Jonathan Levitt

Jonathan Levitt

I build brand and demand

Location
Montreal, Canada Area
Industry
Internet

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Jonathan Levitt's Overview

Current
  • Chief Marketing Officer at OpinionLab
  • Mentor at FounderFuel
Past
  • President at InfoChase Corporation
  • Director Business Development at North America Media Engines Inc./ Formerly Generation Net
  • Co-Founder at MediaFactory Marketing Group
Recommendations

46 people have recommended Jonathan

Connections

500+ connections

Websites

Jonathan Levitt's Summary

What I say about myself:

I build brand and demand. I’m a marketer at my core with a passion for disruptive technologies and new market development. I believe strongly in the ‘what if’. I’m a part gut but mostly data driven strategist who believes that marketing is in the midst of a monumental paradigm shift. Brands today are being forced to use new and innovative ways of engaging their target markets and retaining their existing customer base. I help companies get there.

What the fancy PR people say about me:

Jonathan has been in the web business since commercialization of the Internet. He has spent over 15 years helping a diverse list of brands understand their audience and leverage technology and data to build better product and customer experiences. He has worked with brands of all sizes including leading global players such as Bank of America, MasterCard, Dell, Procter & Gamble, CBS, The New York Times, Ford and Google. Data-driven to the core, he is a recognized authority in the spheres of web analytics, voice of customer, and social media. 


A prolific and sought-after speaker and writer, his unique slant on branding and digital marketing has been featured in several industry publications including 1to1 Magazine, eMarketing & Commerce, ClickZ, DM News, and MediaPost.

Specialties

Market Development, Research, Branding & Identity, Strategic Planning, Grass Roots / WOM, DM/CRM, Interactive and Social Media Marketing, SEO, Acquisition, Advertising, Corporate Communications / PR, Marcom, Consumer Advocacy. Go to Market. Building brand and demand.

Jonathan Levitt's Experience

Chief Marketing Officer

OpinionLab

Privately Held; 51-200 employees; Information Technology and Services industry

August 2011Present (7 months) Montreal, Canada Area

OpinionLab is the global leader in Voice of Customer (VoC) feedback innovation, serving a prestigious client list that includes nearly half of Fortune 50 organizations such as Wal-Mart, Bank of America, Ford Motor Company, and many more. With real-time listening solutions for every brand touch point, this pioneering VoC platform invites consumers to share input in their own words, at anytime, from anywhere, helping organizations collect, understand, and leverage both structured and unstructured customer data. For over a decade, hundreds of the world’s leading brands have looked to the familiar [+] feedback symbol to better acquire, engage, and retain customers through an approach so streamlined it’s groundbreaking: listen always, listen everywhere. The result is actionable customer insight that sparks foundational improvement to companies’ products, people, and brands.

Mentor

FounderFuel

July 2010Present (1 year 8 months) Montreal, Canada Area

FounderFuel is a startup accelerator based in Montreal focused on web, saas, mobile, and gaming.

Privately Held; 11-50 employees; Internet industry

January 2010April 2011 (1 year 4 months)

Tungle was acquired by RIM (Research in Motion - Makers of Blackberry).

Tungle makes scheduling meetings easy–across organizations, calendar systems and time zones–by eliminating the multiple emails, phone calls and double bookings that typically come with finding a time to meet. Tungle.me synchronizes with leading online calendar systems including Outlook, Google Calendar, Apple iCal, Entourage for Mac, Lotus Notes, Windows Live and Yahoo and does not require visitors to sign in or register to schedule meetings. Tungle.me supports scheduling meetings on-the-go with Tungle.me for iPhone and BlackBerry.

Founded in 2006, the Montreal-based company is venture-backed by investors Commonwealth Capital Ventures, JLA Ventures and Desjardins Venture Capital.

Vice President, Marketing

iPerceptions Inc.

Public Company; 11-50 employees; IPE.V; Market Research industry

May 2007November 2009 (2 years 7 months)

At iPerceptions, Jonathan served as the company evangelist and advocate for integrating the customer voice into Internet brand strategies. He led the development of the free 4Q website survey and guided iPerceptions’ enterprise client base in connecting more effectively with their customers to pinpoint what consumers want from the online experience and whether or not they can achieve these goals.

Vice President, Sales

iPerceptions Inc.

Public Company; 11-50 employees; IPE.V; Market Research industry

September 2005May 2007 (1 year 9 months)

Responsible for directing iPerceptions sales team in Montreal, Toronto and New York. Responsible for all sales training and development initiatives, territory management and sales strategy.

President

InfoChase Corporation

January 2001August 2005 (4 years 8 months)

Responsible for strategic planning, operations, product marketing, brand creation & management, and corporate development for this start-up information services company.

Director Business Development

North America Media Engines Inc./ Formerly Generation Net

19992001 (2 years)

NAME was a Toronto Stock Exchange listed professional services firm with offices in 4 North American cities focused on implementing enterprise technology solutions for financial services, government, publishing and telecommunications clients.

Co-Founder

MediaFactory Marketing Group

19971999 (2 years)

MediaFactory was one of the first vertically integrated web development shops in Canada. The business was sold just before the crash. Timing was great.

Jonathan Levitt's Additional Information

Websites:
Interests:

New Technology, Market Research, Web Analytics, Web 2.0, Voice of Customer Analysis

Groups and Associations:

Web Analytics Association, Web Marketing Association

Honors and Awards:

Member of the WAA (Web Analytics Association)

Currently serve as a judge for the Web Marketing Association’s Annual Web Awards competition (2003 – 2012).
Currently serve as a judge for the Internet Advertising Association’s Annual New Media Advertising competition (2005-2012).

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