Mobile Strategy Specialist at Alliance Data
Columbus, Ohio Area
Mobile Strategy Specialist at Alliance Data
Columbus, Ohio Area
I love to work with teams of professionals who share a passion for idea generation, strategic analysis, hard work, innovation, mobility and research for the best brands in the business.
Writing, Mobile Trends, Mobile Research, Mobile Strategy, Mobile Marketing, Mobile Commerce, Emerging Technologies, Graphic Design, Prototyping, Flash, ActionScript, CSS, HTML, PHP.
(Public Company; VTIV; Marketing and Advertising industry)
February 2009 — June 2009 (5 months)
Duties: Managed new business, prototype, mobile and strategy projects for a "Think-Tank" division of GSW called IQ. Led creative and strategic direction on at least one major business development win for the group.
(Marketing and Advertising industry)
July 2008 — February 2009 (8 months)
Duties: Designed, implemented and also performed interactive strategy recommendations for a variety of regional and national multimedia projects. I led our group's analysis of mobile trends in marketing and, when asked, also provided research for social networking trends as they apply to marketing and mobile marketing.
(Wireless industry)
March 2008 — February 2009 (1 year )
Duties: Review mobile software, hardware and trends for this Alltop listed mobile Blog. The site has existed since 2003 and currently reaches 1.5 million viewers a month. I aim to add market analysis to my reviews in addition to providing the core product or offering information.
(Privately Held; Marketing and Advertising industry)
October 2002 — July 2008 (5 years 10 months)
Duties: Designed and built interactive websites, brand experiences, applications and proposals for retail fashion studio. Pitched new concepts and campaigns to clients. Researched trends in Interactive and UI. Member of Mobile Offering research team.
A few highlight websites I worked on include:
Victoria's Secret PINK
http://vspink.com
Express
http://expressfashion.com
Resource Interactive Holiday Card 2007
http://www.guessthegift.com
Coca Cola Polar Bear Support Fund
http://polarbears.thecoca-colacompany.com/polarbearsupportfund/index.jsp
...and many others
(Wireless industry)
September 1999 — September 2001 (2 years 1 month)
Duties: Designed intuitive experiences for a wide array of mobile devices. Interface research, design and development. Server side scripting and device/database integration. Conversion of traditional web sites to mobile versions and development of associated information architecture. “Look and Feel” translation from web to mobile. Flash design for desktop and mobile platforms.
(Internet industry)
March 1999 — September 1999 (7 months)
Duties: Used HTML, VB Script, Flash, and MS Access to design and develop database driven, multimedia web sites.
I am a certifiable mobile junkie. I am a believer that "mobile" as a concept is the new "mass media" and a brand necessity, (even if AdAge says mobile growth will slow in 2009). I am a believer that mobile trends in data micro-consumption are with us for good. I'm passionate about it... are you scared yet? I am also an upright bassist for the Nashville-based, touring bluegrass/indie-country band Bucktown Kickback.
CSCA award for Mid-Ohio Foodbank web site redesign (2008)
Communication Arts honors for rahal.com (2001) and Limited Brands Annual Report (2004)
Two-time Orbie winner and four-time nominee at Resource Interactive
Silver “Addy” Award for Victoria’s Secret PJ Party Website and Event
Winner of the Roy Burkhardt Poetry Award – 1994