Vice President, eMedia
Greater Los Angeles Area
Vice President, eMedia
Greater Los Angeles Area
Media commentator, writer, conversation manager and thinker.
Developer of QUANTUM INFLUENCE (book, website, product).
My current interests range from information science and the intersection of PR, technology and popular culture. I have over a decade of experience in public relations strategy and execution. My overarching intellectual and professional interest is in accelerating the widespread acceptance of convergence culture and helping new companies navigate the evolving social media landscape.
Social media specialist and evangelist.
Currently, I am Vice President at Rogers & Cowan, the leading entertainment public relations and marketing firm, where I am expanding and growing a social media group.
In addition to my duties at Rogers & Cowan, I am also a contributor to laist.com, covering tech stories and analysis in the Los Angeles region and beyond.
media relations, press release creation, pitching media, PR strategy and execution, special event planning and execution, media training, consensus shaping, findability, SEO, social media
(Public Company; 51-200 employees; Public Relations and Communications industry)
October 2007 — Present (8 months)
I lead the social media group at Rogers & Cowan, the leading entertainment public relations and marketing firm with offices in Los Angeles, New York and London. The agency designs and implements capaigns for entertainment clients, such as film production and distribution companies, cable and network TV programming, record labels, recording artists, celebrities and athletes, videogame publishers and distributors and digital media companies.
(Privately Held; 11-50 employees; Public Relations and Communications industry)
July 2006 — October 2007 (1 year 4 months)
At Terpin Communications, served as Director of Social Media and co-founder, President of SocialRadius, the social media division of the Agency. Directed social media campaigns for client and executed programs across social media platforms. Provided clients with senior-level strategy, counsel and recommendations for best practices in social media and also managed and supervised account teams.
(Privately Held; Myself Only; Public Relations and Communications industry)
1999 — 2006 (7 years)
(Privately Held; 11-50 employees; Marketing and Advertising industry)
April 1995 — March 1998 (3 years)
As Account Executive I oversaw the national PR campaigns of several consumer product accounts including Stephen Knoll haircare, Yumi Katsura Bridal Design and New York Transit. Executed fashion shows, trunk shows and created national media outreach campaigns.
1993 — 1995
B.A., English, 1989 — 1993
media relations, strategic planning, social software, convergence technologies, reading, linguistics, talk radio personalities, open source software, books, digital culture, popular culture, organic farming and sustainability, urban planning theory
Phi Beta Kappa, Web Developers Meetup
James B.Angell Scholar, The Unvierstiy of MIchigan 1989-1993