Jeff Petrosillo

Director Online Marketing at DiamondShark LLC

Scranton, Pennsylvania Area

Current
  • Director Marketing at Sharkstores LLC
  • E-commerce Consultant at Sage Marketing Consultants
Past
  • Conversion Optimization Analyst at Solid Cactus Inc.
  • Director Internet Marketing (Interim) at Solid Cactus
  • Senior SEM Manager at Solid Cactus Inc.
  • Intern at TurnAhead.com
Education
  • Binghamton University - School of Management
  • State University of New York at Binghamton
Connections
115 connections
Industry
Marketing and Advertising
Websites

Jeff Petrosillo’s Summary

Jeff Petrosillo’s Specialties:

Paid Search, Social Media, SEO, Website Design & Usability, Web Analytics, E-commerce Strategy, Marketing Optimization, Branding, Competitive Analysis & Affiliate Management...on both Agency & Client Side.


Jeff Petrosillo’s Experience

  • Director Marketing

    Sharkstores LLC

    (Internet industry)

    February 2009Present (11 months)

  • E-commerce Consultant

    Sage Marketing Consultants

    (Marketing and Advertising industry)

    January 2009Present (1 year )

  • Conversion Optimization Analyst

    Solid Cactus Inc.

    (Internet industry)

    February 2008January 2009 (1 year )

    Analyze and act on client's website's analytics data. Consult clients on best practices in design and site flow from a customer centric perspective. Develop tailored content and strategy for behavoirally targeting specific market segments.

    All with the underlying goal of increasing the quantity & quality of clients conversions/leads.

  • Director Internet Marketing (Interim)

    Solid Cactus

    (Marketing and Advertising industry)

    July 2008October 2008 (4 months)

    Paid Search, SEO, Affiliate, E-mail Marketing & Conversion Optimization Managed Services

  • Senior SEM Manager

    Solid Cactus Inc.

    (Privately Held; 51-200 employees; Marketing and Advertising industry)

    December 2006May 2008 (1 year 6 months)

    Responsible for creation, management, strategy and optimization of clients Pay-Per-Click accounts.

    Worked across departments/companies (affiliate, e-mail, in house designers, programmers) to ensure all parts of cohesive marketing plans were in place for timed promotions.

  • Intern

    TurnAhead.com

    (Privately Held; 1-10 employees; Internet industry)

    June 2002June 2004 (2 years 1 month)

    Learned in's and outs of the E-commerce world working as an intern for a Yahoo Store Designer start-up company.

    Skills learned include web design (design flow, creating a visitor experience) and various facets of online marketing.


Jeff Petrosillo’s Education

  • Binghamton University - School of Management

    20012006

  • State University of New York at Binghamton

    Management , Marketing, Leadership , 20012006


Additional Information

Jeff Petrosillo’s Websites:

Jeff Petrosillo’s Groups:

  •    Online Marketing, Web Analytics, and E-commerce Group -- WebAnalysts.Info
  •    Inbound Marketers - For Marketing Professionals
  •    Binghamton University Alumni (and Faculty)
  •    Solid Cactus Web.com, Inc.
  •    Yahoo! Store
  •    Binghamton University School of Management
  •    Media Buyers/Planners Network
  •    E-Commerce Conversion Analyst
  •    Search Marketing Careers

Jeff Petrosillo’s Contact Settings

Interested In:

  • job inquiries
  • expertise requests
  • business deals
  • reference requests
  • getting back in touch

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