Jessica Smith

Jessica Smith

10 Year Marketing Veteran & Digital Influencer.

Washington D.C. Metro Area

Current
  • Publisher at www.JessicaKnows.com
  • Social Media Strategist/Freelance at Care.com
Past
  • Chief Mom Officer at Wishpot
  • One of Walmart's ElevenMoms at Wal-Mart
  • Realtor at Long & Foster
Education
  • University of Maryland College Park
Connections
500+ connections
Industry
Marketing and Advertising
Websites

Jessica Smith’s Experience

  • Spokesperson, EA SPORTS Active

    Electronic Arts

    (Public Company; ERTS; Computer Games industry)

    March 2009Present (5 months)

    Selected because of influence in the digital space, created buzz for launch of EA SPORTS Active through social media channels, events, cast in reality webisodes, and vlogging.

  • Founder

    Buzz Cooperative

    (Marketing and Advertising industry)

    February 2009Present (6 months)

    Bloggers want to connect with the brands and the companies they are passionate about while discovering new ones to rave about.

    On that same token, companies of every size and niche want to create buzz and see the value of connecting with influential bloggers.

    Buzz Cooperative gives PR specialist, big brands, and start-ups the opportunity to pitch bloggers. However, it also allows the bloggers to turn the tables and pitch those same companies.

    With over 100 blogger members and close to 500 PR/company members, "The List" continues to grow exponentially.

  • Spokesperson, Ford Flex

    Ford Motor Company

    (Public Company; F; Automotive industry)

    January 2009Present (7 months)

    Evangelist and digital influencer for the Ford Flex. Working directly with Ford's social media leadership.

    Representing the Ford Flex across various emerging media channels, events, and on personal blog, JessicaKnows.com

  • Publisher

    www.JessicaKnows.com

    (Publishing industry)

    August 2008Present (1 year)

    Jessica blogs about business, marketing, advertising, social media and achieving work/life balance as a virtual executive.
    Just launched in blog form (virtual business card/press page prior) in August 2008, with a Google Page Rank of 5 by December 2008.
    45k-65k pageviews per month.
    Over 800 subscribers.
    Twitter following of over 19k at time of this update and growing by an average of 3k monthly.

  • Social Media Strategist/Freelance

    Care.com

    (Privately Held; Internet industry)

    July 2008Present (1 year 1 month)

    Provided social media strategy, blogger outreach, contributed to viral marketing campaigns, and event marketing development.
    Together with Care.com launched MomForce.com.
    What started out as the ChiefMomOfficer.org concept evolved into what MomForce.com is today. Sponsored by Care.com, MomForce helps companies reach moms with moms by matching talented and marketing savvy moms with the companies that target this powerful segement.

  • Chief Mom Officer

    Wishpot

    (Privately Held; Internet industry)

    June 2008April 2009 (11 months)

    Providing marketing and business development for Wishpot.com Baby Registry through providing community management for Wishpot's Mom/Dad Experts, developing marketing programming via social networking and emerging media and establishing strategic partnerships with retailers and service providers catering to parents, babies, and children.

  • One of Walmart's ElevenMoms

    Wal-Mart

    (Public Company; 10,001 or more employees; WMT; Retail industry)

    July 2008December 2008 (6 months)

    Selected as one of the mommy bloggers to kick start the Walmart Money Saving Moms "ElevenMoms" campaign on YouTube.

    The www.elevenmoms.com website launches September 3.

  • Realtor

    Long & Foster

    (Real Estate industry)

    June 2006January 2008 (1 year 8 months)

    Closed $3M in first year as a Realtor while providing strategy-based home buying and selling services to clients.

    Qualified and selected for Long & Foster's Silver Team.
    Earned EcoBroker designation.

  • Branch Manager

    Kelly Services, Inc.

    (Public Company; KELYA; Staffing and Recruiting industry)

    November 2005May 2006 (7 months)

    Managed recruiting team, existing book of business, and developed new accounts.

  • Technical Recruiter

    Edge Professional Services

    (Privately Held; 51-200 employees; Staffing and Recruiting industry)

    February 2005July 2005 (6 months)

    Full-lifecycle technical recruiting.

  • Business Development Executive

    Odell Simms & Associates

    (Privately Held; Management Consulting industry)

    September 2002December 2003 (1 year 4 months)

    Fundraising and Economic Development consulting. Clients included: Gettysburg Foundation and London First Centre. Conducted market research & analysis, business development, and marketing.

  • Associate Client Relations

    Sapient Corporation

    (Public Company; 501-1000 employees; SAPE; Information Technology and Services industry)

    October 1999July 2001 (1 year 10 months)


Jessica Smith’s Education

  • University of Maryland College Park

    BA , Communications , 19941999


Additional Information

Jessica Smith’s Websites:


Jessica Smith’s Contact Settings

Interested In:

  • career opportunities
  • consulting offers
  • new ventures
  • job inquiries
  • expertise requests
  • business deals
  • reference requests
  • getting back in touch

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