Digital Director at WOM Paradise
Colombia
- Current
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- Digital Director at WOM Paradise
- Online Community Manager at IAB Colombia
- Chairman & Founder at SonidoLocal.com
- Professor at Universities in Colombia
- Past
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- Business Development Manager at RideSpirit.com
- Market Researcher at Junior Essec Conseil
- Education
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- CERAM Sophia Antipolis
- Lycee Montaigne, Bordeaux
- Recommended
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1 person has recommended Jerome - Connections
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172
connections
- Industry
- Marketing and Advertising
- Websites
Jerome Sutter’s Summary
I began my career being in charge of the European Development of RideSpirit.com, mailorder company specialized in extreme sports hardgoods, wear and shoes (snowboarding, surfing, skateboarding).
After having participated in its creation in 2000 and set-up its Spanish subsidiairy until 2004, I was in charge of the international business development on the English, German, Spanish, Swiss and Belgian markets. In 2006 RideSpirit was leader on the French, Belgian, Swiss and Spanish markets and considered as one of the main European retailers.
After having completed my mission and lived 6 great years of entrepreunarial experience from Scratch to Europe, I met my Colombian wife and decided to leave the company and live new business experiences in Colombia.
I launched SonidoLocal.com in April 2007, the first Streaming on Demand website in Latin America, and a provider of digital marketing and social networking strategies focused on music to biggest marketing agencies in Colombia and Latin America (Havas Digital, Publicis Starcom, OMD, Leo Burnett, Sancho DDBO...) and strong brands & companies (Nokia, Coca Cola, Pepsi Co, Reckitt Benckiser, Procter & Gamble...).
I am currently Digital Director at WOM Paradise (Digital Marketing Agency), in charge of planning strategies online on social media, social networking and internet sites. I set-up and managed campaigns for Pepsi, Proexport, Jean-Pascal, British Council, Ecko on Facebook, Twitter, Flickr, Twitter, Blogs and Youtube, working with some of the strongest agencies in the Andean region (Havas Media, OMD, LGL LatinMedios, Sancho DDBO).
Jerome Sutter’s Specialties:
Digital Marketing, Business Development, Internet, e-business, e-commerce, Fluent in French, English and Spanish, Music, Colombia, Latin America, Spain, Europe.
Jerome Sutter’s Experience
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Digital Director
WOM Paradise
(Marketing and Advertising industry)
January 2009 — Present (7 months)
Digital Director in charge of planning strategies online on social media, social networking and internet sites.
I set-up and managed campaigns for Pepsi, Proexport, Jean-Pascal, British Council, Ecko with some of the strongest agencies in the region (Havas Media, OMD, LGL LatinMedios, Sancho DDBO). -
Online Community Manager
IAB Colombia
(Marketing and Advertising industry)
November 2008 — Present (9 months)
Community manager for the IAB Colombia including its website and its twitter, youtube, flickr and facebook accounts.
The Interactive Advertising Bureau (IAB) is comprised of more than 375 leading media and technology companies who are responsible for selling 86% of online advertising in the world. On behalf of its members, the IAB is dedicated to the growth of the interactive advertising marketplace, of interactive’s share of total marketing spend, and of its members’ share of total marketing spend. -
Chairman & Founder
SonidoLocal.com
(Online Media industry)
April 2007 — Present (2 years 4 months)
Founder and Chairman of SonidoLocal.com, I created this company to use my knowledge in Digital Marketing and e-business on a great potential sector in Colombia and Latin America.
SonidoLocal.com, launched in April 2007, became the first Streaming on Demand website in Latin America in association with Universal Music, EMI Music, regional companies and local indies bands.
It became a fast growing international company and providing digital marketing and social networking strategies to biggest marketing agencies in Colombia and Latin America (Havas Digital, Publicis Starcom, Leo Burnett...) and strong brands & companies (Nokia, Coca Cola, Pepsi Co, Reckitt Benckiser, Procter & Gamble...).
In November 2008 we realized on the Colombian market the first marketing campaign in Latin America that provided free EMI Music Mp3 in Latin America to Veet customers (Reckitt Benckiser).
In April 2009 we allowed MSN Messenger users to listen to Univerl Music artistas directly from a dedicated MSN Tab. -
Professor
Universities in Colombia
(Education Management industry)
October 2006 — Present (2 years 10 months)
I am Digital Journalism, Digital Marketing and Entrepreneurship guest Professor in Prana Incubator, Andes, Javeriana, Autonoma and Tadeo Lozano Universities, EAN Business School in Bogota (Colombia).
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Business Development Manager
RideSpirit.com
(Internet industry)
July 2000 — September 2006 (6 years 3 months)
In charge of the European Development of RideSpirit, Mailorder company (website and catalogue) specialized in extreme sports hardgoods, wear and shoes (snowboarding, surfing, skateboarding).
I participated in its creation in 2000, selecting brands to work with and purchasing their products.
After my business school graduation in 2003, I set-up its Spanish subsidiairy until july 2004, from its creation to its business development through a shop in Barcelona and a local e-merchant platform.
I completed my mission of international business development on the English, German, Spanish, Swiss and Belgian markets through website and catalogues and took part of the creation of the brand new centralized logistical platform.
In 2006 RideSpirit was leader on the French, Belgian, Swiss and Spanish markets and considered as one of the main European resalers. -
Market Researcher
Junior Essec Conseil
(Non-Profit; 1-10 employees; Market Research industry)
January 2001 — December 2001 (1 year)
As a market researcher, I run I run about 10 client studies (client satisfaction survey, product launch and feasibility assessment, benchmarking,...) in several fields for companies o brands like Pernod, Mercedes, Nutrition et Santé, Istar...
Jerome Sutter’s Education
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CERAM Sophia Antipolis
MIM , European Business School , 2000 — 2003
Master in Management
Speciality : Entrepreneurship in New Tech.- Activities and Societies:
- Founder and Ex-President of Planet Riders, organization dedicated in the creation of extreme sports events for Ceram students.
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Lycee Montaigne, Bordeaux
Classe Preparatoire , Economics and Mathematics , 1998 — 2000
Additional Information
Jerome Sutter’s Websites:
Jerome Sutter’s Interests:
e-Business, Marketing, Music, Wine, Travels, Photos, Snowboarding, Surfing
Jerome Sutter’s Honors:
Selected in 2009 by the British Council as one of the 12 best Young Music Entrepreneurs in Latin America.
