
Interactive Product Development Manager at NASDAQ
Washington D.C. Metro Area

Interactive Product Development Manager at NASDAQ
Washington D.C. Metro Area
Internet marketer and SEO/SEM specialist.
Competitor Intelligence & Market Analysis (Certified Hitwise Power User), Web Analytics (Omniture Sitecatalyst & Google Analytics), Search Engine Optimization (SEO), Search Engine Marketing (SEM), Social Media Optimization (SMO), Web Development, Ecommerce Implementation & Strategy, Business Development, Project Management, Contract Negotiation.
(Public Company; Financial Services industry)
February 2009 — Present (6 months)
Lead the development of interactive features on NASDAQ.com with an emphasis on information architecture, data portability, and search engine optimization to maximize user engagement and reach.
(Public Company; Financial Services industry)
September 2007 — February 2009 (1 year 6 months)
Performed competitor intelligence, market analysis, and site analytics to drive audience development strategy for NASDAQ.com. Focused on optimized content development, site design and usability, and opportunities for new revenue streams. Identified potential partners, negotiated agreements and drove integration of third-party applications and content. Applied advanced SEO techniques to increase organic search rankings and attract new users. Employed social networking & social media marketing strategies, as well as Pay Per Click (PPC) marketing techniques to generate targeted traffic for specific campaigns.
(Internet industry)
January 2001 — March 2007 (6 years 3 months)
As the owner/operator of a small Internet marketing and consulting company, developed and marketed multiple ecommerce sites with total annual revenue of more than $600,000 from a home-based office. After selling off major ecommerce properties, designed, coded, and deployed a network of niche websites to market products and services as an affiliate marketer in some of the most competitive online verticals. Began providing consulting services in the areas of SEO and web development.
(Government Agency; 10,001 or more employees; Military industry)
October 1990 — October 1994 (4 years 1 month)
Assistant Flag Writer for Admiral Jay L. Johnson during his tenure as Commander, Second Fleet/Commander, Striking Fleet Atlantic/Commander, Joint Task Force 120 embarked on USS Mount Whitney (LCC 20). Developed excellent communications skills writing & editing classified technical documents, official correspondence, officer fitness reports, award letters, etc.
B.S. , Electrical Engineering , 1996 — 2001
Emphasis in Telecommunications Engineering. Minor in English.
social media, Internet marketing, entreprenurial ideas & innovations, new technology, web programming, singing/playing guitar, camping, woodworking, fishing, brewing beer