Digital Director at PHD iQ, Dubai
United Arab Emirates
Digital Director at PHD iQ, Dubai
United Arab Emirates
Digital Media Management, Email Marketing, Search Engine Marketing, Direct Marketing, Data Management, Web Analytics, Performance Marketing.
(Internet industry)
November 2008 — Present (1 month)
(Public Company; 51-200 employees; OMC; Marketing and Advertising industry)
May 2006 — October 2008 (2 years 6 months)
(Privately Held; 11-50 employees; Internet industry)
December 2003 — April 2006 (2 years 5 months)
Strategic Planning and New Business Development
(Public Company; 5001-10,000 employees; Marketing and Advertising industry)
2004 — 2004 (less than a year)
Summer Trainee with JWT's strategic planning team on India's Most Trusted Brand, Dettol, the best selling antiseptic from Reckitt Benckiser.
Conducted a study to find relevant consumer insights and new growth oppurtunities.
(Public Company; 5001-10,000 employees; Market Research industry)
2004 — 2004 (less than a year)
India is one of the fastest growing package food markets in the world,with a burgeoning middle class and a massive media push, the adoption of previously alien food habits have suddenly become the next obvious thing .
Therefore embarked upon one of India's first market studies on the packaged fruit juice industry.
(Privately Held; 5001-10,000 employees; Newspapers industry)
May 2004 — July 2004 (3 months)
PGDMM, Marketing Management, 2003 — 2004
A Real Rollercoaster Ride into the world of the Kotlers,Trouts,Ries's,Kapferer's and De Bono's......
BBA, Business Management, 1999 — 2002
1997 — 1999
consumer technology, internet, new media, venture capital, private equity ,entertainment & media,social networking,nanotechnology,mobile media, travelling, reading, poetry, pop culture
DemoCamp
Bronze for the best Internet and new media campaign at Dubai Lynx 2008