Jim Cook

Current

• Sales & Marketing at Sylvatica Solutions

Past

• Director of Gift & Specialty Retail Sales at The Perseus Books Group
• Director of Marketing & Sales: Medical at Taylor & Francis, Inc.
• Sales Manager: Special Sales & Marketing at Taylor & Francis, Inc.

• Sales Manager: Retail & Wholesale at Taylor & Francis, Inc.
• Director of Sales, ITP Group Sales/Marketing at International Thompson Publishing
• National Sales Manager, Trade/Texbook Sales at Springhouse Publishing Company
• District Sales Manager, Professional/Reference Sales at Addison-Wesley / Benjamin Cummings Publishing Company
• Field Supervisor, Professional / Reference Sales at Addison-Wesley / Benjamin Cummings Publishing Company
• Field Sales / Marketing Representative, Professional / Reference Sales at Addison-Wesley / Benjamin Cummings Publishing Company
• Instructor: College and High School English, Theatre Arts and Public Speaking at various schools

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Education

• Indiana University Bloomington
• Indiana University Bloomington

Recommended

3 people have recommended Jim

Connections

19 connections

Industry

Publishing

Jim Cook’s Summary

A sales and marketing professional with over 20 years of diversified publishing experience. While experience emphasizes sales and marketing, other strengths include product development, product acquisition, strategic planning and business financials.

Jim Cook’s Experience

• Director of Gift & Specialty Retail Sales

  The Perseus Books Group

  (Publishing industry)

  2003 — 2007 (4 years)

  Responsible for US Sales to Gift & Specialty Retailers including Independent and National Gift & Specialty Accounts. Direct and manage over 100 commission reps. Coordinate and manage activity with Gift Shows and Showrooms.

• Director of Marketing & Sales: Medical

  Taylor & Francis, Inc.

  (Publishing industry)

  2001 — 2003 (2 years)

  Responsible for North American marketing for the Medical list, including Direct Mail, Conferences, Retail & Wholesale sales. Directed commission reps for conference and hospital sales.

• Sales Manager: Special Sales & Marketing

  Taylor & Francis, Inc.

  (Publishing industry)

  1999 — 2001 (2 years)

  Initiated, developed, and managed a special sales program which included Medical/Specialty Wholesalers, Catalog Booksellers, Conference Booksellers, Internet Booksellers, Corporate and Government, and other Special Sales accounts.

• Sales Manager: Retail & Wholesale

  Taylor & Francis, Inc.

  (Publishing industry)

  1996 — 1999 (3 years)

  Responsible for Retail & College Bookstores, Trade & Library Wholesalers. Directed commission sales groups for independent territory field sales. Handled National retail and wholesale accounts as house accounts.

• Director of Sales, ITP Group Sales/Marketing

  International Thompson Publishing

  (Publishing industry)

  1995 — 1996 (1 year)

  Reported to CEO with full sales and marketing management responsibility for the Professional and Reference Division. Managed a staff of 23, including Field Sales, National Accounts, Special Account Sales, and a sales and marketing management support team. Developed and managed a team dedicated to selling in the retail, wholesale and library distribution channels. Position embraced the development and execution of annual and strategic objectives to support vigorous profit goals.

• National Sales Manager, Trade/Texbook Sales

  Springhouse Publishing Company

  (Publishing industry)

  1985 — 1995 (10 years)

  Responsible for all inside and outside sales programs, and territory marketing efforts. Developed short and long term marketing strategies, sales expansion, new sales programs, employee training and motivation, and other related duties.

• District Sales Manager, Professional/Reference Sales

  Addison-Wesley / Benjamin Cummings Publishing Company

  (Publishing industry)

  1983 — 1985 (2 years)

• Field Supervisor, Professional / Reference Sales

  Addison-Wesley / Benjamin Cummings Publishing Company

  (Publishing industry)

  1982 — 1983 (1 year)

• Field Sales / Marketing Representative, Professional / Reference Sales

  Addison-Wesley / Benjamin Cummings Publishing Company

  (Publishing industry)

  1979 — 1983 (4 years)

• Instructor: College and High School English, Theatre Arts and Public Speaking

  various schools

  (Higher Education industry)

  1965 — 1974 (9 years)

Jim Cook’s Education

• Indiana University Bloomington

  M.S., Theatre Arts & Speech / Education

• Indiana University Bloomington

  B.S., Theatre Arts & Speech / Education