
President - DeBetta Enterprises
Greater Atlanta Area

President - DeBetta Enterprises
Greater Atlanta Area
Summary
I am the President of DeBetta Enterprises which specializes in coaching and consulting for inventors and consumer products start-up companies. My firm also assists clients with product development and engineering of consumer products as well as sales and marketing representation to major retailers for our select clients.
We have formed a solid network of product engineers, factory brokers, angel investment firms, licensing experts, and sales and marketing professionals among many other areas of expertise. We work with Fortune 500 companies and individual inventors alike.
My team and I specialize in finding factories to produce products, creating pricing strategies, marketing and public relations, and selling products to major retailers such as Target, Wal-Mart, Best Buy, Costco, Bed, Bath & Beyond, Michaels, Walgreens, TJ Maxx, Radio Shack, Toys R US, and many others.
If you have an idea for a product and need proper guidance or already have developed a product and need help gaining placement at major retail, we can help!
I am a highly experienced senior salesperson for consumer products ranging from children's products to consumer electronics to consumables.
I have extensive experience managing a multi-million dollar marketing budget to grow brand awareness.
I create effective sales and marketing strategies for start up and small consumer products companies.
Sales and marketing of consumer products
Manufacturing
Consumer product develoment
Licensing
Alternative Financing
Social Networking
Selling to Major Retailers
(Consumer Goods industry)
October 2007 — Present (2 years 2 months)
We are one of the leading product development and commercialization firms in the US and specialize in consumer goods. We teach inventors how to develop their products and prepare them for retail selling.
(Privately Held; 51-200 employees; Marketing and Advertising industry)
September 2004 — May 2006 (1 year 9 months)
Leading premium incentive company that is a National Representative for luxury consumer brands such as Movado, Toshiba, Krementz, Callaway, Lane, Sony, etc
(Privately Held; 11-50 employees; Consumer Goods industry)
October 1997 — July 2004 (6 years 10 months)
Leading brand of sport optics such as binoculars, spotting scopes, optical toys and magnifiers. I was President and COO for this company and we enjoyed great growth and profitability during my years with the company.
business 1988 — 1990
Business!
United Inventors Association, Georgia Tech Business Network, Inventors Association of Georgia