sales
   Represented the entire line card of power electronics and display manufacturers.
   Negotiated and deployed 2 Principal contracts which added in excess of $600,000 commission dollars to Premier’s bottom-line. (ICC and Innovative Plastech)
   Further increased sales in Texas by more than 20% in just 9 months
   Increased new customer sales in the territory from less than $100,000 to more than $300,000 in just 5 months
   Amplified customer awareness of principals and their products via direct and distributor interaction
   Increased Distributor sales by 20%

• Sales Engineer

  Coombs Associates, Inc.

  (Outsourcing/Offshoring industry)

  August 2005 — July 2008 (3 years )

  Coombs Associates, Inc. (www.coombs.com) Electronics manufacturer’s representative firm contracted to manage OEM and distribution sales for displays, batteries and power related products. (See Addendum A for Detail of Principals)
  08/05 – 07/08 Sales Engineer and Distribution Manager / Marketing Manager
  
   Primary P & L responsibility for a 14 state territory from Minnesota to Texas. Called on accounts in Brazil and Canada.
   Provided leadership for the Coombs marketing program which included the development of a new website and new printed materials.
   Negotiated the signing of several new representation contracts worth approximately $3,000,000 annually.
   Responsible for growing the territory from $500,000 to more than $3,500,000 and significantly increased sales and awareness of principals to distributors.
  
   Direct management of profits and losses
  Departed for a better Principal and contractual opportunity at Premier Technology

• President / Sales Manager

  JRP Technical Sales

  (Electrical/Electronic Manufacturing industry)

  October 1998 — December 2006 (8 years 3 months)

  JRP Technical Sales – Manufacturer’s representative firm contracted to manage OEM and distribution sales for electronics manufacturers primarily for batteries and packs, charging systems and lighting controls. (See Addendum A for Detail of Principals)
  10/98 – 12/06 Founder, President and Sales Manager
   Represented many different client companies that numbered over 25 firms with territories ranging throughout North America.
   Responsible for increasing sales by more than $2M in just 11 months while representing National Power Corporation.
   Assumed total P & L responsibility for ALM Systems.
   Grew ALM annual sales by more than 120%
   Created and successfully implemented marketing programs including the development of 3 websites.
   Managed approximately 50 representative firms on behalf of ALM Systems.
  
  A change of business strategy allowed me to merge with Coombs Associates.

• Strategic Account Manager

  TDI Batteries, Inc. (Now a Tyco Company)

  (Electrical/Electronic Manufacturing industry)

  August 1983 — October 1998 (15 years 3 months)

  TDI Batteries, Inc. (now a Tyco company) one of the largest battery pack assemblers in the world at that time, with more than 1000 employees in three factories in the USA and one in Scotland.
  08/83 – 10/98
  Strategic Accounts Manager 1988-1998 (Motorola Worldwide)
  Eastern Regional Sales Manager 1983-1988
  
   Responsible for a total of more than $650,000,000 in sales with a single best year of $110,000,000.
   Helped grow sales from $1,000,000 in 1983 to $180,000,000 in 1998.
   Conceived and started 2 companies within TDI – TDI Europe and HET which manufactured Lithium Polymer batteries.
   Hired and managed more than 20 rep firms as Eastern Regional Sales Manager
   Significant involvement in negotiations of key raw materials helping to reduce costs and increase profitability.
  Left TDI upon the sale of the company.

Joel R. Petersen’s Education

• Northern Illinois University

  BS/BSED , Industry and Technology , 1979 — 1981

  ESSE QUAM VIDERI -To Be, Rather Than To Appear

  Activities and Societies:

  Delta Upsilon Fraternity

Additional Information

Joel R. Petersen’s Interests:

Boats, water skiing, Snow Skiing, Bicycles, anything with a motor

Joel R. Petersen’s Groups:

First Baptist Church of Geneva, IL

Joel R. Petersen’s Honors:

The Institute of Professional Advancement, Inc. - Certified Sales Professional

Joel R. Petersen’s Contact Settings

Interested In:

• new ventures
• expertise requests
• business deals
• getting back in touch