Joe Koufman

Joe Koufman

VP of Business Development and Marketing at Engauge Digital (formerly Spunlogic)

Greater Atlanta Area

Current
  • Vice President of Business Development and Marketing at Engauge Digital (formerly Spunlogic)
  • Board of Directors and Vice President at Atlanta Interactive Marketing Association (AiMA)
Past
  • Director of Strategic Accounts at KnowledgeStorm, Inc. (acquired by TechTarget in November 2007)
  • Panelist at CRM Association, Atlanta Chapter
  • Store Manager at Eddie Bauer, Inc.
  • Assistant Manager at Abercrombie and Fitch, Co.
Education
  • Wake Forest University
  • Woodberry Forest School
Connections
500+ connections
Industry
Marketing and Advertising
Websites

Joe Koufman’s Summary

Joe Koufman joined Engauge Digital in December 2007 as VP of Business Development and Marketing. He is responsible for attracting new clients to Spunlogic. One of KnowledgeStorm's earliest employees in February 2000, Joe served there until KnowledgeStorm was acquired by TechTarget (NASDAQ: TTGT) in November 2007. At the time of acquisition, Joe served as director of strategic accounts with sales responsibility for Oracle, Infor, Consona, CA, IFS, and Cognos. During his tenure at KnowledgeStorm, Koufman held various roles including senior manager of major accounts, account manager, manager of business intelligence, account development manager, and major account executive. Koufman has serves on the board of directors for the Atlanta interactive Marketing Association (AiMA) since 2004 and is currently vice president and president-elect. In his spare time, Koufman serves as president of the Wake Forest University Atlanta Alumni Club and performs a weekly internet radio show that can be heard on www.GumboShow.com. Koufman is a graduate of the Wake Forest University and holds bachelor's degrees in both Speech Communications and Political Science.

Joe Koufman’s Specialties:

Sales, Marketing, and Management
Internet Marketing
Lead Generation
Business to Business
Internet Radio


Joe Koufman’s Experience

  • Vice President of Business Development and Marketing

    Engauge Digital (formerly Spunlogic)

    (Privately Held; 201-500 employees; Marketing and Advertising industry)

    March 2008Present (3 months)

  • Board of Directors and Vice President

    Atlanta Interactive Marketing Association (AiMA)

    (Non-Profit; 1001-5000 employees; Marketing and Advertising industry)

    2004Present (4 years)

  • Director of Strategic Accounts

    KnowledgeStorm, Inc. (acquired by TechTarget in November 2007)

    (Public Company; 501-1000 employees; TTGT; Information Technology and Services industry)

    February 2000December 2007 (7 years 11 months)

  • Panelist

    CRM Association, Atlanta Chapter

    (Information Technology and Services industry)

    November 2007November 2007 (1 month)

  • Store Manager

    Eddie Bauer, Inc.

    (Public Company; 5001-10,000 employees; Apparel & Fashion industry)

    19972000 (3 years)

  • Assistant Manager

    Abercrombie and Fitch, Co.

    (Public Company; 5001-10,000 employees; ANF; Apparel & Fashion industry)

    19941997 (3 years)


Joe Koufman’s Education

  • Wake Forest University

    1994, Politics and Speech Communications double major, August 1990June 1994

  • Woodberry Forest School

    High School Diploma, 19861992


Additional Information

Joe Koufman’s Websites:

Joe Koufman’s Groups:

Wake Forest University Atlanta Club (president since 2002)
Atlanta Interactive Marketing Association (AiMA) (board member since 2004)
Technology Association of Georgia (TAG)
HoundogRadio.com
NewOrleansRadio.com
RadioRockstars.com

  •    eMarketing Group member
  •    Speakers and Panelists member
  •    Online Advertising Professionals member
  •    Atlanta Interactive Marketing Association member
  •    B2B Online Marketing member
  •    eMarketing Association Members Group member

Joe Koufman’s Honors:

Most booked revenue in KnowledgeStorm history 2005
Over $1,000,000 sold in 2004, 2005, and 2006
President's Club 2003, 2004, and 2006


Joe Koufman’s Contact Settings

Interested In:

  • job inquiries
  • expertise requests
  • business deals
  • reference requests
  • getting back in touch

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