
Strategic marketer who taps into target audience wants, needs and desires to create compelling products and messages
Greater Boston Area

Strategic marketer who taps into target audience wants, needs and desires to create compelling products and messages
Greater Boston Area
Currently Chief Strategy and Marketing Officer at Cymfony, Inc (www.cymfony.com)
8 years as Principal Analyst at Forrester Research covering online advertising, email, word of mouth marketing, marketing measurement
Director of Marketing at AdSmart, a CMGI funded online ad network
15 years as an ad agency guy: Ogilvy, Draft, Bates, Hill Holliday
Integrating traditional branding discipline with new technology-enabled ways to connect with consumers