Jason Fields

Creative Director, Head of User Experience, BBC Vision, FM&T at BBC

London, United Kingdom

Current
  • Creative Director, Head of User Experience, BBC Vision (FM&T) at BBC
Past
  • User Experience Design Strategist at Innovations & Experiences
  • VP of User Experience at iconmobile, LLC
  • Product Evangelist, Emerging Technology (and Interaction Design Lead) at SNAP.com
  • User Experience Lead at Idealab!
  • Information Architect at SMARTpages.com
  • Content Editor and Developer (Contract) at Sapient
  • Digital Media Consultant at AIR-PORT, LLC (Sole Proprietorship)
  • Sr. Web Technologist at MetaDesign
Education
  • Soko Gakuen (Japanese Language School)
  • California State Polytechnic University-Pomona
  • Culver City High School
Connections
500+ connections
Industry
Internet
Websites

Jason Fields’s Summary

Most recently I worked as VP, User Experience and as a Mobile Design Strategist for iconmobile. I consulted on mobile design projects, messaging campaigns, messaging systems, applications (on-deck and off-deck), and LBS service design.

From 2005 - 2007 I worked as Product Evangelist for Emerging Technology (and Interaction Design Lead) at SNAP.com. I was interim Online Marketing Mgr for a brief period. Previous to working at SNAP.com I was the User Experience Lead at Idealab!.

From 1999-2003 I consulted as AIR-PORT, a design aware techno-centric media shop (in L.A. & BayArea/S.F.). A recent past consulting contract was with SBC SMARTpages.com as their Lead Information Architect (in 2003).

I have worked with a variety of high-end technology, startup and Fortune 500/1000 clients, which incl. Levi Strauss, Adobe Systems, Netscape, Macys and Dwell Magazine. It’s been my mission to generate new business ideas which evolve the use of technology and deliver a compelling, dynamic digital experience across all media channels, not solely the internet.

From 1998-2000 I was Sr Web Technologist at MetaDesign in San Francisco, a 20+ person branding and information design firm. I worked within MetaDesign to provide technology strategy, systems architecture and development management on interactive projects for Sony EU, Network Computer, Ernst & Young, Bank of America and others.

Many projects have been featured in print and online publications, incl. Communication Arts 1998 Interactive Design Annual, ID Magazine 1999 Interactive Design Annual, and Society for Publication Design 2001 Print Annual.

Taking a non-conventional route on design and tech education, I attended California State Polytechnic University, Communication Arts program. During my stay I was exposed to the Internet in its infant stages. Used VAX/VMS systems, modem dialup BBS, Gopher and Telnet. Later in professional life I built my first ‘website’ for a client, in late 1994.

Jason Fields’s Specialties:

13+ yrs of direction, hands-on planning, design, development, testing, implementation of websites & multi-channel interactive experiences // Dev of workflow & information architecture diagramming for interactive experiences // Dev of large scale integration docs, incl diagrams, use cases, product & functional specs // Mgmt of documentation between design, technical, client to better facilitate collaboration // urban pop culture expert, incl mobile phone culture & consumer behavior


Jason Fields’s Experience

  • Creative Director, Head of User Experience, BBC Vision (FM&T)

    BBC

    (Public Company; BBC; Broadcast Media industry)

    April 2009Present (4 months)

  • User Experience Design Strategist

    Innovations & Experiences

    (Internet industry)

    July 2008May 2009 (11 months)

  • VP of User Experience

    iconmobile, LLC

    (Privately Held; 51-200 employees; Telecommunications industry)

    September 2007July 2008 (11 months)

  • Product Evangelist, Emerging Technology (and Interaction Design Lead)

    SNAP.com

    (Privately Held; 11-50 employees; Internet industry)

    September 2005September 2007 (2 years 1 month)

  • User Experience Lead

    Idealab!

    (Privately Held; 51-200 employees; Internet industry)

    August 2004September 2005 (1 year 2 months)

  • Information Architect

    SMARTpages.com

    (Public Company; 10,001 or more employees; SBC; Internet industry)

    December 2003July 2004 (8 months)

  • Content Editor and Developer (Contract)

    Sapient

    (Public Company; 1001-5000 employees; Internet industry)

    October 2003December 2003 (3 months)

  • Digital Media Consultant

    AIR-PORT, LLC (Sole Proprietorship)

    (Sole Proprietorship; Myself Only; Internet industry)

    October 1999October 2003 (4 years 1 month)

  • Sr. Web Technologist

    MetaDesign

    (Privately Held; 11-50 employees; Internet industry)

    February 1998October 1999 (1 year 9 months)


Jason Fields’s Education

  • Soko Gakuen (Japanese Language School)

    Japanese Language and Culture Program 20012001

  • California State Polytechnic University-Pomona

    Communication Arts 19911993

  • Culver City High School

    19851989


Additional Information

Jason Fields’s Websites:

Jason Fields’s Honors:

• Time Magazine: 50 Coolest Websites of 2006, Web Search & Services, Snap.com (http://www.time.com/time/business/article/0,8599,1222614,00.html)
• Yoshi Kawasaki/2ktshirts Interview, XLR8R Magazine, 2002, vol. 58
• Typographic Design: Form and Communication, Rob Carter, US 2002
• Dwell Magazine Website, Silver Medal for Online Design, spd.org, 2001
• Apple iPod Review, XLR8R Magazine, 2001, vol. 55
• Crankcall Typeface, Silver, 1999 Interactive Design Annual, I.D. Magazine, 1999
• Creators On The Web, +81 Magazine, 1998, vol. 2
• Cool Sites: Freeze-Framed and Down Cold, Duncan Baird, UK 1998
• Golive Cyberstudio 2.0 Review, Eye Magazine, 1997, vol. 26


Jason Fields’s Contact Settings

Interested In:

  • career opportunities
  • consulting offers
  • new ventures
  • expertise requests
  • business deals
  • reference requests
  • getting back in touch

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