Jerome Sutter

Current

Interactive Account Manager - Nokia at Wunderman
Online Community Manager at IAB Colombia

Past

Digital Consultor at WOM Paradise
Professor at Universities in Colombia
Chairman & Founder at SonidoLocal.com

Business Development Manager at RideSpirit.com
Market Researcher at Junior Essec Conseil

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Education

CERAM Sophia Antipolis
Lycee Montaigne, Bordeaux

Recommended

1 person has recommended Jerome

Connections

220 connections

Industry

Marketing and Advertising

Websites

Jerome Sutter’s Summary

I began my career being in charge of the European Development of RideSpirit.com, e-commerce company specialized in extreme sports hardgoods, wear and shoes (snowboarding, surfing, skateboarding).
After having participated in its creation in 2000 and set-up its Spanish subsidiairy until 2004, I was in charge of the international business development on the English, German, Spanish, Swiss and Belgian markets. In 2006 RideSpirit was leader on the French, Belgian, Swiss and Spanish markets and considered as one of the main European retailers.

After having completed my mission and lived 6 great years of experience from Scratch to Europe, I met my Colombian wife and decided to leave the company and live new business experiences in Colombia.

I launched SonidoLocal.com in April 2007, the first Streaming on Demand website in Latin America, and a provider of digital marketing solutions focused on music to biggest marketing agencies in Colombia and Latin America (Havas Digital, Publicis Starcom, OMD, Leo Burnett, Sancho DDBO...) and strong brands & companies (Nokia, Coca Cola, Pepsi Co, Reckitt Benckiser, Procter & Gamble...).

I became Digital Consultor in charge of managing Social Media Marketing strategies for Pepsi, Proexport, Jean-Pascal, British Council, Ecko on Facebook, Twitter, Flickr, Twitter, Blogs and Youtube, working with some of the strongest agencies in the Andean region (Havas Media, OMD, LGL LatinMedios, Sancho DDBO).

I am now Interactive Account Manager at Wunderman, director of the Nokia account for Colombia and Ecuador and the single point of contact for the local Nokia marketing client lead and responsible for managing, coordinating and leading agency resources in the development of quality digital solutions.

Jerome Sutter’s Specialties:

Digital Marketing, Business Development, Internet, e-business, e-commerce, Fluent in French, English and Spanish, Music, Colombia, Latin America, Spain, Europe.

Jerome Sutter’s Experience

Interactive Account Manager - Nokia

Wunderman

(Public Company; WPPGY; Marketing and Advertising industry)

September 2009 — Present (3 months)

As an Account Director I am the single point of contact for the local Nokia marketing client lead (Colombia and Ecuador) and responsible for managing, coordinating and leading agency resources in order to meet local client's needs having overall responsibility for agency output, providing perspective and leadership in the development of quality digital solutions.

- Client Relationship Management for Colombia and Ecuador: optimize client / agency relationship (support in client negotiation, online projects management...).
- Management of the Wunderman account team and account
- Campaign coordination with Carat and JWT
- Marketing Intelligence: set up reporting tools (projects status, relationship status, amortization report...).
- Best practices leverage
- Alignement & coordination with Wunderman LTA
Online Community Manager

IAB Colombia

(Marketing and Advertising industry)

November 2008 — Present (1 year 1 month)

I am in charge of the online community of the IAB Colombia, managing its website and its twitter, youtube, flickr and facebook accounts.
The Interactive Advertising Bureau (IAB) is comprised of more than 375 leading media and technology companies who are responsible for selling 86% of online advertising in the world. On behalf of its members, the IAB is dedicated to the growth of the interactive advertising marketplace, of interactive’s share of total marketing spend, and of its members’ share of total marketing spend.
Digital Consultor

WOM Paradise

(Marketing and Advertising industry)

January 2009 — August 2009 (8 months)

Digital Consultor in charge of planning Social Media Marketing strategies. I set-up and managed digital campaigns for Pepsi, Proexport, Jean-Pascal, British Council, Ecko on Facebook, Twitter, Flickr, Twitter, Blogs and Youtube, working with some of the strongest agencies in the Andean region (Havas Media, OMD, LGL LatinMedios, Sancho DDBO).
Professor

Universities in Colombia

(Education Management industry)

October 2006 — August 2009 (2 years 11 months)

I am Digital Journalism, Digital Marketing and Entrepreneurship guest Professor in Prana Incubator, Andes, Javeriana, Autonoma and Tadeo Lozano Universities, EAN Business School in Bogota (Colombia).
Chairman & Founder

SonidoLocal.com

(Online Media industry)

April 2007 — July 2009 (2 years 4 months)

Founder, CEO and then Chairman of SonidoLocal.com, I created this company to use my knowledge in Digital Marketing and e-business on a great potential sector in Colombia and Latin America.
SonidoLocal.com, launched in April 2007, became the first Streaming on Demand website in Latin America in association with Universal Music, EMI Music, regional companies and local indies bands.
It became a fast growing international company and a provider of digital marketing solutions to biggest marketing agencies in Colombia and Latin America (Havas Digital, Publicis Starcom, Leo Burnett...) and strong brands & companies (Nokia, Coca Cola, Pepsi Co, Reckitt Benckiser, Procter & Gamble...).
In November 2008 we realized on the Colombian market the first marketing campaign in Latin America that provided free EMI Music Mp3 in Latin America to Veet customers (Reckitt Benckiser).
In April 2009 we allowed MSN Messenger users to listen to Universal Music artists directly from a dedicated Nokia Tab designed to promote Nokia Xpress Music 5800 mobile phone.
Business Development Manager

RideSpirit.com

(Internet industry)

July 2000 — September 2006 (6 years 3 months)

In charge of the European Development of RideSpirit, e-commerce company (website and catalogue) specialized in extreme sports hardgoods, wear and shoes (snowboarding, surfing, skateboarding).
I participated in its creation in 2000, selecting brands to work with and purchasing their products.
After my business school graduation in 2003, I set-up its Spanish subsidiairy until july 2004, from its creation to its business development through a shop in Barcelona and a local e-commerce platform.
I completed my mission of international business development on the English, German, Spanish, Swiss and Belgian markets building strong marketing strategies and also took part of the set-up of the brand new centralized european logistical platform near Paris.
In 2006 RideSpirit was leader on the French, Belgian, Swiss and Spanish markets and considered as one of the main European retailers.
Market Researcher

Junior Essec Conseil

(Non-Profit; 1-10 employees; Market Research industry)

January 2001 — December 2001 (1 year )

As a market researcher, I run I run about 10 client studies (client satisfaction survey, product launch and feasibility assessment, benchmarking,...) in several fields for companies o brands like Pernod, Mercedes, Nutrition et Santé, Istar...

Jerome Sutter’s Education

CERAM Sophia Antipolis

MIM , European Business School , 2000 — 2003

Master in Management
Speciality : Entrepreneurship in New Tech.

Activities and Societies:

Founder and Ex-President of Planet Riders, organization dedicated in the creation of extreme sports events for Ceram students.
Lycee Montaigne, Bordeaux

Classe Preparatoire , Economics and Mathematics , 1998 — 2000