Joel Casarez

Professional Internet Marketer

Location: Austin, Texas Area
Industry: Marketing and Advertising

As a LinkedIn member, you'll join 150 million other professionals who are sharing connections, ideas, and opportunities. And it's free! You'll also be able to:

See who you and Joel Casarez know in common
Get introduced to Joel Casarez
Contact Joel Casarez directly

View Full Profile

Joel Casarez's Overview

Current

Internet Marketing Consultant at Austin SEO Freelancer

Past

SEO Specialist at Volacci
Internet Marketing Assistant at Volacci
Marketing Coordinator at Be Greeted

Marketing Intern at Tech Ranch Austin

see less

see all

Education

Texas State University-San Marcos

Recommendations

5 people have recommended Joel

Connections

55 connections

The first job out of school was an internship for a technology incubator which later helped me land a job with a Start-up focused on lead generation. After managing multiple graphic artists, website developers, and copy writers at Be Greeted I quickly learned what it took to be a project manager. Unfortunately, like many companies the company dissolved less than a year later. Knowing I still wanted to work in the marketing industry I landed a job with a former client of Be Greeted's, Volacci. A SEO Company focused around optimizing small-medium size business's websites who are using the Drupal platform. During my time at Volacci I was fortunately enough to present at conferences, work with a great group of intelligent and motivated people, and optimized dozens of sites covering a variety of industries.

Specialties

Search Engine Optimization, Drupal SEO, Local SEO, PPC, Consulting, Google Analytics

Internet Marketing Consultant

Austin SEO Freelancer

August 2011 – Present (7 months) Austin, Texas Area

Helping small to medium size Austin companies grow sales through their websites via search engine optimization and paid search.

SEO Specialist

Volacci

Privately Held; 51-200 employees; Marketing and Advertising industry

August 2010 – August 2011 (1 year 1 month) Austin, Texas Area

--Responsible for the SEO of 12 clients with billings of over $400,000 a year.
--Helping a franchise implement local search optimization for 120 franchisees.
--Train new employees on basic SEO terminology, keyword research, and on page optimization.
--Research, draft, and present new internet marketing tactics to our team on a bi-monthly basis.
--Write on the Volacci blog about local search, social media, and SEO news on a regular basis.
--Presented basic SEO strategies at conferences as both an individual speaker and a moderator.

Internet Marketing Assistant

Volacci

Privately Held; 51-200 employees; Marketing and Advertising industry

January 2010 – July 2010 (7 months) Austin, Texas Area

--Ran and analyzed weekly and monthly SEO reports for 50 clients.
--Analyzed client’s competitors using SEO tools such as Market Samurai, iSpionage and Raven Tools.
--Researched new SEO tactics covering link building, competitor analysis, and site architecture.
--Assisted in setting up Google AdWords campaigns and creating paid search reports for 10 clients.

Marketing Coordinator

Be Greeted

Privately Held; 11-50 employees; Internet industry

January 2009 – November 2009 (11 months) Austin, Texas Area

--Coordinated multiple graphic artists, website developers, writers, and clients.
--Wrote and implemented meta descriptions, headings and meta keywords for the company website.
--Organized, managed, and ran weekly Google Analytics reports for clients.
--Developed and presented marketing strategies around live chat to executive teams.

Marketing Intern

Tech Ranch Austin

Partnership; 1-10 employees; Information Technology and Services industry

December 2008 – April 2009 (5 months)

--Worked with entrepreneurs to help solve practical business problems.
--Organized and promoted events for the local technology community.
--Ran the organization’s social media outreach.

Texas State University-San Marcos

BBA, Management with concentration in Entrepreneurship

2006 – 2008

VP of Marketing, Society of Future Business Leaders
Treasurer, Society of Future Business Leaders
President's Intern, Collegiate Entrepreneurs' Organization
Dean's List

Activities and Societies: Society of Future Business Leaders, Collegiate Entrepreneurs' Organization

Interests:

Entrepreneurship, Marketing, Music, Technology, Start-ups, Traveling

Groups and Associations:

Bootstrap Austin

Honors and Awards: