Jocelyn Eikenburg

Current

• Web Writer/Content Developer at Sprokets
• Owner at The Wu Way

Past

• Copywriter at Global Sources
• Copywriter at China Chemnet
• Writer at IN-SHP

• Report Coordinator at Firstech Inc.
• English teacher at Henan College of Education

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Education

• Marshall University

Recommended

6 people have recommended Jocelyn

Connections

140 connections

Industry

Writing and Editing

Websites

• The Wu Way

Jocelyn Eikenburg’s Summary

As writers who know China, we can offer a variety of services that run from copywriting to China consultation to writing about China. Our experience in China and facility with language means you’ll always get a fresh perspective and just the message you need.

Make sure every word counts with our writing services. We do online and offline projects, including ad copy, articles, e-mail copy, marketing collateral, and websites. Unlike most writers who studied Humanities, Jocelyn has a science degree, providing the research skills and logical thinking to drive great projects. While we do a variety of marketing materials, we love helping with websites, and have a flair for creating user-friendly content.

We provide high-quality Chinese translation services -- Jocelyn is fluent in Mandarin Chinese, and her husband is a Chinese national. We’re available to consult one-on-one about Chinese culture, or train your staff in cultural etiquette and behavior in China. Journalists can also call on us to be sources for news stories on China.

Jocelyn Eikenburg’s Specialties:

Copywriting for ads, articles, brochures, e-mails, newsletters, sell sheets, testimonials, and websites. Freelance writer/freelance copywriter. Usability for web content. Understanding Chinese culture. Value-added Chinese translation.

Jocelyn Eikenburg’s Experience

• Web Writer/Content Developer

  Sprokets

  (Privately Held; 11-50 employees; Marketing and Advertising industry)

  January 2007 — Present (1 year 11 months)

  Write and develop online content, conduct user research for websites.

• Owner

  The Wu Way

  (Privately Held; Myself Only; Marketing and Advertising industry)

  March 2006 — Present (2 years 9 months)

  Copywriting for ads, articles, collateral materials, e-mails, newsletters, sell sheets and websites. Usability for web content. One-on-one consultation or staff training on Chinese culture. Value-added Chinese translation.

• Copywriter

  Global Sources

  (Public Company; 1001-5000 employees; GSOL; Marketing and Advertising industry)

  March 2003 — December 2005 (2 years 10 months)

  Based in Shanghai, China and Taipei, Taiwan. Wrote and developed effective advertisements for Chinese manufacturers, interviewed manufacturers to uncover their USPs, evaluated and proofread advertisements, assisted with translation of client materials, participated in company selling events to promote services.

• Copywriter

  China Chemnet

  (Privately Held; 201-500 employees; Marketing and Advertising industry)

  January 2002 — January 2003 (1 year 1 month)

  Based in Hangzhou, China. Wrote and developed effective advertisements for Chinese manufacturers, created website content, assisted with company marketing strategies.

• Writer

  IN-SHP

  (Non-Profit; 11-50 employees; Environmental Services industry)

  August 2001 — December 2001 (5 months)

  Based in Hangzhou, China. Wrote technical and research documents, assisted with research and marketing activities.

• Report Coordinator

  Firstech Inc.

  (Privately Held; 11-50 employees; Environmental Services industry)

  October 2000 — May 2001 (8 months)

  Compiled laboratory data, assisted with statistical analysis.

• English teacher

  Henan College of Education

  (Educational Institution; 51-200 employees; Higher Education industry)

  September 1999 — July 2000 (11 months)

  Based in Zhengzhou, China. Taught courses in oral English and cross-cultural communication to college-age students in China.

Jocelyn Eikenburg’s Education

• Marshall University

  B.S., Environmental Biology, minor in Chemistry, 1995 — 1999

  Graduated summa cum laude

Additional Information

Jocelyn Eikenburg’s Websites:

• The Wu Way

Jocelyn Eikenburg’s Interests:

Writing, Mandarin Chinese, China, meditation, yoga, running

Jocelyn Eikenburg’s Groups:

Cleveland Web Standards Meetup

•    China Business
•    China & Corporate Social Responsibility
•    Sprokets

Jocelyn Eikenburg’s Honors:

Society of Yeager Scholars

Jocelyn Eikenburg’s Contact Settings

Interested In:

• consulting offers
• new ventures
• expertise requests
• business deals
• reference requests
• getting back in touch