Jim Crews

Jim Crews

Managing Partner - Media Refined INC.

Greater New York City Area

Current
  • Managing Partner at Media Refined INC
Past
  • Consultant: Adsolutions Specialist at Yahoo!
  • Investing Partner at Ten Pen Media LLC
  • Consultant at Progressive Interactive LLC
  • Client Service Engineer at Avenue A | Razorfish
  • Media Buyer at Avenue A | Razorfish
  • Assistant Media Planner at FCBi
Education
  • University of Oklahoma
Connections
397 connections
Industry
Marketing and Advertising
Websites

Jim Crews’s Summary

Interested in and motivated by all things in the digital marketing arena. Working with and consulting for large holding company's all the way down to small start ups.

Jim Crews’s Specialties:

· Web Analytics Systems and Integration
· Affiliate Networks and Systems
· Performance Based Media
· Brand Marketing
· Continuity Program Evaluation and Acquisition
· Online Lead Generation and Customer Acquisition
· Website Development Management
· Online Revenue Models
· Organic Search Engine Optimization
· Paid Search Management
· Contextual and Behavioral
· Image Based Online Media
· Third Party Adserving Systems


Jim Crews’s Experience

  • Managing Partner

    Media Refined INC

    (Privately Held; 1-10 employees; Marketing and Advertising industry)

    May 2007Present (1 year 1 month)

    Manage all day to day company activities including: Project management of site builds for internal marketing vehicles and for client builds, paid search auditing, organic search strategy design as well as personnel and outsource management.

  • Consultant: Adsolutions Specialist

    Yahoo!

    (Public Company; 10,001 or more employees; YHOO; Internet industry)

    December 2007April 2008 (5 months)

    Working in a consultancy role as an online marketing expert responsible for monetizing the Yahoo! Finance property by partnering with its various business units to develop world-class advertising products and programs. Leveraging strong B2B marketing expertise, creativity and strategic vision, driving advertising revenue by creating compelling value propositions and communicating persuasive stories to the Yahoo! sales force and its clients.

  • Investing Partner

    Ten Pen Media LLC

    (Privately Held; 1-10 employees; Publishing industry)

    May 2006May 2007 (1 year 1 month)

    Investing partner who collaborated to bring the company from paper to production. Tasked with managing all online content and and digital ad revenue.

  • Consultant

    Progressive Interactive LLC

    (Privately Held; 1-10 employees; Marketing and Advertising industry)

    July 2005May 2007 (1 year 11 months)

    Oversaw and guided all aspects of the company's inception. Launched the company's interactive direct response group and consulted with founder on day to day issues.

  • Client Service Engineer

    Avenue A | Razorfish

    (Public Company; 1001-5000 employees; AQNT; Marketing and Advertising industry)

    January 2007May 2007 (5 months)

    Handled advanced technical solutions for half of the agency's clients including the two largest clients in the New York branch.

  • Media Buyer

    Avenue A | Razorfish

    (Public Company; 1001-5000 employees; AQNT; Marketing and Advertising industry)

    April 2005January 2007 (1 year 10 months)

    Digital Media Planner for top Pharmaceutical Company

  • Assistant Media Planner

    FCBi

    (Marketing and Advertising industry)

    20042005 (1 year)


Jim Crews’s Education

  • University of Oklahoma

    19992004


Additional Information

Jim Crews’s Websites:

Jim Crews’s Groups:

  •    Online Lead Generation Community member
  •    Online Marketing Network member

Jim Crews’s Contact Settings

Interested In:

  • job inquiries
  • expertise requests
  • business deals
  • reference requests
  • getting back in touch

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