Head of O2 Litmus at O2 UK
Slough, United Kingdom
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James Parton’s Summary
A widely networked Product Marketing Executive with 20 years experience covering Information Technology, Fixed & Mobile Internet, Mobile Messaging, and Innovation.
With a proven delivery & innovation track record, James has reinforced O2's position as mobile data market leaders via the successful delivery of over 25 major products & service platforms, featuring 20 UK market firsts.
Including MMS, Kodak Mobile, Mobile Video, the UK DVB-H Broadcast TV Trial, Mobile Music Streaming and Downloads, and the Ticketing & Interactive services within The O2, Europe's premier music & sporting arena (see www.theo2.co.uk) which won the "Best Use of Mobile" award at the 2007 UK Interactive Marketing and Advertising Awards.
Previously, James spent 5 years working at BT Openworld in various product, commercial, and business development roles; and was instrumental in developing BT's 3G strategy whilst at BT Wireless in 2000/01.
Currently focusing on New Product Development and Innovation at O2 UK. Owning and delivering new capability build for non voice services and driving innovation across the business via initiatives like O2 Litmus (www.o2litmus.co.uk)
James has also lectured in Marketing and New Product Development at The University of Oxford Faculty of Continuing Education and Reading University.
James Parton’s Specialties:
Domestic and International Product Management, Product Marketing, New Product Development, Product Innovation, Product Strategy, Profit / Loss Management, Business Case Development, Commercial Negotiation, Business Development, PR & Media Work, Market Research, International Matrix Management, People Management.
James Parton’s Experience
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Head of O2 Litmus
O2 UK
(Public Company; Telecommunications industry)
October 2007 — Present (1 year 10 months)
Open innovation...connecting leading edge mobile customers with 3rd party developers to co-create better mobile services....we are now open...please visit www.o2litmus.co.uk to find out more...
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New Product Development
O2 UK
(Public Company; 10,001 or more employees; Telecommunications industry)
August 2007 — Present (2 years)
Additional Information
James Parton’s Websites:
James Parton’s Groups:
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Product Development and Management Association -
INmobile(dot)org -
MobileMonday -
Telecom Professionals -
Innovation People Expert Innovators Creative Network -
Mobile Messaging & VAS (www.vas-messaging.com) -
Product Management -
Innovative New Product & Service Innovators & Inventors -
Leadership + Innovation by Stefan Lindegaard -
Mobilists (Innovators in mobile industry - 3900+ members) -
Mobile Content -
Mobile Product Management -
Internet Product Management Group -
Mobile Telecoms industry group -
Mobile TV -
Agile -
Chartered Institute of Marketing members -
Telecom & Mobile VAS Professionals Worldwide -
Media & Entertainment Professionals -
BT Network -
Mobile start-ups - 5000+ members and growing! -
Telefonica Top Innovators -
twitter innovators Innovation & Creativity Network of Tweeters -
Technology & Mobility Innovation Expert Network -
Mobile VAS and Content - Professionals -
GSMA Mobile World Congress (The Official Networking Group) -
Telco Consult **New for 2009** -
Agile CMMI -
Mobile Operator Smart Pipes and Applications 2009 -
MEM 2009 -
Open Innovation and Crowdsourcing
James Parton’s Honors:
"Soccer Addicts" - Grand Prize for Innovation 2006 MIPCOM Mobile TV Screenings & Awards, O2 and Buongiorno UK
"The O2" - Best Use of Mobile, 2007 UK Interactive Marketing and Advertising Awards, O2 and Mobile Interactive Group (MIG)
First non Technology based winner of "Inspiring Others" award presented by O2 UK CTO
