Jen Cardew Kersey

Jen Cardew Kersey

Cultural Anthropologist & Consultant

Greater Seattle Area

Current
  • Account Manager at Intrepid Consultants, Inc
  • Member, IT Task Force at Society for Applied Anthropology
  • Founder & Manager of SfAA Podcasts at Society for Applied Anthropology
Past
  • Research Assistant at Intrepid Consultants, Inc
  • Research Assistant at University of North Texas
  • Research Intern at Intrepid Consultants, Inc
Education
  • University of North Texas
  • University of South Florida
  • Brevard Community College
Connections
138 connections
Industry
Market Research
Websites

Jen Cardew Kersey’s Summary

Five years of experience, two professionally, conducting over 20 different applied qualitative ethnographic research projects, many complemented by quantitative methods. I have worked in every phase of research projects from proposal writing all the way to client deliverables on both the project management side and the research side.

Jen Cardew Kersey’s Specialties:

Qualitative Research;
research design, participant observation, interview and focus group guide design, face-to-face and telephone semi-structured interviews, focus group and friendship group facilitation, virtual ethnography, personas, write-up, deliverables, recruitment, web 2.0

Quantitative Research;
survey design, survey administration, segmentation, data maps, topline reports, conjoint

Project Management;
vendor management, client management, team leadership


Jen Cardew Kersey’s Experience

  • Account Manager

    Intrepid Consultants, Inc

    (Research industry)

    August 2009Present (4 months)

    Intrepid is an innovative market research firm that specializes in technology

    Leading and working on interdisciplinary research teams and clients to write project proposals, to create project plans including research objectives and logistics, to develop qualitative topic guides, to collect qualitative data via 1:1 interviews, focus groups, and participant observation, to analyze data, and to create final client presentations that effectively communicate applied research findings and recommendations

    I am currently working to introduce an intern program into Intrepid Consultants

  • Member, IT Task Force

    Society for Applied Anthropology

    (Research industry)

    January 2009Present (11 months)

    Working on a team of four to advance and enhance the use of IT within the SfAA including; SfAA Podcasts, newsletters and publications, and webinars

  • Founder & Manager of SfAA Podcasts

    Society for Applied Anthropology

    (Research industry)

    November 2006Present (3 years 1 month)

    Coordinate, plan, and execute the audio recordings of selected sessions at the Annual Meeting and published the audio recording as Podcasts to SfAApodcasts.net with a team of volunteers and audio professionals and over a hundred speakers each year.

    I work closely with both UNT and the SfAA to ensure that their needs are met with this project.

  • Research Assistant

    Intrepid Consultants, Inc

    (Research industry)

    October 2008August 2009 (11 months)

    Working within interdisciplinary research teams on every phase of the research process from proposal writing to project plans to recruitment to data collection and analysis and finally client deliverables.

    Successfully introduced virtual ethnography as a research methodology which entailed translating this commonly academic technique to the business world and answering questions such as value, process, and deliverables. To date, every Intrepid employee has viewed the virtual ethnography training program that I created.

  • Research Assistant

    University of North Texas

    (Educational Institution; Higher Education industry)

    January 20072009 (2 years )

    Comparing the students' experiences and course content of an online version and an on-campus version of the same graduate course with the principal investigator, Christina Wasson.

    This project used conversation analysis to understand course discussions to determine the affordances of each medium and to compare the two mediums. We also conducted more than 20 telephone interviews.

  • Research Intern

    Intrepid Consultants, Inc

    (Research industry)

    July 2008September 2008 (3 months)

    Assisting principal investigator with research, analysis, PowerPoint decks for clients, visually representing data, focus groups

  • Textbook Manager

    Gray's College Bookstore

    (Privately Held; Retail industry)

    February 2005August 2006 (1 year 7 months)

    Organizing and managing paperwork flow and information within the store and company, maintaining relationships with professors and publishers, strategic planning of goals for the department and store throughout the semesters, critical thinking and problem solving.

  • Textbook Assistant

    Gray's College Bookstore

    (Privately Held; Retail industry)

    December 2003February 2005 (1 year 3 months)

    Maintaining relationships with professors and publishers, assisting textbook manager with ordering, data entry, and critical thinking and problem solving.

  • Cashier, Customer Service, Stock

    Dollar Tree Stores

    (Public Company; 10,001 or more employees; DLTR; Retail industry)

    November 1998July 2003 (4 years 9 months)


Jen Cardew Kersey’s Education

  • University of North Texas

    MS , Applied Anthropology , 20062009

    Regular contributor to the SfAA newsletter

    Professional Presentations at the AAA, SfAA, and the UNT Brown Bag lecture series

    Research:
    Comparing Online and On-Campus Versions of the Same Graduate Course
    Research Assistant 2007-2009

    Red Cross & Governance, Organizational Anthropology (Class Project) 2008

    Statistical Analysis of the Worlds Value Survey (Class Project) 2007

    Understanding the Knowledge, Attitudes, and Behaviors Regarding Methicillin Resistant Staphylococcus Aureus & Clostridium Difficile Among the General Population to Assist the Public Health Problem and Strategies to Prevent Antimicrobial Resistance (Class Project) 2006

    Activities and Societies:
    American Anthropological Association (2006-present), Society for Applied Anthropology (2005-present), National Association for Student Anthropologists (2006-present), National Association for the Practice of Anthropology (2006-present)
  • University of South Florida

    BA , Applied Anthropology , 20032005

    Research:
    Justification of Smokers as a Subculture Established Through Linguistic Analysis and Observation (Independent Project) 2004

    Communication within a Bookstore (Independent Project) 2004

  • Brevard Community College

    AA , General Study , 20012003

    Activities and Societies:
    Phi Theta Kappa, 2001, 2002, 2003
    Super Apple Award, Brevard County Apple Corps, August 2003
    Community Service-Learning, Brevard Community College, August 2003
    Dean’s List for Excellent Achievement, 2001, 2002
    President’s List for Excellent Achievement, 2001

Additional Information

Jen Cardew Kersey’s Websites:

Jen Cardew Kersey’s Interests:

photography, traveling, blogging, web 2.0, online communication, culture, solving problems, technology, knowledge sharing, bridging the practice of anthropology to academic anthropology

Jen Cardew Kersey’s Groups:

Usability Professionals’ Association, Human Factors & Ergonomics Society, www.anthroblogs.org, American Anthropological Association, National Association for the Practice of Anthropology, National Association of Student Anthropologists, Society for Applied Anthropology (SfAA), (SfAA IT Task Force), American Marketing Association, Market Research Association

  •    Next Gen Market Research (NGMR) The fastest growing Consumer Insights group
  •    University of North Texas Alumni Association (UNT)
  •    Anthropods
  •    Marketing Research Association
  •    The Anthropology Network
  •    Ethnosnacker
  •    Cyber & Web anthropology
  •    University of South Florida - Anthropology
  •    National Association for the Practice of Anthropology
  •    Market Research Bulletin
  •    ECHO - Create Relevancy

Jen Cardew Kersey’s Honors:

National Honor Society for Anthropology, Lambda Alpha Eta of TX, Life Member
The National Dean’s List, 2007
Phi Theta Kappa, 2001, 2002, 2003
Super Apple Award, Brevard County Apple Corps, August 2003
Community Service-Learning, Brevard Community College, August 2003
Dean’s List for Excellent Achievement, 2001, 2002
President’s List for Excellent Achievement, 2001


Jen Cardew Kersey’s Contact Settings

Interested In:

  • career opportunities
  • consulting offers
  • new ventures
  • job inquiries
  • expertise requests
  • reference requests
  • getting back in touch

Public profile powered by: LinkedIn

Create a public profile: Sign In or Join Now

View Jen Cardew Kersey’s full profile:

  • See who you and Jen Cardew Kersey know in common
  • Get introduced to Jen Cardew Kersey
  • Contact Jen Cardew Kersey directly

View Full Profile