Jane Rowe

Current

Marketing & Merchandising Director at Spicers

Past

Marketing Director at Hamelin Paperbrands
Strategic Projects Manager at The AA
Owner at SMI Marketing Consultancy

Marketing Manager at Carte Blanche Greetings Ltd
Trade Marketing Projects Manager at Peaudouce UK Ltd
Assistant Brand Manager at Harrison Drape Ltd

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Education

Henley Management College
Sheffield Hallam University

Recommended

8 people have recommended Jane

Connections

274 connections

Industry

Wholesale

Websites

Jane Rowe’s Summary

A dedicated, results-driven professional with a strong commercial and operational skill set gained within both B2B and B2C organisations from multi-conglomerates to SME’s. Outstanding record of driving sales growth and profitability within mature markets and of successfully managing complex change programmes. A strong advocate and catalyst for the integration of social media within the communications mix and engagement in conversation with customers.

Jane Rowe’s Specialties:

Project management, creating value within brands, strategy development and implementation, marketing and brand building in challenging markets, use of social media and conversation tools to drive relationships, team building, internal communications, vision and values development, staff engagement programmes, change management.

Jane Rowe’s Experience

Marketing & Merchandising Director

Spicers

(Privately Held; 1001-5000 employees; Wholesale industry)

November 2008 — Present (9 months)

Responsible for a team of 65 covering E-commerce, Marketing, Events, Publications, Merchandising, Data and Electronic Office Supplies (EOS) Sales.

Commercial strategy development for the UK business.
Marketing Director

Hamelin Paperbrands

(Consumer Goods industry)

January 2005 — October 2008 (3 years 10 months)

The new name for John Dickinson Stationery (changed July 2008). Owners of brands such as Basildon Bond, Oxford Black n' Red notebooks and Oxford Papershow.
Delivered focus within the business on a well defined vision and led the culture change programme. Consolidated two portfolios of brands whilst delivering outstanding sales growth on the new portfolio.
Responsible for the successful relaunch of the business under the new name, after 205 years under the John Dickinson name.
Drove the integration of social media into the communications toolkit and the development of the skillset of the team to embrace the new tools.
Strategic Projects Manager

The AA

(Privately Held; Insurance industry)

2001 — 2004 (3 years)

Initially took responsibility for the strategic alliance development with BP. Added £0.5m t/o as a result of a development for AA Publishing with BP Connect sites.
Acquired responsibility for internal communications for the 250 strong marketing team and worked with a cross functional steering group to development delivery the internal communications strategy for the business.
Ultimately I took on the responsibility for innovation and the engagement of all employees in driving innovation, embedding this ethos into the business culture.
Owner

SMI Marketing Consultancy

(Marketing and Advertising industry)

August 1999 — November 2001 (2 years 4 months)

Interim consultancy roles within PR and marketing for Whitmuir Management Consultants and Britax Consumer Products.
Marketing Manager

Carte Blanche Greetings Ltd

(Publishing industry)

January 1996 — August 1999 (3 years 8 months)

Major publisher of greeting cards including Me to You and Miranda. Also licensor of these brands across a variety of product categories.
Trade Marketing Projects Manager

Peaudouce UK Ltd

(Consumer Goods industry)

1989 — 1992 (3 years)
Assistant Brand Manager

Harrison Drape Ltd

(Consumer Goods industry)

September 1988 — September 1989 (1 year 1 month)

Jane Rowe’s Education

Henley Management College

MBA , 2004 — 2007

My Executive MBA programme at Henley Management College was a full scholarship jointly funded by The Financial Mail on Sunday and Henley - first prize in a competition run in the The Financial Mail on Sunday.
Sheffield Hallam University

BSc (Hons) , Food Marketing Sciences , 1984 — 1988