Writing Coach & Trainer: Training, Skills, Support & Confidence To Help People Create Powerful Web Content
Edinburgh, United Kingdom
Writing Coach & Trainer: Training, Skills, Support & Confidence To Help People Create Powerful Web Content
Edinburgh, United Kingdom
Training, skills and support to help people create powerful web content. Helping small businesses in Scotland to set up blog based websites to promote their business and create powerful, compelling content that engages their readers. Advice and training on writing styles that work on the internet, including writing with rapport. Coaching service for bloggers who need to ramp up or revamp their blogs: motivation, energy, writing style, fit with business purpose, direction and focus, writing for conversation and community.
Writing coaching: feedback, support and mentoring to help people write with confidence and realise the power of their own words. Online support (e-mail and Skype) and in person (phone, 1:1) with business clients in Scotland.
Writing workshops: creating the environment for people to relax, wake up their senses, switch off the inner critic and learn to trust the power of their own words.
Writing workshops and weekends in Sardinia, Italy to help people find their authentic writing voice to promote their small business, blog their expat story, learn how to create authentic, absorbing writing
writing coach, confidence coach, life coach, NLP practitioner, blogging, blog set up, building online communities, writing with rapport, conversational writing, editing web content, deep editing, writing workshops, business writing, speech writing, supporting adult learners
(Professional Training & Coaching industry)
2008 — Present (less than a year)
(Online Media industry)
June 2008 — Present (3 months)
Training, skills and support to help people create powerful web content. Support for small businesses, groups, coaches & consultants in Scotland to set up and run a blog based website - with confidence. Training on how to adapt your writing style and communication approach for new media. Coaching for bloggers to achieve their online publishing goals.
(Writing and Editing industry)
January 2008 — Present (8 months)
Workshop leader with Emma Bird (How To Italy). Writing workshops in Sardinia, Italy in September/October and April/May.
4 day writing weekends; 2 day workshops focussed on writing to promote your own business; 1 day workshop for expats who want to blog about their expat life or promote their business
(Professional Training & Coaching industry)
March 2007 — Present (1 year 6 months)
Coaching and mentoring; feedback and critiques; editing of web and published content to help people:
find their writing voice
communicate more effectively
achieve their writing goals
trust in the power of their own words
Supporting people who are writing in business (reports, e-mails); promoting their business; creating powerful online content (blogs, website content); publishing books to promote powerful ideas (leadership, coaching philosophy)
(Writing and Editing industry)
2008 — 2008 (less than a year)
(Government Agency; 5001-10,000 employees; Government Administration industry)
January 1997 — June 2007 (10 years 6 months)
10 years experience of working with the civil service taught me the importance of writing that is: accurate, brief, concise. It matters within an organisation of this size - because we need to communicate with each other day in, day out, and people are drowning in information overload. And it matters because of the communication with the public: explaining in clear, simple terms what policies and services are about and why they matter
(Non-Profit; 1-10 employees; Non-Profit Organization Management industry)
June 1996 — January 1997 (8 months)
The start up of the Scottish Community Diet Project - still going strong :-) - set up to bring together the power of community based organisations who were working to tackle the problem of food poverty in Scotland
(Non-Profit; 1-10 employees; Non-Profit Organization Management industry)
January 1991 — June 1996 (5 years 6 months)
Helping to set up this innovative community health project in Castlemilk, Glasgow, with the main aim this: to give people in Castlemilk more say over their own health.
Loads of learning points - about the subject matter (especially food and poverty) but mainly about the importance of giving people more say... and the importance of treating people with respect
MPH, Public Health, 1992 — 1994
Particular interest in community health issues based on experience running community health project in Castlemilk, Glasgow
BA, Philosophy and Modern Languages (German), 1984 — 1988
blogging and social media, photography and flickr, walking in the west coast of Scotland, culture of Highlands and Islands, family history, learning European languages (French, Spanish, Italian), learning Gaelic