Jean-christophe Petit

Current

• President Mediabrands, Latin America at IPG

Past

• COO - Latin America at Initiative
• Chairman - Paris at Initiative
• General Manager - Buenos Aires at Initiative Media

• general manager - Lisbon at initiative media

see less...

1 more...

Education

• Université d'Orléans
• Groupe Ecole supérieure de Commerce et de Management
• IUT Gestion Entreprises et Administrations

see less...

Recommended

10 people have recommended Jean-christophe

Connections

167 connections

Industry

Marketing and Advertising

Websites

• My Company

Jean-christophe Petit’s Summary

Jean-Christophe Petit has 15 years experience in sucessfull management in the advertising industry. He is result oriented, paying special attention to value generation for clients and staff empowerment.
He started in France developping new practices accross Europe on behalf of the headquarters. Willing to operate in profit centres, he was transferred in Portugal to manage key clients. Promoted general manager 2 years later, he won clients in most categories and established the company as market leader. J-C then moved to Latin America, where he developped Initiative business from Argentina. He opened Uruguay and Brazil, and developped an unparalleled organization, entrepreneurial and talent based, currently the leader in the region. He manages the entire region from Miami. End 2007 he was promoted to chair all IPG media related companies (Initiative, Universal McCann, Fastbridge, Brand Connection) in Latin America.
Married with 3 kids, Jean-Christophe sailed twice the Atlantic, crossing on its own, climbed the Himmalayas and is a confirmed sky diver.

Jean-christophe Petit’s Specialties:

Media trading practices, total communication management, team leadership, client persuasion, multiclutural environment

Jean-christophe Petit’s Experience

• President Mediabrands, Latin America

  IPG

  (Public Company; IPG; Marketing and Advertising industry)

  December 2007 — Present (2 years 1 month)

  Oversee development of IPG Media assets: UniversalMcCann, Initiative, diversified services group, centralized services. Ultimately responsible for the region results.

• COO - Latin America

  Initiative

  (Public Company; 10,001 or more employees; us:IPG; Marketing and Advertising industry)

  March 2002 — December 2007 (5 years 10 months)

  Accountable for final P&L for the entire consolidated region, managing 10 offices of approx 50/70 people each located in each latin American Market.

• Chairman - Paris

  Initiative

  (Public Company; 51-200 employees; us:ipg; Marketing and Advertising industry)

  July 2002 — July 2004 (2 years 1 month)

  Restructure operation, change management and reposition the brand on the market.

• General Manager - Buenos Aires

  Initiative Media

  (Public Company; 51-200 employees; us:IPG; Marketing and Advertising industry)

  October 1999 — March 2002 (2 years 6 months)

  Developped the business in Argentina (won Danone and Bayer), opened Brazil and Uruguay office, and oversees Chile operation. Managed the Arentina business during the 2002 argentinean crisis...

• general manager - Lisbon

  initiative media

  (Public Company; 51-200 employees; us:ipg; Marketing and Advertising industry)

  1989 — December 1999 (10 years )

  Initially hired to handle the biggest accounts of the agency, Unilever and Renault, JC was then promoted general manager at 26. He won clients in most categories (telecom, finance, pharmaceutical and drinks) and established the company as market leader, with an unparalleled empowered team of 70 people.

Jean-christophe Petit’s Education

• Université d'Orléans

  DESCF , Finance , 1988 — 1989

  Accounting certification ("expertise comptable")

• Groupe Ecole supérieure de Commerce et de Management

  1986 — 1989

• IUT Gestion Entreprises et Administrations

  DUT , Finance , 1984 — 1986

Additional Information

Jean-christophe Petit’s Websites:

• My Company

Jean-christophe Petit’s Interests:

People development, Multicultural environment, Technologies, Sailing, the South

Jean-christophe Petit’s Groups:

•    Escem pro - Escem (Tours-Poitiers) Alumni
•    ThoseinMedia
•    Latin-American Recruiters & HeadHunters
•    Interpublic Alumni
•    Conseillers du Commerce Extérieur de la France (CCEF)

Jean-christophe Petit’s Honors:

Conseiller du Commerce Exterieur de la France (CCEF)

Jean-christophe Petit’s Contact Settings

Interested In:

• career opportunities
• new ventures
• expertise requests
• reference requests
• getting back in touch