Jonah Ansell

Current

• Business Development Director at Zocalo Group

Past

• Co-Founder/Marketing Director at Rivalfish, Inc.
• Brand Marketing at Ketchum
• Editor-in-Chief at The Hamster (Amherst)

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Education

• University of Southern California
• Amherst College
• University of London

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Recommended

5 people have recommended Jonah

Connections

250 connections

Industry

Marketing and Advertising

Jonah Ansell’s Experience

• Business Development Director

  Zocalo Group

  (Privately Held; Marketing and Advertising industry)

  September 2008 — Present (1 year 3 months)

  Lead business development, marketing and corporate visibility efforts for Chicago-based Zocalo Group, Omnicom's sole word of mouth and social media marketing agency. Recently named the 2009 New Media Agency of the Year by the Holmes Report.
  
  About us:
  
  Zócalo Group is a full-service Word of Mouth and Social Media Marketing agency, seamlessly integrating proven and leading edge capabilities in Word of Mouth Marketing, Social Media Marketing, Public Relations, Experiential Marketing, Social Media Optimization, and Influencer Marketing.
  
  Zócalo Group brings to life holistic, transparent, sustainable and measurable Word of Mouth Marketing campaigns that fuel recommendations for leading global brands – both on and offline.

• Co-Founder/Marketing Director

  Rivalfish, Inc.

  (Sports industry)

  2003 — 2008 (5 years )

  Raised seed capital and founded Rivalfish, Inc. an NCAA rivalry-themed merchandise and humor magazine, featuring daily sports, music and pop culture. Forged key partnerships to bring product to national retail and college bookstore outlets.
  
  Sold company to National Lampoon.
  
  Coined “marketing geniuses” by the Chicago Tribune’s Red Eye for devising humorous NCAA March Madness promotions (2006).
  
  Wrote/produced a sports satire webTV pilot, nominated for a Chicago Innovation Award (2006).
  
  Partnered with Major League Baseball to write/produce First Bass - shot on location at Wrigley Field.
  
  Featured in Entrepreneur, PRWEEK, ADWEEK.com, USAToday.com, SportsIllustrated.com, ESPN.com, Yahoo! Sports, ESPN Radio, WGN TV Superstation, Chicago Tribune, Atlanta Journal Constitution, BaltimoreSun.com, Startup Nation, Mental Floss, FHM.com, etc.
  
  Personally highlighted in two books: Living What You Love (Sterling, 2008) and How I Scored that Gig (Random House, 2008).

• Brand Marketing

  Ketchum

  (Public Company; 1001-5000 employees; OMC; Public Relations and Communications industry)

  August 2004 — August 2006 (2 years 1 month)

• Editor-in-Chief

  The Hamster (Amherst)

  (Educational Institution; Higher Education industry)

  2002 — 2003 (1 year )

  Collegiate satire magazine.

Jonah Ansell’s Education

• University of Southern California

  MFA , Cinematic Arts , 2006 — 2008

  Activities and Societies:

  Blacker Award. USC Associates Scholarship.

• Amherst College

  BA , Magna cum Laude, Political Science. , 1999 — 2003

• University of London

  Political Science/Marketing 2001 — 2001

Additional Information

Jonah Ansell’s Interests:

creative marketing, writing, technology/innovation (aka making life simpler and easier), and on occasion, the chicago cubs.

Jonah Ansell’s Groups:

•    Amherst College Alumni and Friends
•    Amherst College Baseball Alumni

Jonah Ansell’s Contact Settings

Interested In:

• new ventures
• expertise requests
• reference requests
• getting back in touch