J. David Goodman
Creative Director – Print & Digital Media at Sabre Group Marketing Services Inc.
- Location
- Toronto, Canada Area
- Industry
- Marketing and Advertising
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J. David Goodman's Overview
- Current
-
- Creative Director – Print & Digital Media at Sabre Group Marketing Services Inc.
- Director Interactive Services at Sabre Group Marketing Services Inc.
- Past
-
- Managing Director at Crimson Interactive
- Managing Partner at Media Kitchen
- Project Manager/Art Director at Livewire Communications
- Education
-
- Concordia University
- CEGEP - John Abbott College
- Beaconsfield High School
- Recommendations
-
9 people have recommended J. David
- Connections
-
454 connections
- Websites
J. David Goodman's Summary
A proven track record with over ten years of solid experience in Interactive.
Solid leadership skills; able to build and guide highly efficient client facing and development teams. Adept at communicating with management, vendors, and internal departments to coordinate overall marketing and communications efforts.
A very broad base of expertise spanning the business, technical and design realms. Demonstrated success in developing and maintaining long-term relationships with a roster of top-notch clients.
An intelligent, passionate and articulate advocate of the exciting potential of technology and in particular the transformative power of the interactive space.
I celebrate finding beauty in the details, in the abstract and in unexpected places. My mind is a repository of some the most obtuse trivia imaginable. It is also my sincerest belief that truly fiery hot sauce should be recognized as an essential food group. I have a passionate inclination and knack for making tools work; whether it is a paintbrush, a pencil, or software, a gadget , a hack, or a technology – or a medium.
Specialties
• Account Management / Client Services
• Marketing & Promotional Strategy
• Research & Analysis
• Vendor and Partner Relations
• Creative & Technical Direction
• Interactive Strategy, Development & Management
• Team Building & Management
• New Business Development / RFPs
• Budgets / P&L /Administration
• Project Management
J. David Goodman's Experience
Creative Director – Print & Digital Media
Sabre Group Marketing Services Inc.
Privately Held; 11-50 employees; Marketing and Advertising industry
October 2011 – Present (5 months) Markham, ON
Working with internal and external stakeholders to understand client needs and develop concepts and creative strategies to meet their business objectives. Supervise and inspire the creative team. provide quality control over concepts and projects.
Director Interactive Services
Sabre Group Marketing Services Inc.
Privately Held; 11-50 employees; Marketing and Advertising industry
March 2007 – Present (5 years)
• Responsible for all aspects of Interactive Division.
• Member of Senior Leadership Team
• Built division from ground-up with both US and Canadian teams.
• Developed relationships and won/built business with Campbell Soup Company in both Canada and U.S.
• Heading up rearchitecture & redevelopment of all Campbell's Soup Company Foodservice brand portfolio online properties in North America.
• Currently engaged with a number of high-profile clients and projects both in Canada and the U.S.
(Separate Canadian and US projects, stakeholders and mandates)
Managing Director
Crimson Interactive
Privately Held; 51-200 employees; Information Technology and Services industry
August 1999 – March 2007 (7 years 8 months)
Under my direct supervision since it’s inception in 1999, Crimson Interactive achieved remarkable, yet extremely well-managed, growth. A commitment to developing strong client relationships, coupled with a strong understanding of the potential of interactive resulted in the successful execution of many solutions-driven initiatives and campaigns or a host of top-notch clients. Notably:
• Highliner Foods
• Honda
• Bausch & Lomb
• Kraft
• Ricoh
• CBC
• Toshiba
• Canon
• Diageo/Smirnoff
Responsible for all key operational dimensions, including:
• Client relations /New business development
• Personnel, and processes
• Best practices /procedures /technology
• Supplier & partner sourcing/ Management
• Development of interactive strategies, proposals and estimates
• Analysis and Reporting /Managing P&L
Managing Partner
Media Kitchen
Public Company; 51-200 employees; MDCA; Marketing and Advertising industry
May 1998 – November 1999 (1 year 7 months)
Founding partner in a successful new media development start-up.
• Developed Business Plan and secured start-up financing
• Forged strategic alliances
• Notable clients included: Monarch Developments, Nestlé, and the NHLPA.
Project Manager/Art Director
Livewire Communications
Privately Held; 11-50 employees; Marketing and Advertising industry
1998 – 1999 (1 year)
Coordination with stakeholders from around the globe. Design, development and on-site support of multimedia and speaker support elements.
J. David Goodman's Skills & Expertise
- Interactive Marketing
- Social Media Marketing
- Client Services
- Online Branding
- Team Management
- Interactive Strategy
- Information Architecture
- Online User Experience
- Interactive Marketing Strategy
- Sales Presentations
- Video Direction
- RFP
- Digital Media
- Creative Strategy
- Digital Marketing
- Digital Strategy
- Online Marketing
- Content Strategy
- Account Management
- Social Media
- New Business Development
- Promotions
J. David Goodman's Education
Concordia University
Bachelor of Fine Arts, Spec. Design for the Theatre
1992 – 1995
CEGEP - John Abbott College
D.E.C., Fine Arts - Specialization Studio Art
1984 – 1986
Beaconsfield High School
High School Diploma
1979 – 1984
J. David Goodman's Additional Information
- Websites:
- Interests:
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The Arts, Literature, Home Renovation, Design, Cooking, Painting
- Groups and Associations:
- Honors and Awards:
-
BUZZDASH.COM www.buzzdash.com
* 2007 Webby Awards Official Honoree - Guides Ratings and Reviews
HERE'S MY BABY www.heresmybaby.ca
* 2006 Webby Winner - People's Choice Award for Corporate Communications.
* 2005 Silver Summit - Consumer E-Commerce/ Retail Web Site Award
CUISIPRO (BROWNE & CO.) www.cuisipro.com
* 2005 Gold Summit Consumer E-Commerce/ Retail Web Site Award
THE AUTUMN GROUP www.theautumngroup.ca
* 2003 Silver Summit Self-Promotional Web Site Award
FOLIA STUDIOS www.foliastudios.com
* 2003 ADCC Merit Recognition - Advertising & Design Club of Canada Directions Award
* 2006 Gold W3 - International Academy of the Visual Arts W3 Award
CBC MEDIA SALES (Seasonal Promo Sites - Summer & Spring)
* 2006 Gold W3 International Academy of the Visual Arts W3 Awards
- Two separate Gold Awards - for both the Spring & Summer sites
Contact J. David for:
- career opportunities
- new ventures
- job inquiries
- expertise requests
- business deals
- reference requests
- getting back in touch
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