James Clark

Current

Owner at Room 214, INC

Past

Partner at Accent Public Relations
Partner at Metzger Associates
Public Relations Officer at Colorado State Parks

Account Executive at Schenkein Sherman Public Relations

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Education

Colorado State University

Recommended

10 people have recommended James

Connections

333 connections

Industry

Marketing and Advertising

Websites

James Clark’s Summary

I've always been involved in helping organizations create public personas and expert leadership. I cut my professional teeth working my way up in public relations agencies, eventually becoming a partner at high tech agency that received an Inc. 500 Fastest Growing Company award.

Having read The Cluetrain Manifesto, I became facinated with how Markets are Conversations and Search Engines are Media. So I co-founded Room 214 and we focus on the creation of online marketing strategies, our Search Visibility Systems, to drive high search engine visibility and social media word of mouth campaignsfor B2B and B2C marketing communications initiatives.

In 2007 we launched our own RSS mediacasting platform called Castlock, renamed the service to Post Zinger in 2008, http://www.postzinger.com and now focus not only on search marketing but also provide expert leadership for implementation of RSS Strategies - blogging, podcasting, RSS marketing with our Post Zinger media casting platform.

James Clark’s Specialties:

Expertise in: Search Marketing, Social Media Campaign Development, Word of Mouth Marketing, RSS Marketing, Pay Per Click (PPC), Google AdWords and AdSense, Search Engine Optimization (SEO), Blogging, Podcast Production and Promotion, Article Marketing, Optimized Press Releases, Yahoo Search Marketing, Web Analytics, Keyword Research, Landing and Conversion Page Designs, Autoresponders, Teleseminars, Webinars, Email Marketing and Web Design

James Clark’s Experience

Owner

Room 214, INC

(Privately Held; Public Relations and Communications industry)

September 2003 — Present (6 years 3 months)

Room 214 is a search engine marketing and social media agency, bridging the gap between web-enabled technologies, corporate communications and brand marketing for clients: Travel Channel, SmartyPig.com, Alltel Wireless and Best Promotions. My business partner and I have a combined 35+ years experience in web development, online marketing and public relations.

Room 214 services include:
- Word of Mouth Campaigns
- Search Engine Optimization
- Custom Blog Development
- Syndicating Press Rooms
- Podcast Consulting, Production and Promotion
- Social Media Campaign Strategy and Execution
- Pay Per Click Marketing
- Optimized Press Releases
- Online Article Marketing
- Email Marketing
- RSS Marketing
- Online Reputation Management
- Web Analytics and Reporting

Room 214 Blog:
http://www.CapturetheConversation.com

Room 214 Technologies:
http://www.PostZinger.com

Personal Blog:
http://www.endlesswormhole.com

Twitter:
http://www.twitter.com/jamesoclark
Partner

Accent Public Relations

(Marketing and Advertising industry)

2003 — 2003 (less than a year)
Partner

Metzger Associates

(Privately Held; 11-50 employees; Public Relations and Communications industry)

March 1995 — June 2003 (8 years 4 months)

President and COO of Metzger Associates a high-tech public relations firm based in Boulder, Colorado. Conducted for national media relations and product launch strategies, crises communications, media tours and media training.
Public Relations Officer

Colorado State Parks

(Government Agency; 201-500 employees; Public Relations and Communications industry)

1994 — 1995 (1 year )
Account Executive

Schenkein Sherman Public Relations

(Privately Held; 11-50 employees; Public Relations and Communications industry)

1993 — 1994 (1 year )

James Clark’s Education

Colorado State University

BA , Journalism , 1988 — 1993

Special Concentration on Public Relations

Interesting enough, I got a degree in journalism, concentration on public relations and actually made a career out of the same area of my studies. CSU has an incredible PR program, very intensive practical work requirements and excellent teachers. Now if only the football team can start winning again.

Additional Information

James Clark’s Websites:

James Clark’s Interests:

search engine marketing, social media, word of mouth marketing, SEO, Google, pay-per-click, web design, custom blog development, podcast production and promotion, online sales, online marketing, online communications, public relations, pr, skiing, hiking, biking Fan of the: Dallas Cowboys (dad went to The Naval Academy with Staubach), Denver Nuggets and Colorado Rockies. Grew up watching the Tidewater Tides, so I've still got a place in my heart for the Mets.