Jeff Widman

Current

• Facebook Fan Page Expert at BrandGlue.com

Past

• Freelance Blogger at VentureBeat
• Intern at TechCrunch
• Virtual Intern at Seth Godin

• Supply Chain Intern at IDD Aerospace
• ISG (Internet Strategy Guy) at Notepad Consulting
• Lean Manufacturing Intern at Perry Pallet Corporation
• Pastoral Intern at Campus Christian Fellowship

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4 more...

Education

• Western Washington University
• Western Washington University
• Whatcom Community College

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Recommendations

10 recommendations

Connections

500+ connections

Industry

Marketing and Advertising

Websites

• Follow my company on twitter

Jeff Widman’s Summary

I get insane pleasure out of beating the system and doing things a little differently. (See my SlideShare presentation below.)

Currently, I spend most of my time helping clients market more effectively on Facebook.

To decompress, I have a tandem wood kayak, a 9 lb ultralight backpacking setup, backcountry skis, running shoes, and a road bike.

Passionate about:
• Growing my employees--I find it far more rewarding to lead a small team rather than work solo. (Even though solo is higher pay/less stress.)
• Efficiency--both micro (GTD, 43 Folders) and macro (Lean Manufacturing)
• Technology--As a child, I was so happy when my family first got a "real computer" that I cried.
• Metrics-based Marketing

Reach out: jeff@jeffwidman.com

Jeff Widman’s Specialties:

Facebook Fan Pages, Facebook ads, Playing with Legos, Facebook strategy, Metrics-driven Marketing,

Jeff Widman’s Experience

• Facebook Fan Page Expert

  BrandGlue.com

  (Privately Held; Marketing and Advertising industry)

  May 2009 — Present (1 year 5 months)

  I started BrandGlue.com--we're a small team of ninjas who help companies use Facebook Fan Pages to build brands and sell products.
  
  A few of our clients:
  • Intel
  • Microsoft
  • Mint.com
  • David Allen ("Getting Things Done")
  • Kiva.org
  • SlideShare
  • ICanHasCheezburger/FailBlog.org
  • Reddit
  
  We optimize for the Facebook newsfeed algorithm, increase conversions from visitors-->fans, and integrate Facebook into the rest of your marketing (e-mail, website, offline, etc).
  
  Latest success story: We grew facebook.com/failbooking from 16K fans to 41K fans in one week--with ZERO ad spend.

• Freelance Blogger

  VentureBeat

  (Privately Held; Internet industry)

  February 2009 — July 2009 (6 months)

  Freelancer at VentureBeat, focused on enterprise and B2B technology news and trends:
  http://venturebeat.com/author/jeff-widman/
  
  Also wrote a few posts for Mint.com:
  http://www.mint.com/blog/author/jeff-widman/

• Intern

  TechCrunch

  (Privately Held; Internet industry)

  October 2008 — January 2009 (4 months)

  After the first three weeks, I realized I was the process bottleneck--so I hired a team of people in India and Bulgaria and completely outsourced my job.
  
  For the rest of my time, I managed the remote team, wrote for TechCrunchIT, and handled odd jobs for Mike Arrington.
  
  My posts: http://www.techcrunchit.com/author/jeffw/
  
  During the this time, I had 4 of the top 5 articles on TechCrunchIT (by pageviews)--the blog's editor had one post at the #4 spot. My writing hit Techmeme and Digg.
  
  I spent a week covering a conference... at Disneyworld. :-)

• Virtual Intern

  Seth Godin

  (Marketing and Advertising industry)

  May 2008 — August 2008 (4 months)

  Worked under Seth Godin alongside a few other college students (all fantastically brilliant!) on marketing strategy and execution for several of his projects.

• Supply Chain Intern

  IDD Aerospace

  (Public Company; Aviation & Aerospace industry)

  February 2008 — August 2008 (7 months)

  Part-time internship at a small aerospace manufacturer. Friendly people with a decent work-ethic--but minimal change-ethic.
  
  This experience kick-started my year-long pilgrimage to find: "A small team of intense people who make things happen."

• ISG (Internet Strategy Guy)

  Notepad Consulting

  (Marketing and Advertising industry)

  December 2007 — April 2008 (5 months)

  I was approached by a local company and asked to re-write the strategic vision for their online marketing.
  They loved the result, and I discovered a love for helping others with online marketing.

• Lean Manufacturing Intern

  Perry Pallet Corporation

  (Business Supplies and Equipment industry)

  July 2007 — September 2007 (3 months)

  Co-founded Process Improvement Team (PIT Crew)
  • Generated over 20 significant shop improvements
  • Resulted in 6 new production records
  • Increased the efficiency of the central manufacturing line by 12%
  
  Designed custom stacking jigs
  • Increased the efficiency of two processes by 1 hour each per day--(the annual equivalent of 13 weeks of full-time work)

• Pastoral Intern

  Campus Christian Fellowship

  (Non-Profit; 201-500 employees; Religious Institutions industry)

  September 2006 — June 2007 (10 months)

  Worked 65+ hour weeks in a people-focused organization on the university campus
  • Mentored students in 1-on-1 and small group settings for 25 hours a week
  • Co-planned and led a team of students on a week long service trip
  
  http://www.ccfministry.com/internship/

Jeff Widman’s Education

• Western Washington University

  BA , Economics , 2004 — 2009

  I was drawn to economics because it's a useful way to model reality:
  1) Look at the world
  2) Create a simple model with far less distractions
  3) Find new relationships within the model
  4) Plug them back into reality to see if they hold true

• Western Washington University

  BS , Manufacturing & Supply Chain Management , 2004 — 2009

  The most-difficult degree in the undergrad business program--included classes from engineering, business, science, operations, and two summer internships.
  
  Most useful thing I learned in class: Eliyahu Goldratt's "Theory of Constraints"
  http://en.wikipedia.org/wiki/Theory_of_Constraints
  
  Degree description: http://www.cbe.wwu.edu/mm/

  Activities and Societies:

  APICS--The association for operations management

• Whatcom Community College

  AA , Graduated with Honors, from the Honors Program , 2002 — 2004

  I received a college degree when my peers were graduating from highschool.

  Activities and Societies:

  Dean's List every quarter
  AS Student Council member
  Received college credit for playing Ultimate Frisbee (Yeah PE!)

Additional Information

Jeff Widman’s Websites:

• Follow my company on twitter

Jeff Widman’s Groups:

•    Western Washington University Alumni
•    APICS The Association for Operations Management
•    TiEcon
•    Business of Software
•    Western Washington University College of Business & Economics Alumni
•    Triiibes Members
•    Grace Presbyterian Church of Silicon Valley
•    Startup2Startup
•    Microsoft BizSpark
•    Milken Institute Global Conference Connect 2009
•    Seth Godin's Intern Alumni
•    TEDx Zagreb
•    Conversion Rate Optimization For Marketing Professionals

Jeff Widman’s Honors:

Former National Merit Scholarship Finalist

1st place--Pacific Northwest APICS Student Paper Competition (Title: "Microsoft Xbox and the Reverse Logistics Process")

Jeff Widman’s Contact Settings

Interested In:

• career opportunities
• consulting offers
• new ventures
• expertise requests
• reference requests
• getting back in touch