
Associate Director of Admissions and Marketing Operations at Quinnipiac University
Hartford, Connecticut Area

Associate Director of Admissions and Marketing Operations at Quinnipiac University
Hartford, Connecticut Area
•Over seven years of experience in higher education administration including student advising, admissions, communications and marketing, with a strong visual sense, excellent writing skills, and the ability to translate marketing ideas and design concepts across all organizational levels.
•Successfully implemented recruitment and marketing initiatives as well as brand management.
•A confident and concise communicator; able to deliver enthusiastic presentations with clarity and humor to diverse audiences.
•A strong leader and team player; skilled at supporting team members to achieve personal and professional goals.
admissions, advising, communications, marketing, student recruitment, event planning, and teaching.
(Educational Institution; 1001-5000 employees; Higher Education industry)
January 2009 — Present (1 year )
Teach undergraduate courses:
•CMM 115 – Improving Communication Skills
(Educational Institution; 501-1000 employees; Higher Education industry)
January 2007 — Present (3 years )
Teach undergraduate courses:
•MSS 101 - Introduction to Media Communications
•JRN 160 – Introduction to Media Writing
(Educational Institution; 501-1000 employees; Higher Education industry)
August 2006 — Present (3 years 5 months)
•Actively identify, counsel, recruit, and enroll qualified adult students; offer services that promote student retention and success.
•Develop and continue academic partnerships and relationships with corporations, community colleges, and nonprofit organizations.
•Create recruitment and marketing initiatives for Quinnipiac University’s online degree programs, which include direct mail marketing, internet marketing, and social media strategies.
•Established a functioning and effective admissions process for Quinnipiac University’s online degree programs.
•Oversee and manage the admissions, financial aid and registration processes of Quinnipiac University’s online programs.
•Develop marketing communications materials for internal and external constituencies.
•Assist in the development of the Quinnipiac University Online brand both regionally and nationally.
•Travel to corporate events, conventions, conferences, and graduate fairs and forums to recruit students and provide information about the school, its programs, and services.
•Develop and manage the online webinar sessions program to recruit and provide information to prospective adult students.
•Deliver presentations to corporate partners and various other constituencies.
•Advised students, provided transcript evaluations, and maintained a streamlined registration process for all online and continuing education students.
•Responsible for the departmental social media strategy through the use of Twitter and Facebook.
•Instrumental in creating and writing for the Quinnipiac University Online website.
•Hire and supervise work-study students.
(Educational Institution; 10,001 or more employees; Higher Education industry)
January 2005 — August 2006 (1 year 8 months)
•Performed recruitment, outreach, admissions, and office operations within the Admissions Offices.
•Oversaw and managed the admissions processes.
•Planned and managed on-campus events and conducted information sessions and presentations for visitors.
•Traveled to graduate fairs and forums to recruit students and provide information about the school, its programs, and services.
•Visited undergraduate schools and colleges with a variety of recruitment initiatives.
•Worked effectively with diverse populations (students, faculty, community, and professional groups/associations) to attract and recruit students, particularly those from underrepresented groups.
•Provided support to the Dean and Associate Deans throughout the annual admissions cycle.
•Updated the Admissions web site on a daily basis.
•Supervised the clerical/technical and temporary employees.
(Educational Institution; Higher Education industry)
October 2002 — January 2005 (2 years 4 months)
•Reviewed all applications to the University from the following regions: New England (except Connecticut) and all other states outside New Jersey and New York; accepted, denied, and awarded scholarships to the students from these regions.
•Interviewed prospective students and families and handled phone calls on various topics regarding admissions and financial aid.
•Responsible for the daily operation and training members of the Red Key Society, a voluntary student tour guide organization, which gives campus tours on a daily basis.
•Assisted with planning and managing on-campus events and conducted information sessions and presentations for visitors.
(Public Company; DIS; Broadcast Media industry)
September 2001 — October 2002 (1 year 2 months)
•Responsible for assembling and publishing commercial logs for all domestic ESPN Networks.
•Coordinated daily commercial operations with inter-departmental teams, outside departments, advertising agencies, and clients.
(Higher Education industry)
2001 — 2001 (less than a year)
Master of Arts , Communication , 2003 — 2005
Graduate Coursework:
-Communication Research Methods
-Popular Culture
-Computer-Mediated Communication
-Communication Theories
-Multimedia Communication
-Integrated Communication Campaigns
-Special Event Planning
-Small Group Communication
-Conflict Management (MBA course)
-Globalization
-Independent Research in Communication Campaigns
Bachelor of Arts , History and Communications , 1997 — 2001
Association for Continuing Higher Education (ACHE),
National Association of Graduate Admissions Professionals (NAGAP), and New England Association for College Admission Counseling (NEACAC).
Nominated for the Quinnipiac University Excellence in Teaching Award in 2008 & 2009.