Jennifer Berkley

Membership Recruitment at NAWBO Silicon Valley (National Association of Women Business Owners)

San Francisco Bay Area

Current
  • Owner at The Insight Advantage
  • Board Member at Women in Consulting
Past
  • Product Manager at AchieveGlobal
  • Director, Customer Service at Zenger Miller
Education
  • San Jose State University
  • Ukiah High School
Connections
223 connections
Industry
Market Research
Websites

Jennifer Berkley’s Summary

Jennifer J. Berkley, the founder of The Insight Advantage, has a thorough understanding of the impact of customer insight on the ultimate success of any organization.

Before founding The Insight Advantage, she served in a number of critical roles across functional areas within a leading training/consulting firm, developing exceptional project management skills, and a holistic view of business issues.

She has extensive experience in successfully implementing business strategies across organizational functions, integrating the voice of the customer into all functions, streamlining and documenting processes to increase efficiencies and improve quality, and developing and implementing product strategies for both new and existing products.

Throughout all of her work with a variety of industries and non-profit organizations, Ms. Berkley brings a strong commitment to helping organizations realize the link between increased profits and a commitment to making key decisions with customers’ current and emerging needs in mind.

Jennifer Berkley’s Specialties:

Customer Satisfaction, Product Management/Launch, Employee Communication


Jennifer Berkley’s Experience

  • Owner

    The Insight Advantage

    (Research industry)

    2000Present (8 years)

    Own/operate a full-service research organization; providing consulting and implementation of a variety of research tools: web-based surveys, focus groups, telephone interviewing.

  • Board Member

    Women in Consulting

    (Non-Profit Organization Management industry)

    July 2000Present (8 years 3 months)

    Served in several different roles on the board of this non-profit organization that serves women consultants in the Bay Area.

  • Product Manager

    AchieveGlobal

    (Public Company; 1001-5000 employees; Publishing industry)

    January 1993July 2000 (7 years 7 months)

    Launched/managed maintenance/updates to several training products that AchieveGlobal published/distributed for use by training professionals for employee training & development.

  • Director, Customer Service

    Zenger Miller

    (Privately Held; 201-500 employees; Publishing industry)

    January 1987December 1993 (7 years)

    Managed a department of 10 employees responsible for processing orders for training materials used by training professionals for employee training & development.


Jennifer Berkley’s Education

  • San Jose State University

    B.S., Business, Marketing, 19791983

    Activities and Societies:
    Delta Sigma Pi - Co-ed Professional Business Fraternity
  • Ukiah High School

    19791979


Additional Information

Jennifer Berkley’s Websites:

Jennifer Berkley’s Groups:

Women in Consulting (WIC), Society for the Advancement of Consulting (SAC), San Jose/Silicon Valley Chamber of Commerce, Silicon Valley American Marketing Association (SVAMA)

  •    Silicon Valley American Marketing Association
  •    Women In Consulting (WIC)
  •    FountainBlue
  •    Zenger-Miller Alumni
  •    EPIC (Empowering Partners in Consulting)

Jennifer Berkley’s Honors:

Fundraising Professional of the Year (Association of Fundraising Professionals-AFP) - 2004


Jennifer Berkley’s Contact Settings

Interested In:

  • consulting offers
  • new ventures
  • job inquiries
  • expertise requests
  • business deals
  • reference requests
  • getting back in touch

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