
Web Guru / Marketing Specialist / Photographer at the University of Missouri
Columbia, Missouri Area

Web Guru / Marketing Specialist / Photographer at the University of Missouri
Columbia, Missouri Area
I am your go-to professional as a Web & Marketing Specialist focusing on all forms of digital and print communications.
My prior experience in Silicon Valley as an electronic marketer and web developer provided a unique skillset in our millennial age to communicate across a variety of platforms - enabling increased exposure across various audience segmentations to enhance your marketing efforts.
With an aesthetic eye (and as a part-time photographer) - I am looking to enhance your brand and user experience by seeking employment with a higher education institution or private firm to help spearhead your communication efforts - through user experience design, electronic marketing, and web development.
Like many in my field, I started as a generalist with expertise in many areas and can easily adapt to a role that best suits your team and work environment. As an employee, I bring a plethora of technical knowledge from various industries, an enthusiastic demeanor, and relative ease in relating complex technologies and procedures as an educator to be an effective communicator for your business.
I invite you to look over my body of work, and to contact me with inquiries or questions on how I might assist your company or just help a colleague with your business.
Electronic Marketing, User Experience Design (UX), Javascript, Higher Education, Graphic Design, XSLT, Start Ups, SEO
(Educational Institution; 10,001 or more employees; Higher Education industry)
August 2006 — Present (3 years)
Principal coordinator for the college’s web services unit providing development and support to faculty, staff, students, and outreach partners.
Duties and accomplishments included:
• Web Specialist & Educational Technology Advisor
• Social media marketing and electronic promotion of education programs, research faculty, and outreach centers.
• Web designer and application developer for education.missouri.edu
• Production of graphic elements and photography for online and print publications as needed.
• Layout and design production on various marketing materials, brochures, newsletters, digital adverts, and various printed works.
• Usability (Sec. 508) and search engine optimization (SEO) enhancements to education website and outreach centers.
(Privately Held; 1-10 employees; Online Media industry)
August 2005 — November 2005 (4 months)
Brought on board this bay area startup during their initial round of funding to provide consultation and web development services to develop ad-based marketing verticals and monitor initial ROI and SEO campaigns.
Primary tasks and objectives included:
• Developing and deploying graphic verticals across various ad networks.
• Landing page deployment and SEO reporting and optimization.
(Consumer Goods industry)
November 2004 — August 2005 (10 months)
My tenure at Australian products was a unique experience that proved to be an 'every-man' position that some days saw you unloading shipping pallets; negotiating importation contracts; to interacting directly with consumers.
However, my primary duties and accomplishments included:
• Developed marketing campaigns for new U.S. product launches.
• Deployed new database driven online ordering system with integrated back-end support for customer service, product shipping, & real-time tracking.
• Created various print and online marketing materials.
(Public Company; 10,001 or more employees; CSCO; Computer Networking industry)
May 2004 — November 2004 (7 months)
I was brought into the Engineering Education Services division at Cisco as a contractor to work on their emerging Video on Demand service offerings for educating new employees and clients. The objective of the project was to provide a turn-key solution for producing video on demand with templating and archival features.
Duties and accomplishments included:
• Research and setting project initiatives new VoD service.
• Designed user interfaces for streaming and archived video broadcasts.
• Collaborated with clients/vendors on bleeding edge technology for quality assurance and application development.
• Consolidated team-based websites into a visually unified sales tool.
(Public Company; IBM; Information Technology and Services industry)
July 2000 — December 2001 (1 year 6 months)
Situated in Bldg 1, birthplace of IBM - I transferred to the Corporate Community Relations department to replace my web development mentor to support all of IBM Endicott's internal websites and other online ventures.
Duties and accomplishments included:
• Designed and deployed a multi-campus CCR initiative entitled ibm.community website highlighting regional outreach initiatives for IBM facilities in New England area.
• Supported over 30 department web accounts in regards to technical, setup, and design issues.
• Continuous updates / redesigns of various division services sites.
• Electronic distribution of news releases, events, and activities.
• Fielded media inquires/calls during PR campaigns and emergency announcements.
(Public Company; IBM; Information Technology and Services industry)
October 1998 — July 2000 (1 year 10 months)
As a High School intern, was given the opportunity to mentor as a Jr. Industrial Engineer supporting the Industrial Engineering department of IBM Endicott in product forecasting used for materials and labor budgeting.
Duties and accomplishments included:
• Application development/support in a Lotus Notes environment.
• Maintained a complex materials/financial forecasting database application and developed add-on applications.
• Designed department website and interactive presentations.
(Privately Held; Public Relations and Communications industry)
April 1997 — August 1998 (1 year 5 months)
Participated in numerous marketing campaigns, which required me to research materials, organize, and distribute press releases to various media outlets.
Duties and accomplishments included:
• Created company intranet with vital employee reference material.
• Developed databases in Filemaker Pro used CRM and distribution.
• Daily tasks included data, entry, client research, and desktop publishing, and cold/warm calls.
BA , Computer Video & Imaging , 2001 — 2005
Degree focus on web design, programming, and videography.
E-Marketing, Photography, Educational Technology, SEO, Graphic Design, JQuery, Analytics, Professional Development
HighEdWebDev, HELIX, UWEBD, SXSW
Presenter - HighEdWeb 2008 (Springfield, MO)