
Licensed Artist, Product Designer, Scrapbook Industry Consultant, Entrepreneur, CPA
Greater Philadelphia Area

Licensed Artist, Product Designer, Scrapbook Industry Consultant, Entrepreneur, CPA
Greater Philadelphia Area
CPA Jeanine Kristy (DeOre) Baechtold's design experience includes:
- co-founder, principal and designer for Kristy Valshan, Inc. - art licensing and design studio
- scrapbook designer / artist for 4 years (created traditional scrapbooking supplies as well as downloadable graphics to be used with photo editing software and/or printed for crafts)
- founder and administrator of a large scrapbooking community (growing the site to 25,000+ members) for 3 1/2 years
- licensed digital art to pcLayers.com
- licensed designer cardstock / paper line for sale at Costco Wholesale Clubs, Archiver's, etc.
- internet scrapbooking retailer for over 3 years
- scrapbook layouts and designs included in various publications including Simple Scrapbooks & Memory Makers magazines and books by Design Originals
- featured digital artist/designer at Scrapbook.com for 2 1/2 years
- designer at Scrapbook-bytes.com for 2 1/2 years
- featured designer of the month for Adobe's Photoshop Elements ScrapperGuide.com
- featured designer of the month for ScrapWOW.com
- card templates included with Sony Snaplab Printer
- designs included with FxFoto software
Jeanine's CPA experience includes working at CPA/public accounting firms for over 9 years while specializing in secondary technical review, employee benefit plans, tax exempt clients and small business audits/consulting.
Digital and traditional scrapbooking / crafting, scrapbook industry trends, product concepts and design, scrapbook consulting and marketing, graphic design, small business accounting and consulting, adobe photoshop cs, packaging design, art licensing
(Partnership; 1-10 employees; Graphic Design industry)
January 2007 — Present (1 year 10 months)
Co-owner of and artist/designer for Kristy Valshan, Inc., an art licensing and design studio.
Kristy Valshan combines traditional artistic media with the freedom of technology to create artwork that is both beautiful and unique. KV’s flair for color, pattern and style is captured in each exciting collection. With themes ranging from European elegance to whimsical fun, Kristy Valshan licensees have successfully incorporated KV’s trend forward designs into a variety of product categories and industries.
Kristy Valshan provides:
- on-trend designs for licensing
- a distinguished brand identity to any product line
- project-specific custom artwork based on a company's needs
- digital product concepts for key account presentations.
**We are currently looking for art licensing opportunities in a variety of product categories and industries, including crafts, stationery, gift, tabletop, and textiles.**
(Partnership; 1-10 employees; Arts and Crafts industry)
November 2004 — March 2008 (3 years 5 months)
Founded the large scrapbooking community known for its friendly members, nonstop fun and freebies. RAKscraps.com focuses on the new scrapbooker and offers help and tutorials. The active forums offer many scrapbooking challenges and special events and is a perfect place for scrapbookers to chat and learn.
(Partnership; 1-10 employees; Arts and Crafts industry)
April 2005 — September 2007 (2 years 6 months)
Owner/Designer for ScrapDish.com, an online digital scrapbook store. Started the store with one designer and grew to 15+.
(Partnership; 201-500 employees; Accounting industry)
January 2000 — January 2002 (2 years 1 month)
Supervisor position for the public accounting firm, specializing in secondary technical review, employee benefit plans, and small business audits/consulting.
(Partnership; 201-500 employees; Accounting industry)
August 1996 — December 1999 (3 years 5 months)
Supervisor position for the public accounting firm, specializing in tax exempt entities, employee benefit plans, and small business audits/consulting.
(Partnership; 10,001 or more employees; Accounting industry)
August 1993 — August 1996 (3 years 1 month)
BS, Accounting major, Business Administration and French minors
scrapbooking, crafts, art, color, design
AICPA (American Institute of Certified Public Accountants) member, CHA (Craft and Hobby Association) Designer member, Art of Licensing Group member, PASE of NJ (Parents Advocating for Special Education) founding member, Autism Society of America member, VOTE!