Jean-Michel Fontaine

Current

Web Marketing Manager at Virtua SA

Past

Webmasterat Jean-Michel Fontaine (Self-employed)
Marketing / Communication / I.T. Consultant at Personal Marketing Consulting
I.T. Consultant at University of Geneva

Senior Marketing Consultant at Umanis
Product Manager / Webmaster at Ascom / Swissvoice
Sales Engineer at EDT
Support Marketing Engineer at Hewlett-Packard
Campaign Manager Assistant at IBM Direct
Computer Room Assistant at Grenoble Graduate School of Management

see less...

6 more...

Education

Université de Picardie Jules Verne (Amiens)
Grenoble Ecole de Management - Grenoble Graduate School of Business
Yosemite High School

see less...

Recommended

14 people have recommended Jean-Michel

Connections

194 connections

Industry

Marketing and Advertising

Websites

Jean-Michel Fontaine’s Summary

Profile: Business School + Multimedia Advanced Degree, 12-year experience: B2B marketing and communication for major telephony and computer players / webmarketing + website creation for professionals / consulting / management / multicultural environments / bilingual in French and English.

Jean-Michel Fontaine’s Specialties:

WEBMARKETING: Website optimization, natural indexing, sponsored links, online advertising, affiliation, partnerships...

WEB: Project management (creation, production, management)

PRODUCT DEVELOPMENT: Product documentation specifications, man-machine interface, development follow-up

PRODUCT MANAGEMENT: User manuals, sales brochures, activity reports, market research, product life cycle management, business development and management of OEM partnerships, International fairs organization

Jean-Michel Fontaine’s Experience

Web Marketing Manager

Virtua SA

(Privately Held; 11-50 employees; Information Technology and Services industry)

June 2006 — Present (2 years 6 months)

* Creation and management of Virtua's webmarketing solutions (study, choice, contractual documents, sales brochures, partnerships with key players)

* Advice, search and implementation of innovating solutions

* Acquisition or development of 27 webmarketing clients, among which Banque Cantonale Vaudoise, Bilan, Femina, France Loisirs, Interiman, Le Matin, Provea, Swissfriends, Tissot, Urech

* Fields of competencies : website optimization, natural indexing, sponsored links, online advertising, banner campaigns, affiliation, partnerships...

* Formalization and management of Virtua's external communication (contents for the corporate website, external newsletter, press releases...)
Webmaster
Jean-Michel Fontaine (Self-employed)

(Self-Employed; Myself Only; Internet industry)

January 1997 — August 2006 (9 years 8 months)

Creation, production and management of the following websites (selection):

- 2003: http://www.efficient-c.com (Efficient Consulting company website)
- September 2001 to December 2002: http://www.swissvoice.net (Swissvoice company website, in English, French and German).
- January 2001 to December 2002: http://www.ascom.fr (Ascom group website in France).
- 2000: http://www.pegeng.ch (PEG company website).
- Since July 1997: http://www.parler-de-sa-vie.net (website dedicated to French singer-songwriter Jean-Jacques Goldman ; 420'000+ pageviews per month).
- Since March 1997: http://www.sirima.net (website dedicated to late singer Sirima).
- Since March 1997: http://www.michael-jones.net (singer Michael Jones’s official website).
Marketing / Communication / I.T. Consultant

Personal Marketing Consulting

(Privately Held; 1-10 employees; Human Resources industry)

July 2005 — August 2006 (1 year 2 months)

* New external communication policy (posters, brochures, business cards); mail, e-mail, phone prospecting; organization and hosting of the “Place des Affaires” professional fair; resume assessment and writing; interview coaching with customers

* Project Manager for www.CVland.ch (Website conception, development, management): functional specifications, subcontractor management (programmer, web designer), architecture, content writing, development, indexing, updates
I.T. Consultant

University of Geneva

(Educational Institution; 10,001 or more employees; Higher Education industry)

February 2006 — May 2006 (4 months)

* Installation, testing, French localization, user training to TeleSage’s SmartQ automated telephone survey software

* Audit, migration of the “Methodology and Data Analysis” group website to the Lenya OpenSource CMS, indexing
Senior Marketing Consultant

Umanis

(Public Company; 1001-5000 employees; Information Services industry)

July 2004 — February 2005 (8 months)

* Functional specifications of a Business Object Universe for the Caisse Nationale des Caisses d'Epargne (Paris, Bordeaux).

* Study and implementation of the new Central Customer Datamart for Orange Group CRM (London, Lausanne): Gap analysis, proposal for and implementation of improvements in cooperation with Orange subsidiaries and Orange group, gathering, analysis, definition and implementation of new Business Requirements, coordination with subsidiaries and Group I.T., recommendations.
Product Manager / Webmaster

Ascom / Swissvoice

(Public Company; 1001-5000 employees; Consumer Electronics industry)

June 1999 — December 2002 (3 years 7 months)

As a product manager:
---------------------
* Product Marketing Manager for the “Smartphone” project, IP telephones, router-telephones, analogue and digital routers, SMS boxes.
* Responsible for all the marketing aspects of the products, from concept to obsolescence.
* Product Development: Product specifications, man-machine interface, development follow-up.
* Product Management: User manuals, sales brochures, activity reports, market research, product life cycle management, business development and management of OEM partnerships.
* Organisation and animation of international professional fairs: Télécom Genève 1999, CeBIT 2000, CeBit 2001, Interop 2001, CeBIT 2002.

As a webmaster:
---------------
Creation, production and management of the following websites:
* September 2001 to December 2002: http://www.swissvoice.net (Swissvoice company website, in English, French and German).
* January 2001 to December 2002: http://www.ascom.fr (Ascom group website in France).
Sales Engineer

EDT

(Privately Held; 11-50 employees; Computer Software industry)

December 1998 — March 1999 (4 months)

Business development / seeking prospects for EDI solutions; 16 projects detected
Support Marketing Engineer

Hewlett-Packard

(Public Company; 10,001 or more employees; HPQ; Computer Software industry)

December 1995 — November 1998 (3 years)

Responsible for the worldwide services associated with network and messaging software:

* Product structure definition,
* Implementation and deployment of the services,
* Creation and management of marketing scoreboards,
* Participation in weekly "best practices" meetings.
* Participation in worldwide projects (supportability of Internet products, remodelling of the supportability process).

Main results: OpenMail support revenues increased from $ 3.5 M in 1996 to $ 12 M in 1998.
Campaign Manager Assistant

IBM Direct

(Public Company; 10,001 or more employees; IBM; Information Technology and Services industry)

April 1995 — October 1995 (7 months)

* Reporting of the IBM Formation team activities (11 commercial representatives) for the monthly presentation to the Management (consolidation, synthesis and analysis of telephone and postal traffic).
* Management of 20 undergraduate students (direct marketing operations).
Computer Room Assistant

Grenoble Graduate School of Management

(Educational Institution; 51-200 employees; Higher Education industry)

September 1993 — June 1994 (10 months)

* Advice and help to users (students, teachers, employees)
* Management of the Hardware and Software installed base.

Jean-Michel Fontaine’s Education

Université de Picardie Jules Verne (Amiens)

DESS Multimedia Information System, Multimedia Information System, 2003 — 2004
Grenoble Ecole de Management - Grenoble Graduate School of Business

Master in Management, Marketing, Communication, International studies, 1992 — 1995
Yosemite High School

High School Diploma, 1989 — 1990

Additional Information

Jean-Michel Fontaine’s Websites:

Jean-Michel Fontaine’s Interests:

weekly radio show between 1998 and 1999, regular interviews of French artists (Gildas Arzel, Vincent Delerm, Olivier Gann, Jean-Jacques Goldman, Michael Jones, Jérémie Kisling, Clarisse Lavanant, Frédéric Lerner, Oldelaf et Monsieur D., Julien Régnier…).

Jean-Michel Fontaine’s Groups:

AFS Intercultural programs : AFS (American Field Service) exchange student to California 1989/1990, AFS (American Field Service) volunteer between 1990 and 1999

HP Alumni Association
The Greater IBM Connection: IBM's alumni program for past and present IBM employees
Yosemite High School Alumni
Grenoble Ecole de Management Graduate Network, GEM (OFFICIAL GROUP)
Six (6) Degrees of Separation (The Largest Group)
American Field Service (AFS)
Online Marketing Network