CEO, Molander & Associates Inc.
Greater Chicago Area
- Current
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- Principal at The Partner Maker LLC
- CEO at Molander & Assoc. Inc.
- Past
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- Vice President, Sales & Marketing at DoubleClickPerformics
- Sr. Sales Manager at Corplex Inc.
- Sales Executive / Writer & Director at Image Base
- Public/Community Relations Coordinator at West Suburban Hospital Medical Center
- Education
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- Columbia College Chicago
- Recommended
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9 people have recommended Jeff - Connections
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227
connections
- Industry
- Management Consulting
- Websites
Jeff Molander’s Summary
Jeff Molander is an accomplished entrepreneur in the digital marketing space having co-founded a performance marketing agency that is, today, the Google Affiliate Network. Prior to entrepreneurship he worked in various corporate communications roles with a video/multimedia focus for both agencies and internal groups.
He’s an author, passionate speaker, business blogger and Web video publisher. In 2009, he is slated to release Ignorance Economy, an insider’s exposé that will change the way business-leaders and marketing professionals view, use, invest and build careers in interactive marketing.
Jeff is widely recognized for helping business leaders build profitable businesses by challenging accepted marketing practices and sharing closely-held secrets of today’s multi-billion dollar “digital middleman economy.” He’s been helping entrepreneurs, investors, ad agencies, multi-channel retailers and government agencies make smart investments in digital advertising and ecommerce since 1997 –- specializing in performance-based interactive marketing strategies. Jeff is a top 5 percentile international Technology & Media consultant ranked by Gerson Lehrman Group.
In addition to academic, trade and corporate lecturing, Jeff guides a handful of early stage companies and is an investor and board member of Calgary-based Shopster.com.
Jeff is a syndicated writer, business blogger (the UK’s eConsultancy, Shop.org and JeffMolander.com), veteran business podcaster, spirited Web video publisher and a regular, sought-after speaker at a variety of conferences and academic functions.
Jeff Molander’s Specialties:
E-commerce and e-advertising consulting concentrating in direct response marketing/advertising. Expertise focused in performance (cost-per-click, CPA/affiliate and search) marketing strategy development & execution aimed at increasing sales transactions and/or acquiring new customers / leads.
Jeff Molander’s Experience
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Principal
The Partner Maker LLC
(Privately Held; 1-10 employees; Computer Software industry)
April 2006 — Present (3 years 4 months)
The Partner Maker is a partnership development system that helps busy e-marketing managers effectively juggle dozens of conversations with prospective Web "affiliate" partners quickly and easily. From finding, qualifying and motivating affiliate partners -- we help you stay on top of the game by organizing routine communications tasks. You’ll always be in-touch, never miss a beat and gain advantage by offering a personal touch. Reporting in to the boss has never been easier. Our system provides one-click productivity reports.
Designed by affiliate managers for affiliate managers, you’ll recruit and manage more affiliates in less time using The Partner Maker. By placing contact information of your prospective partners into a ‘follow-up’ system that mixes automation with personalization, you will accomplish more in less time. -
CEO
Molander & Assoc. Inc.
(Privately Held; 1-10 employees; Management Consulting industry)
June 1997 — Present (12 years 2 months)
Since 1997 our firm has been providing guidance to business decision-makers within the realm of digital media and marketing. We work with early stage entrepreneurs, private and institutional investors, venture capitalists, agencies, multi-channel retailers, vendors to Web-focused retailers and service marketers. We specialize in helping O and VP level leaders cut through e-business/marketing jargon and hyperbole -- gain better understanding of industry trends, threats and opportunities.
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Vice President, Sales & Marketing
DoubleClickPerformics
(Privately Held; 11-50 employees; Internet industry)
September 1999 — August 2001 (2 years)
Developed business plan for, co-founded and grew the company which was ultimately acquired by DoubleClick in 2004 and Google in 2007. Was instrumental in taking the company from concept to start-up and finally on to an operational company – securing key management team members and helping to close two rounds of venture funding along the way. As a result of my leadership, the company today works for category-leading companies such as Time Inc., Discover Card, Eddie Bauer, Joseph A. Bank, West Marine, Neiman Marcus, Blair Corporation, Bose and the Orvis Company.
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Sr. Sales Manager
Corplex Inc.
(Broadcast Media industry)
January 1995 — January 1997 (2 years 1 month)
Regionally represented Scitex Digital Video and their ImMIX® digital nonlinear video editing products during a period when they were launching attack on Avid. Managed rental business; provided corporate and private clients with broadcast equipment on rental basis.
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Sales Executive / Writer & Director
Image Base
(Privately Held; Media Production industry)
July 1993 — January 1995 (1 year 7 months)
Charged with new client development for a corporate-focused multimedia communications company providing meeting, product marketing, internal communications and other video-focused support to a variety of clients including telecommunications, non-for-profits, manufacturing, healthcare and food industry. Wrote and directed much of what I brought into the company.
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Public/Community Relations Coordinator
West Suburban Hospital Medical Center
(Hospital & Health Care industry)
June 1990 — June 1993 (3 years 1 month)
Managed a busy CCTV & audio-visual services department at this 500 bed community hospital. Served needs of hospital administrators, medical directors and physicians. Created, produced and directed first serious cable TV programming and recruitment video programs for various teaching units including their respected Family Practice Residency program.
Jeff Molander’s Education
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Columbia College Chicago
BA , Communications , 1986 — 1990
Concentration in Television Management
Additional Information
Jeff Molander’s Websites:
Jeff Molander’s Interests:
Getting out of the office and doing things outdoors! Meeting new people - especially those who I can assist in some way through knowledge sharing. Constantly placing myself in professional and personal situations where I learn new things.
Jeff Molander’s Groups:
National Retail Federation/Shop.org, Direct Marketing Association
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eMarketing Association Network -
Columbia Alumni Association & Network - CAAN -
Etail Careers.com -
Digital Marketing -
Social Media Marketing -
Business Marketing Association of Chicago -
DRTV Professionals -
Lead Generation Group -
Event Managers
Jeff Molander’s Honors:
I'm honored to be married to my wife, Diana, and having been awarded our son, Nolan :)
Top 5 percentile international Technology & Media consultant ranked by Gerson Lehrman Group.
Jeff Molander’s Contact Settings
Interested In:
- career opportunities
- consulting offers
- new ventures
- job inquiries
- expertise requests
- business deals
- reference requests
- getting back in touch
