University of Iowa -- Director of Strategic Communications, Graduate College
- Iowa City, Iowa Area
- Higher Education
Jennifer Masada's Overview
- Director of Strategic Communications, Graduate College at The University of Iowa
- Owner Designer at Latticework Studio
- Marketing Manager at New Pioneer Co-op
- Senior Associate at Differentiation Strategies, Inc. (now Advancement Resources)
- Editing, Production Manager at Epley Research & Consulting
Jennifer Masada's Summary
Strategic communications professional in higher education.
Creating communications, measuring the results, and applying changes as necessary.
Focusing on fostering constituent relations with a diverse audience (including potential and current students, alumni, prospective and current donors, legislators, faculty and staff, and other stakeholders).
Working to build and enhance a brand identity that reflects the institution's mission to educate, serve, and innovate through graduate education.
Jennifer Masada's Experience
Director of Strategic Communications, Graduate College
Educational Institution; 10,001+ employees; Higher Education industry
2003 – Present (11 years)
I work with a team at the UI Graduate College to answer this question:
What does UI graduate education contribute?
UI graduate students and faculty ask questions and investigate possibilities. Their work uncovers knowledge that provides practical solutions for everyday problems to heal us, clean our planet, bring us together, help us reshape industries and cities, and more.
My job? I help UI grad students and faculty tell these stories of discovery.
May 1994 – Present (20 years 5 months)
Latticework Studio produces marketing and public relations results for churches and musicians.
Its sister studio, Ebb & Flow Music, offers private lessons in flute, piano, composition, and theory. Sessions are tailored to each individual's interests, goals, and learning style.
Privately Held; 51-200 employees; Food & Beverages industry
1998 – 2002 (4 years)
Developed and implemented a marketing plan for a second retail location for a natural foods cooperative.
Editing, Production Manager
Privately Held; 1-10 employees; Market Research industry
1993 – 1996 (3 years) North Liberty, Iowa
Edited and produced visual and verbal reports of qualitative research for Fortune 500 clients.
Jennifer Masada's Organizations
New Song Episcopal ChurchPriest
- January 2010 to Present
Serve as a priest in a shared-ministry church, New Song Episcopal in Coralville, Iowa. New Song is part of the Episcopal Diocese of Iowa, within the national Episcopal Church and the larger, world-wide Anglican Communion.
Jennifer Masada's Projects
- 2002 to 2005
The corporation hopes to construct a community center which will enable the linkage of diverse individuals, associations and institutions. This will include, but is not limited to: the arts, human services, city educational and recreational services, and business, religious, and civic endeavors that strengthen those community partnerships.
Team Members: Jennifer Masada
- January 2013 to March 2013
University of Iowa graduate students and faculty make discoveries and contribute creative works that enrich our lives.
In this issue, read about Jacob Elkins, a recent UI graduate student whose research on hip implants won a finalist award in the nation's top dissertation competition.
- May 1998 to June 2002
I partnered with the National Cooperative Grocers' Association to complete market research for a second retail location for New Pioneer Cooperative. I created a five-year marketing plan for the organization, including branding, logo, member/customer acquisition and retention, product awareness and education campaigns, newsletter and web site redesigns.
Jennifer Masada's Skills & Expertise
- Community Outreach
- Higher Education
- Strategic Communications
- Media Relations
- Marketing Communications
- Brand Development
- Graphic Design
- Social Media
- Public Speaking
- Creative Writing
- Social Networking
- Copy Editing
- Event Planning
- Press Releases
- Adobe Creative Suite
- Volunteer Management
- AP Style
- Alumni Relations
- Web Content Management
- Public Relations
- Music composition
- Grant Writing
- Event Management
- Social Media Marketing
Jennifer Masada's Education
Ph.D., Music Composition
1988 – 1993
Activities and Societies: Composer's Forum, Collegium (early music ensemble--viola da gamba), Cantores (medieval chant)
BM, Music Composition
1986 – 1988
1983 – 1986
Activities and Societies: Kappa Rho
Jennifer Masada's Additional Information
yoga, wilderness hiking & backpacking, photography, flute, viola da gamba, composing (using sound, materials, movement, ideas, words, anything with an interesting texture), knitting & bead work, Reiki master, Japanese language and food. Want to learn about intersections of physiology and spiritual practice.
- Groups and Associations:
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