Jennifer Lind

Jr. Interactive Account Executive at TMP Directional Marketing

Greater Minneapolis-St. Paul Area

Current
  • Jr. Interactive Account Executive at TMP Directional Marketing
Past
  • Interactive Service Coordinator at TMP Directional Marketing
  • Client Communications Specialist - Online at Resources Unlimited
Education
  • Rasmussen College
  • Iowa State University
Connections
87 connections
Industry
Marketing and Advertising
Websites

Jennifer Lind’s Summary

Jennifer Lind’s Specialties:

Internet Marketing, Email Marketing, Interactive Project Management, Product Marketing, Internet Content Writing, SEO, PPC, Analytics Tools, Internet Yellowpages, Data Feeds, HTML, Blogs. Advanced understanding of DiSC Behavioral Profile and Dr. Edward de Bono's Thinking Methods.


Jennifer Lind’s Experience

  • Jr. Interactive Account Executive

    TMP Directional Marketing

    (Privately Held; 501-1000 employees; Marketing and Advertising industry)

    March 2008Present (5 months)

  • Interactive Service Coordinator

    TMP Directional Marketing

    (Privately Held; 501-1000 employees; Marketing and Advertising industry)

    May 2007March 2008 (11 months)

    Responsible for placing interactive advertising with vendors and managing current campaigns by troubleshooting issues and communicating closely with vendor, account team, finance, marketing, and other stakeholders. Managed PPC campaigns for Fortune 500 companies and optimized multi-million dollar online media placements. Provided reporting and analysis on monthly campaign performance and made recommendations on campaign optimization techniques.

    Placed & managed online advertising primarily with Superpages, Citysearch, Yellowpages, Dex, Google, etc. Products include: PPC and fixed placement campaigns, dealer websites, local feed distribution, etc.

  • Client Communications Specialist - Online

    Resources Unlimited

    (Privately Held; 1-10 employees; Professional Training & Coaching industry)

    February 2005May 2007 (2 years 4 months)

    Responsible for increasing sales from repeat clients by building our email marketing and autoresponse programs. Managed company websites by posting and updating training events on public events calendar, updating content frequently, and building pages for new products and services. Researched topics and created and managed content on company blog. Created and submitted advertising copy and graphic advertisements to industry-specific publications. Created and maintained print brochures, catalogs, PowerPoint slides, and flyers.


Jennifer Lind’s Education

  • Rasmussen College

    Internet Marketing 20082008

  • Iowa State University

    BA, English Rhetoric, Composition, & Professional Communication & Minor in Technical Communication, 20002004

    - Emphasis on Business and Technical Editing, Website Design, Graphic Communication in Business and Technical Writing, Argumentative Writing, Visual Communication, and Rhetoric Analysis.


Additional Information

Jennifer Lind’s Websites:

Jennifer Lind’s Interests:

bicycling, blogging, internet marketing, scrapbooking, camping

Jennifer Lind’s Groups:

Minneapolis Internet Marketing Association (MIMA), BestPrep's Classroom Plus Volunteer group

  •    Iowa State University Alumni and Students member
  •    eMarketing Association Network member
  •    Online Advertising Professionals member
  •    Minnesota Interactive Marketing Association (MIMA) member
  •    Localized Marketing Professionals member

Jennifer Lind’s Contact Settings

Interested In:

  • expertise requests
  • business deals
  • reference requests
  • getting back in touch

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