Joe Fino

Current

• Director of Marketing Technology at Crosby Marketing Communications

Past

• Director of Interactive Services at Planit
• Webmaster at Erickson Communities
• Web Developer at Thomson Prometric

• Freelance Web Developer/Designer at JoeFino.net (Sole Proprietorship)
• Web Developer at Brann Worldwide (EURO)

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Education

• University of Baltimore
• Essex Community College

Recommended

11 people have recommended Joe

Connections

248 connections

Industry

Marketing and Advertising

Websites

• My Company
• My Website

Joe Fino’s Summary

CORE COMPETENCIES

• Excellent client interaction and presentation skills
• Ability to manage multiple projects, aggressive timelines, and strict budgets
• Excellent oral and written communication skills
• Ability to identify and implement process improvements
• Proactive approach and positive attitude
• Visionary leadership
• Full life cycle implementation—Analysis, Design, Construction, and Implementation
• Strong background in web development, application design, marketing, and management
• Expert knowledge of Photoshop, ImageReady, ColdFusion, Flash, and Dreamweaver
• Expert knowledge of MS Active Server Pages (ASP using VB Script), IIS and SQL
• Expert knowledge of web design techniques, technologies, and related products
• Adobe Certified Photoshop Expert
• CIW Certified Site Designer

Joe Fino’s Specialties:

Web design techniques, emerging technologies, web marketing, information architecture, web usability, and related products.

Joe Fino’s Experience

• Director of Marketing Technology

  Crosby Marketing Communications

  (Privately Held; 11-50 employees; Marketing and Advertising industry)

  May 2008 — Present (1 year 7 months)

  I work to influence, in a positive way, the opinions and actions of others by providing peers and employees with vision, strategic communication and inspiration, empowering them to complete in the technology space. It requires that I clearly express ideas, information, and concerns both verbally and in written format, while actively seeking and disseminating information from and to a variety of sources while accepting responsibility for ensuring that people have the current and accurate information needed for success and asking questions to open channels of communication.

• Director of Interactive Services

  Planit

  (Privately Held; 11-50 employees; Marketing and Advertising industry)

  May 2006 — May 2008 (2 years 1 month)

  In my role as Director of Interactive at Planit, I led and managed a high performance, award-winning team of Project Managers, Web Developers, Designers, Production Artists and 3D Animators. We developed and executed a variety of New Media projects including unique client web designs, email marketing, viral campaigns, online and mobile advertising, application development, 3D animation, and motion graphics.

• Webmaster

  Erickson Communities

  (Privately Held; 1001-5000 employees; Marketing and Advertising industry)

  August 2003 — May 2006 (2 years 10 months)

  Webmaster for all of Erickson’s public websites, creating, maintaining and leading the design and development of all Erickson websites—utilizing technologies such as ASP, ColdFusion, HTML, CSS, JavaScript, and SQL.
  
  • Responsible for maintaining and oversee deployment of public web servers and online marketing
  • Collaborate with copywriters and artists to produce websites and Interactive Advertising
  • Produce creative mock-ups for advanced planning efforts
  • Provide clear creative direction and mentor junior team members—including photography and Photoshop training for the Art Department
  • Work with Ad Directors to plan and identify online marketing initiatives
  • Designed and developed a new intranet using .Net technologies such as Share Point Portal Server 2.0 and ASP.Net
  • Author of a monthly column called “Ask Joe.” It is the Erickson Tribune’s monthly advice column answering computer and technology-related questions—the Tribune has a distribution of over 6 million people

• Web Developer

  Thomson Prometric

  (Public Company; 1001-5000 employees; E-Learning industry)

  2000 — 2003 (3 years )

  Senior member/Technical Lead of the Internet/Intranet Development Team.
  
  • Planed, defined, estimated, and organized development and presentation projects.
  • Developed and maintained prometric.com using MS Content Management Server.
  - Created graphical look as well as templates for CMS in Macromedia Dreamweaver and MS Visual Studio using ASP, HTML, JavaScript, and CSS.
  - Trained business users on CMS to make updates to content and create new pages.
  • Developed and enhanced the Intranet.
  - Maintained the site and developed Web-Based apps using ASP, HTML, JavaScript, and CSS.
  - Designed and managed intranet infrastructure, including decision making on all technologies used to deliver the site as well as managing security.
  - Worked with Prometric business units to build departmental sites for the intranet.
  • Designed logos and corporate presentation graphics using Adobe Photoshop, Macromedia Fireworks, and Flash-delivered at corporate events and on CD-ROM.

• Freelance Web Developer/Designer

  JoeFino.net (Sole Proprietorship)

  (Sole Proprietorship; Myself Only; Marketing and Advertising industry)

  1996 — August 2003 (7 years )

  Worked as a freelance developer, providing Internet-related services to small and medium-sized businesses utilizing many internet technologies such as Perl, ASP, HTML, JavaScript, Cold Fusion, SQL, and Flash.
  
  • Identified prospective clients, assessed needs, and developed proposals.
  • Worked with development teams, graphic designers, and artists to deliver the best product.
  • Used image-editing applications to create and optimize graphics.
  • Installed and configured Internet software on client computers and trained users in basic Internet techniques.
  • Designed logos and corporate presentation graphics, using Adobe Photoshop and Macromedia Fireworks, and Flash.
  • Clients include xGravity.net, Responsys Marketing, BMW North America, Wells Fargo, Finish Line, Win Marketing and GKV.

• Web Developer

  Brann Worldwide (EURO)

  (Public Company; Marketing and Advertising industry)

  1999 — 2000 (1 year )

  Worked as lead developer to build an interactive team for The Brann Baltimore Office.
  
  • Worked closely with account and project managers to collect client requirements.
  • Planned, organized, and oversaw the design and development of client Websites.
  • Designed and managed the overall architecture of the customer’s web solutions, working in close conjunction with the operations personnel.
  • Directly managed and trained members of the development and creative teams.
  • Acted as technical expert and advised the management team when appropriate.
  • Developed Client Websites and mock-ups using HTML, JavaScript, Perl, and Flash.
  • Created banner advertising using Flash, HTML, JavaScript, and animated GIFs.
  • Primary responsibility was to develop and maintain Bermudatourism.com. Other accounts included First USA eCard, At Your Request, and GE Capital.

Joe Fino’s Education

• University of Baltimore

  BS , Corporate Communication , 1990 — 1992

• Essex Community College

  AA , General Studies with a focus in Photography and Mass Communication , 1987 — 1990

  Program Director and DJ at the school radio station

Additional Information

Joe Fino’s Websites:

• My Company
• My Website

Joe Fino’s Interests:

new technology, photography, twitter, video games, hanging out with the kids

Joe Fino’s Groups:

National Association of Photoshop Professionals

•    Inbound Marketers - For Marketing Professionals
•    Greater Baltimore Technology Council (GBTC)
•    Online Advertising Professionals
•    Mature Market Experts
•    Blueprint CSS

Joe Fino’s Honors:

• Web Awards Judge 2007, 2008, & 2009
• Webby Awards Honoree
• Addy Award Winner
• Mature Media Award
• Web Smarty Site of The Month
• Profotos—Pro Site Award of the Month
• Prometric Pride—Team and Individual Awards
• Bryce Forum—Select Gallery Award Winner
• Photographer’s Forum Magazine—Award of Excellence

Joe Fino’s Contact Settings

Interested In:

• new ventures
• job inquiries
• expertise requests
• business deals
• reference requests
• getting back in touch