James Joyce

Current

• Executive Vice President Business Development at 2waytraffic

Recommended

12 people have recommended James

Connections

500+ connections

Industry

Broadcast Media

James Joyce’s Experience

• Executive Vice President Business Development

  2waytraffic

  (Privately Held; Media Production industry)

  January 2007 — Present (3 years )

  2waytraffic, a Sony Pictures Entertainment company, is a global leader in the development, aggregation, distribution and exploitation of light entertainment content across television, mobile and digital platforms.
  
  James is responsible for creating and launching new businesses inside the company worldwide. He also runs a division that he created that integrates advertiser-supported viewer participation into more than 20 daytime, access and primetime TV programs, reaching more than 5 billion viewers per year.