Louisville, Kentucky Area
- Current
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- Director, Social Media at Doe Anderson
- Author & Editor at SocialMediaExplorer.com (Self-employed)
- Recommended
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5 people have recommended Jason - Connections
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275
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- Industry
- Public Relations and Communications
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Jason Falls’s Experience
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Director, Social Media
Doe Anderson
(Privately Held; 51-200 employees; Marketing and Advertising industry)
September 2007 — Present (11 months)
Jason Falls advises the agency's clients on social media programs to effectively reach consumers in the evolving communications environment of the Internet.
From blogging to MySpace and Facebook to Second Life, he designs and manages social media programming aimed at keeping his client's brands engaged with their consumers. By approaching online users as willing participants in the greater conversation and not just companies selling products, Falls's clients take initial user curiosity and eventually turn it into community surrounding the brand. -
Author & Editor
SocialMediaExplorer.com (Self-employed)
(Self-Employed; Myself Only; Public Relations and Communications industry)
August 2007 — Present (1 year)
Author and editor of Social Media Explorer (http://www.socialmediaexplorer.com), an industry blog about social media, marketing and public relations in the electronic age. The site debuted at #159 on the Advertising Age Power 150 in April, 2008. That same week, it made its first appearance in The Viral Garden's Top 25 Marketing Blogs.
